Caleb Oheneba-Takyi

Caleb Oheneba-Takyi Email and Phone Number

Championing African Art, Architecture, and Design | Data Analytics | Website Design | Digital Strategy | Digital Marketing | Communications @ Africans Column
Caleb Oheneba-Takyi's Location
Accra, Greater Accra Region, Ghana, Ghana
About Caleb Oheneba-Takyi

Experienced Digital Strategist and Data Analyst | Championing African Art, Architecture, and DesignPassionate about leveraging technology, business intelligence, and creativity for impactful change. I bring a wealth of experience in Data Analytics, Digital Marketing, Business Development, and Project Management. As a seasoned professional, I deeply understand advanced analytics tools, including Python, SQL, and data visualization platforms like Power BI and Tableau. I excel in creating predictive models, building data pipelines, and conducting thorough market and trend analyses that empower organizations to optimize their performance. I blend this technical acumen with robust business intelligence strategies, helping businesses align their data with strategic objectives.In addition to my technical skills, I bring expertise in Digital Marketing and Website Development, where I design and implement end-to-end campaigns that maximize engagement, traffic, and conversions. By integrating data-driven insights with SEO, digital advertising, and social media strategies, I ensure that marketing efforts are not only creative but also highly targeted and efficient. My proficiency in website development enables seamless execution of digital strategies, optimizing user experiences and ensuring that websites serve as powerful tools for lead generation and conversion.Project Management is another core strength, and I have a proven track record of leading cross-functional teams to deliver complex projects on time and within budget. My ability to coordinate across technical and creative departments ensures a streamlined process from ideation to implementation, with a focus on achieving outstanding results.Beyond my technical and marketing capabilities, I am deeply committed to championing African Art, Architecture, and Design. I actively collaborate with artists, designers, and architects to promote African creativity globally, leveraging my digital expertise and my passion for African culture to amplify their voices.If you're seeking a professional who combines advanced technical skills in data analytics with strategic marketing insight and project management expertise, I am ready to contribute to your organization’s success. Let’s connect to explore how we can drive impactful growth together.

Caleb Oheneba-Takyi's Current Company Details
Africans Column

Africans Column

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Championing African Art, Architecture, and Design | Data Analytics | Website Design | Digital Strategy | Digital Marketing | Communications
Caleb Oheneba-Takyi Work Experience Details
  • Africans Column
    Founding Director
    Africans Column Dec 2022 - Present
    Africans Column is a platform that Projects, Celebrates and Supports the good-works of Africans in Art, Architecture and Design.Learn more about the company at africanscolumn.com
  • The Big Plug
    Co-Founder And Head Of Digital Projects
    The Big Plug Jul 2020 - Present
    Accra, Greater Accra, Ghana
    o Led the end-to-end web projects, including planning, design, and implementation of complex web applications, resulting in a 50% boost in client satisfaction.o Partnered with stakeholders to define project scopes and timelines, ensuring 95% of projects were delivered on schedule.o Employed project management expertise, achieving a 90% resolution rate for conflicts, and ensuring timely solution implementation.o Implemented SEO optimizations and responsive web design, resulting in a 30% increase in website visibility and 40% faster page load time, respectively. Additionally, integrated third-party APIs for enhanced functionality.o Trained clients on content management systems (CMS) usage, empowering 85% of them to independently manage their websites.Clients Managed: Ridge Medical Center, Ghana Investment Promotions Center, Ghana Football Association, Ministry of Tourism, Naara Lodge, Fleets Car Rentals, Afiba Consulting, Reachafrika and Decathlon Ghana
  • Creccents
    Artist Relations And Operations Manager
    Creccents Aug 2022 - Present
    o Act as the primary liaison between artists and galleries, ensuring seamless communication and successful exhibition planning.o Manage and maintain detailed inventories of artworks, coordinating with artists and galleries to ensure accurate documentation and availability.o Oversee the shipping and handling of artworks and materials, collaborating with logistics partners to ensure timely and safe delivery.o Lead marketing efforts for the studio, developing and executing strategies to promote artists and their works across various platforms.o Collaborate with finance, legal, news agencies, and other experts to support artists in contract negotiations, public relations, and media coverage.o Facilitate artist success by providing comprehensive support in all aspects of their professional journey, from exhibition planning to sales and marketing.
  • Command Space
    Head Of Digital
    Command Space Aug 2020 - Jun 2022
    Accra, Greater Accra, Ghana
    o Developed and executed a comprehensive digital strategy for clients and the agency, coordinating diverse digital channels such as websites, social media, CRMs, emails, and blogs to amplify brand visibility and engagement, delivering measurable results aligned with business objectives.o Led a diverse team of digital experts, including website and app developers, Social Media Managers, SEO specialists, media buyers, creative experts, and copywriters, to achieve remarkable outcomes for both clients and the agency. These achievements included a 70% increase in social media followers, a 40% increase in organic traffic, a 25% uptick in ad click-throughs, a notable 15% boost in conversions, a fortified online presence marked by a 30% rise in search visibility, and a 30% increase in brand engagement.o Demonstrated budget management skills, achieving 25% higher ROI through optimal resource utilization.o Leveraged project management expertise to coordinate and execute digital initiatives seamlessly.o Stayed updated on digital trends, implementing innovative strategies for impactful campaigns.
  • Africa Digital Awards
    Head Of Operations, Digital And Partnerships
    Africa Digital Awards Jan 2019 - Dec 2021
    o Provided strategic leadership and oversight for all operational aspects of Africa Digital Awards, implementing best practices in operations management to optimize workflows, resource allocation, and budget utilization, resulting in streamlined processes and improved operational efficiency.o Developed and executed a comprehensive digital strategy for the awards, managing multiple channels and leveraged digital platforms to significantly increase brand visibility and engagement, resulting in a notable 50% increase in brand visibility and engagement, alongside a substantial 30% increase in audience reach and event participation.o Collaborated with influencers and industry leaders to establish strategic partnerships, expanding event reach, and fostering brand loyalty among participants and sponsors.o Cultivated and maintained strong relationships with event sponsors, attendees, and media partners, fostering a positive brand reputation and long-term partnerships for future events.o Coordinated and managed logistical aspects such as venue selection, setup, and coordination of event staff, ensuring smooth operations before, during, and after the event.
  • Dmtc Agency
    Head Of Digital Projects & Business Development
    Dmtc Agency Aug 2018 - May 2020
    Accra | Lagos | Dubai
    o Developed and executed comprehensive digital strategies for over 40 clients in West Africa, India, Dubai, and the agency, ensuring alignment with business goals. This resulted in a remarkable 35% increase in client ROI on average, while also overseeing and managing digital communities for clients in West Africa, Dubai, and India, leading to a notable 25% increase in engagement across websites, blogs, emails, and social media platforms.o Managed digital project budgets totaling over $200,000, skillfully allocating resources to achieve an impressive 85% optimization without exceeding budgetary constraints.o Utilized expertise to foster collaboration with teams across Ghana, Nigeria, Dubai, and India, achieving a remarkable 90% success rate in fulfilling clients' objectives.o Delivered tailored training sessions for over 40 team members, resulting in a noteworthy 50% enhancement in overall team performance.o Successfully identified and pursued over 50 promising business opportunities, resulting in an impressive 60% conversion rate, and establishing long-term relationships, while executing lead generation strategies leading to a consistent monthly increase of 30% in high-quality leads for both the company and clients.Clients Managed: EziPay (Ghana, Sierra Leone, Niger, Cote d'Ivoire, Burkina Faso, Togo, Mali, Senegal, Guinea, and Benin), Flutterwave, Standard Chartered bank, Glo, Heritage Bank, Guinness, Samsung, Kellogg’s West Africa (Gambia and Liberia), Spark Ghana, Django Bros, Wisconsin International University, and B5 Plus Limited.
  • Isel Media Ltd
    Head Of Digital And Technology
    Isel Media Ltd Aug 2015 - Jul 2018
    o Led and managed all digital projects from conception to execution, ensuring alignment with organizational goals and objectives.o Oversaw all technology operations, including infrastructure maintenance, software development, and IT support services, to optimize operational efficiency and reliability.o Led the development and execution of comprehensive digital strategies for diverse clients, integrating market insights, consumer trends, and competitive analysis.o Fostered collaboration with cross-functional teams, including designers, copywriters, SEO experts and developers, to ensure seamless implementation of multi-channel campaigns across various platforms.o Monitored campaign performance metrics and KPIs, leveraging data-driven insights to optimize strategies, improve ROI, and achieve client objectives.o Developed and managed budgets for digital projects and initiatives, ensuring cost-effective allocation of resources while maintaining high-quality deliverables. o Implemented effective project management methodologies to streamline workflows, improve efficiency, and meet project deadlines.o Stayed abreast of the latest digital trends, emerging technologies, and industry best practices to drive innovation and maintain a competitive edge.Clients Managed: Orijin, Pepsodent, Star, DSTV, Barclays Bank, Bolt, Guinness, Ministry of Information, Tigo Ghana, Johnnie Walker, Geisha, Ecobank Ghana, Coke Studio Africa, Ghana Club 100, Always.
  • Ghana Water  Company Ltd.
    System Support Executive
    Ghana Water Company Ltd. Sep 2016 - Aug 2017
    • Effectively managed customer complaints, delivering prompt and satisfactory solutions while maintaining detailed records of interactions.• Performed in-depth analysis of customer data, generating accurate and insightful monthly revenue reports.• Expertly installed and configured computer hardware, operating systems, and applications to ensure optimal performance.• Proactively monitored and maintained computer systems and networks, swiftly addressing any issues to minimize downtime and maximize productivity.
  • Knet Ghana
    Network Administrator
    Knet Ghana Apr 2016 - Aug 2016
    Ghana
    • Installed and configured computer networks and systems for clients with precision.• Expertly identified and resolved any issues that arose with computer networks and systems for clients.• Ensured the smooth operation of existing software and hardware, proactively upgrading outdated components.• Vigilantly monitored computer networks and systems to pinpoint areas for performance enhancement and optimization.
  • Ic Securities
    Intern
    Ic Securities Apr 2014 - Aug 2014
    Accra, Greater Accra, Ghana
    • Collaborated on the development and enhancement of websites, utilizing HTML, CSS, MySQL, and PHP.• Installed and configured computer hardware, software, networks, printers, scanners, and systems.• Proactively monitored and maintained computer systems and networks for optimal performance.• Promptly addressed service issues and fulfilled requests with efficiency.• Delivered comprehensive technical support to all departments within the company.• Conducted thorough testing of new technologies to ensure seamless integration and functionality.

Caleb Oheneba-Takyi Skills

Microsoft Office Digital Marketing Linux Mysql Html Business Development Strategy Social Media Marketing Social Media Web Development Project Management Volunteering Javascript Php Cascading Style Sheets Management Public Speaking Leadership Sales Research Email Marketing Web Analytics Brand Management Marketing Blogging Customer Relationship Management Enterprise Marketing Business Strategy Organizational Leadership Small Business Management Communication Small Business Marketing Entrepreneurship Content Marketing Search Engine Optimization Mobile Marketing Design Thinking Sales Management Product Management Advertising Decision Making Business Analysis Instagram Facebook Twitter Youtube Google Analytics

Caleb Oheneba-Takyi Education Details

Frequently Asked Questions about Caleb Oheneba-Takyi

What company does Caleb Oheneba-Takyi work for?

Caleb Oheneba-Takyi works for Africans Column

What is Caleb Oheneba-Takyi's role at the current company?

Caleb Oheneba-Takyi's current role is Championing African Art, Architecture, and Design | Data Analytics | Website Design | Digital Strategy | Digital Marketing | Communications.

What schools did Caleb Oheneba-Takyi attend?

Caleb Oheneba-Takyi attended Alx Africa, Kwame Nkrumah' University Of Science And Technology, Kumasi.

What skills is Caleb Oheneba-Takyi known for?

Caleb Oheneba-Takyi has skills like Microsoft Office, Digital Marketing, Linux, Mysql, Html, Business Development, Strategy, Social Media Marketing, Social Media, Web Development, Project Management, Volunteering.

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