Caleb Williamson Email & Phone Number

Melbourne, Victoria, Australia

Australia

www.createdbycaleb.comProducing video content and social media strategies for a wide range of freelance clients.

- Managing physical shop and customer service- Product photography and website listing creation- Following trends and implementing strategies in social media content- Creating content for multiple social media channels

Melbourne, Victoria, Australia

- Filming, editing and animating video content for multiple social media channels - Game day documentary filming- Producing pre-game entertainment videos- Marketing ideation and general concept development

- Conceptualised and produced internal and external video content for some of Australia’s most trusted home improvement brands including Dulux, Selleys and Yates

Sydney, New South Wales, Australia

- Coordinated and executed high-quality content for use across a variety of online platforms and campaigns- Oversaw the videography, filming, and editing of videos assets including live performances, interviews, and music videos - Delivered photography, animation, graphic design, and audio as required and in accordance with ABC editorial policies- Managed website and social media accounts including providing analytical reports and breakdowns - Balanced competing priorities to ensure project delivery within deadlines- Received recognition within the wider ABC Commercial team for producing showreels presented to the ABC Board as well as Universal Music, Sanity and JB Hi Fi annual conferences

- Conceptualised and executed a YouTube series of product videos for marketing purposes - Worked autonomously with the Director to deliver high-quality videos in line with his vision - Researched and learnt to use products featured in videos - Autonomously scripted, hosted, filmed, and edited videos- Managed social media accounts- Maintained budget with limited resources and gear