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Award-winning, multi-disciplinary Creative Director and Designer. Seasoned advertising and branding expert with over a decade of experience in non-profit, up-start, local, national, and international brands, including Fortune 500 companies. Dedicated track record of design leadership and brand stewardship spanning multiple industries including Sports, Fashion, Beauty + Skincare, eCommerce, Health + Science, Luxury, CPG, Retail, Real Estate, and Entertainment. As an international business development specialist, I'm looking to leverage my strategic and valuable creative expertise, whether that's igniting energy into launching new brands, positioning companies into highly targeted territories, or refreshing the vitality of a business or product in need of a lift. It's my goal to continue to develop my deep passion for brand identity and fashioning 360 head-to-toe design systems that add operational advantages to any team.
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Freelance Creative Director, Visual DesignerStudio Lexicon Jun 2019 - PresentCreative direction, art direction, graphic design, and brand consultation with a focus in brand identity work, web design, experiential design, digital/print advertising, product design, and package design.Clients Past/Present Include: WarnerMedia, Pepsico Design + Innovation, CNN, Briogeo, Turner, Active Skin Repair, BLDG Health, Audacity Health, Huntsworth Health, Bio-First, Kimpton Hotels, and more. -
Senior Lead DesignerClinical Skin May 2023 - Nov 2023Woodcliff Lake, Nj, UsBuilt key visual design assets spanning package design, digital ad campaigns, trade show materials, product design, art direction, website assets, email marketing flows, and robust brand toolkits for clinical-grade cosmeceutical start up. -
Senior Brand DesignerPepsico Mar 2022 - Oct 2022Purchase, New York, UsLed creative projects including local/national visibility campaigns for Super Bowl LVII, Pepsi Zero, and other Pepsi Flavors across multiple strategic touch points including packaging design, copy writing, key artwork, experiential event activation, apparel design, social media content, and POP displays. -
Senior Brand DesignerWarnermedia Oct 2018 - Mar 2021New York, Ny, UsArt direction and brand consultations for large scale interactive campaigns and experiential events. Created over-arching campaigns spanning environmental design, mobile experiential events, stage design, key campaign artwork, print collateral, vehicle wraps, pitch presentations, magazine wraps, print advertising, storyboards, digital advertising, website design, email programming.Created key concepts to produce an experiential traveling art show “The Art of Storytelling” as a promotional event series to showcase the company’s broad range of content. Each piece of art represented a different network and incorporated AR technology. The show traveled to marquee events such as Super Bowl LIV, Brand Week 2020, and more.Won 2020 American In-House Design Awards for key campaign visuals for “A Smarter Way” campaign.Clients serviced include: AT&T, CNN, HBO MAX, TBS, TNT, Cartoon Network, Adult Swim, Xandr. -
Senior Art DirectorDma United Jun 2017 - Oct 2018New York, Ny, UsCreated key artwork for successful design pitches winning new client relationships with Mall of America, Adorama, MLB, NBA, Levi’s, LeSportsac and more.Named, produced, and executed experiential event for MLB Assembly during All-Stars Weekend in Washington, DC. Provided brand identity, product designs, apparel designs, environmental/stage designs, photography direction, website design, print/digital advertising and social campaigns.Daily tasks included but not limited to: creative direction, visual identity, UX/UI, environmental design, packaging design, photo styling, photo retouching, social media strategy, web design, printadvertising, printed collateral, apparel design, presentation designs, mood board concepting for a wide variety of clients in the fashion, beauty, real estate, sports, and eCommerce industries.Regularly implemented internal-facing processes leading to new efficiencies and best practice workflows that increased productivity and streamlined communications for project and account management.Clients include: Adorama, Barneys New York, BeCause, MLB, NBA, MLS, Maison Kitsuné, Karl Lagerfeld, Marcelo Burlon, Nigel Barker, Albert Elbaz, LeSportsac Wynton Marsalis, Russell Westbrook, Paul Morelli, Fashion Targets Breast Cancer, Mall of America and more. -
Art DirectorAudacity | A Huntsworth Health Agency Aug 2014 - Jun 2017La Jolla, Ca, UsLed a team of creatives to build award-winning campaigns and deliver brand experiences in biotech, pharma, healthcare, and non-profit spaces. In charge of spearheading projects from concept to completion spanning both print and digital applications.Delivered key art direction and visual identity work for rebranding BLDG Health, positioning the brand for rapid company growth, ultimately leading to an acquisition under Huntsworth Health Group.Performed duties as interim project manager for BLDG Health to facilitate acquisition. Implemented and up-kept project management programs with key dates, goals and deliverables.Won multiple awards for several healthcare campaigns during tenure including Hermes Platinum, Hermes Creative Gold: Medical and Marcom Gold: Medical.Digital/print solutions for healthcare, biotech, and non-profit industries. Clients include: Aurix Systems, Huntsworth Health, High Cape Partners, Beckman Coulter, Cytori, Nuo Therapeutics, Johnson Matthey Medical Components, Diacarta, Forte Bio, Millennium Health, Genepeeks, Luminex, Next Science, Natera, Quest Diagnostics, Innovacyn, and Insmed
Caleb Colestock Skills
Caleb Colestock Education Details
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Temple UniversityAdvertising: Art Direction
Frequently Asked Questions about Caleb Colestock
What company does Caleb Colestock work for?
Caleb Colestock works for Studio Lexicon
What is Caleb Colestock's role at the current company?
Caleb Colestock's current role is Creative Director and Designer.
What is Caleb Colestock's email address?
Caleb Colestock's email address is ca****@****dia.com
What is Caleb Colestock's direct phone number?
Caleb Colestock's direct phone number is 148471*****
What schools did Caleb Colestock attend?
Caleb Colestock attended Temple University.
What are some of Caleb Colestock's interests?
Caleb Colestock has interest in Social Services, I Love Making Music, Education, Science And Technology, Arts And Culture.
What skills is Caleb Colestock known for?
Caleb Colestock has skills like Advertising, Social Media, Copywriting, Graphic Design, Social Media Marketing, Creative Direction, Marketing Strategy, Web Design, Branding And Identity, Adobe Creative Suite, Social Networking, Illustration.
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