Caleb Rouw Email & Phone Number

Los Angeles Metropolitan Area

• Manage post-sales relationships for 10+ ongoing and rotating client accounts across all verticals as the primary contact and trusted advisor.
• Lead strategy on programmatic, linear, and streaming campaigns ranging from $1M-$10M+ annual spend while managing optimizations and executions for 100+ brands.
• Effectively communicate with and advise C-level executives on a weekly basis.

Los Angeles Metropolitan Area

• Used in-depth data analysis to generate reports for weekly client meetings to review performance and provide strategic guidance in an effort to exceed their channel specific goals.
• Coordinated with various departments to setup, maintain, and ensure client success.
• Facilitated multiple interviews, conducted various training sessions, and helped implement structuresnto improve internal processes.

Los Angeles, California, United States

• Activate and manage paid media marketing strategies (utilizing Meta, Google, influencers, etc.) for multiple $1M+ revenue brands resulting in a cost-efficient increase in web traffic, leads, and social media engagement.
• Grew multiple client’s online presence using effective digital marketing skills (website development, SEO, social media planning, content creation, video editing, etc.).
• Implement automated processes reducing workload and improving overall operational output.
• Provide creative direction to create seasonal promotions, social assets, and special brand initiatives.

Des Moines, Iowa, United States

• Used sales techniques to pinpoint clients advertising needs and close on short-term and long-term sales contracts by offering clients a “multi-channel” digital and print branding program that put businesses in front of.
• Uncovered new business opportunities through various outreach methods and garnered 4+ scheduled appointments with business owners daily.
• Improved upon and implemented a sales pitch which was utilized across all sales teams.

Des Moines, Iowa, United States

• Conducted agricultural studies, using farmers, which led to market research information.
• Leveraged highly effective communication and active listening skills to work effectively.

Des Moines, Iowa Area

• Performed product presentations and answered questions on various products, and acted as a liaison between doctors and companies to sell products.
• Maintained relationships with medical professionals and facilities.
• Responded to customer requests via telephone and email.
• Supported the Chief Executive Officer with daily operational functions.