Cal Hall Email and Phone Number
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As a seasoned Director of Product Design with over 10 years of experience, I bring a rare combination of creative vision, user-centric design, and technical expertise that drives high-impact product design solutions that generate tangible business value. My dedication to understanding the needs of the user and applying design thinking has led to the creation of disruptive, intuitive products that have enhanced revenue and fostered customer engagement for a range of startups and larger organizations.Armed with a wealth of experience in leading design teams and achieving notable results as both a team player and an individual contributor, my skill set is enhanced by years of agency experience. This background uniquely positions me to integrate strategic marketing and branding considerations into product development, donning various hats to ensure user-centric outcomes. This has given me an adaptable skill set, that allows me to be a versatile "Swiss Army Knife" in the realm of product design.
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Traveling Adventures In Se AsiaDone With CorporateNew York, Ny, Us
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Head Of Design - FreelanceBody Good Studio Jul 2023 - PresentMiami, Fl, UsWorked with CEO to build products for a TeleHealth platform meant to revolutionize the women's weight loss industry. Supported the building of a virtual wellness program providing a holistic, all-in-one body transformation plan that includes science-supported weight loss medications as well as wellness coaching. -
Director Of Product Design Ux/UiHumanity Talent Network Aug 2021 - Apr 2023Product Design Leader for Humanity Talent Network, the premier career acceleration and talent sourcing platform for C-suite level. Worked directly with the CEO to build a mission-first disruptive LinkedIn style business and employment-focused social media networking app* from 0 to 1. Mission was focused on DEI and to lessen bias in hiring practices for underrepresented groups and women. Owned B2C & B2B product design, UX research, feature discovery, testing, and development of company roadmap.* APP IS AN APPLE DESIGN AWARDS NOMINEE 2023 ( Social impact category )Results:Successfully built and shipped in 12 months.• iOS app (Member engagement)• Android app (Member engagement)• Social network community (Engagement)• Subscription Membership Models (Monetization)• Member CRM platform (Member data capture)• Partner/Client CRM platform (B2B Enterprise sales) -
Co-Instructor- Mbs Intro To Product Design-Fall 2022Rutgers University Sep 2022 - Dec 2022New Brunswick, Nj, UsWorked with professor and faculty to create a course around demystifying the life cycle and development of a wide range of product disciplines such as User research, Marketing, and Manufacturing. This course is the first for the university and is designed to be a new model/approach to teaching and learning. Students will learn the end-to-end process of product design—from identification of opportunities to understanding target markets and the needs of the end-user, and how to create product forms and functions to both meet those needs and elicit a positive experience. Intro to Product Design is meant to provide value to the students by pushing the boundaries of education and cultivating open dialogues and brainstorming on various product topics. The course differs from traditional teaching methods as it relies more on coaching, mentoring and having fun. Course was designed an enrollment of 40 Rutgers MBS students. -
Head Of Product Ux/UiSinglecare May 2019 - Jul 2021New York, Ny, UsResponsible for UX/UI product design for leading pharmtech startup voted Fast Company's Most Innovative Companies of 2020. Helped build a disruptive company from ground up. Worked directly with founders to build early-stage products for users across various platforms with a product reach of 20 million members. Executed branding, product design, app design, UX research, prototyping, A/B testing, and conversion for all products. Accessibility expert getting the company to full ADA compliancy in 2021. Implemented successful Loyalty, Home Delivery and TeleMedicine programs.Results:• Contributed to 94% company growth in one year• Product reach of 22 million members• Increased site traffic by 8% in first month after launch• Increased app downloads to 15,000 from 50 daily• Increased savings card downloads to 14,000 from 300 daily -
Sr. Product Designer | Ui/Ux | Subscription| E-Commerce | Saas |Ordergroove Jun 2013 - May 2019New York, Ny, UsResponsible for data-driven product design and strategic copywriting for digital product solutions for the world’s leading SaaS based subscription ecommerce start-up. I work with some of the world’s biggest brands, leveraging brand guidelines, A/B testing, wireframes, testing, iterative UI prototypes, data analytics, and quantitative behavioral data to create product design solutions that increase conversion and customer loyalty, while also decreasing churn. Results:• Responsible for 52 world class brands• Increased shopper spend by 240%• Increased shopper frequency by 400%• Maintained a retention rate of over 90%• Increased subscriber growth annually by 144% over a 2 year period• Increased conversion by 57% with a single word changeClients: Walmart, Home Depot, CVS, GNC, Jack Black, Kiehl’s, Chanel, L’Oreal, L’Occitane, Rogaine, The Art of Shaving, Lancome, Lush, GE, Armani, YSL and Jockey. -
Sr. Product Designer | Ui/UxUnderline Communications May 2011 - Jun 2013Directed product development of $5 M worth of digital marketing, branding and cross-channel collateral for American Express, Sony, and Macy’s. I was responsible for the brand quality and consistency for the entire Amex card family, from Centurion to the Green card. Maintained all daily operations within creative design team including project pitches, hiring, mentoring, performance reviews, and client relations. Led concept meetings and managed workload for staff of designers, and freelancers. Implemented design standards and process to improve output and quality.
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Art Director /Design Manager/E-CommerceAgency At Staples Sep 2007 - May 2011Framingham, Ma, UsResponsible for design and execution of cross channel initiatives for leading ad agency. Responsible for visual design of integrated marketing programs from initial presentation and comps to execution of program elements such as web sites, mobile, emails, Flash, and social media initiatives. Mentored and coached team members through projects and performance evaluations. Collaborated on strategic brainstorming, campaign development, SEO marketing, and supporting overall business goals with marketing and sales teams. Articulated creative concepts and rationale for clients and team and aligned strategic development with client business objectives. -
Art Director/Sr. Motion DesignerWealth2K.Com 2005 - 2007Responsible for creating high-profile Flash movie presentations for the financial services industry. Presentations were designed to tell a story based on scripts, audio, and video. Movies were used to increase revenue and interest in new financial products.
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Consulting Interactive DesignerCyclone Interactive Jun 2004 - Jun 2005Part of the design and interactive design team, providing visual and interactive design concepts, usability solutions and consultation. Expertise in the development and integration of image branding on various technology platforms. Developed creative concepts for HiSoftware, Symmes Maini & McKee Associates, Collabric, and legendary jazz musicians The Pat Metheny Group and Julian Lage.
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Art Director -FreelanceShareholder.Com Mar 2003 - Jun 2003Responsible for building a design business for the nation’s leading provider of investor communications. Developed design concepts and proposals for existing Fortune 500 client base in order to increase revenue and contribute to client loyalty and retention. Clients included Yahoo, Agilent Technologies, Prudential, and Fortune Brands. Mentored team of developers in order to enhance design quality and win new business.
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Sr. Designer/Art DirectorPearson Sep 2001 - Feb 2003London, GbCreated design, branding, and usability solutions for Global Fortune 500 company’s web portal and network sites with a monthly average of 10 million visitors. Managed and mentored team of designers to translate client needs and objectives. Established visual standards and ensured back end consistency with programmers and QA department for the world’s largest consumer-focused education portal.
Cal Hall Skills
Cal Hall Education Details
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New York UniversityDigital Communication And Media/Multimedia -
Marketing ExperimentsLanding Page Optimization -
Agency At Staples8 Month Manager Program -
Boston University,Javascript Programming -
Pioneer School Of Visual ArtsInteractive Design -
The School Of The Museum Of Fine ArtsVideo -
Umass BostonComputer Science
Frequently Asked Questions about Cal Hall
What company does Cal Hall work for?
Cal Hall works for Done With Corporate
What is Cal Hall's role at the current company?
Cal Hall's current role is Traveling adventures in SE Asia.
What is Cal Hall's email address?
Cal Hall's email address is ca****@****hoo.com
What is Cal Hall's direct phone number?
Cal Hall's direct phone number is +1 866-253*****
What schools did Cal Hall attend?
Cal Hall attended New York University, Marketing Experiments, Agency At Staples, Boston University,, Pioneer School Of Visual Arts, The School Of The Museum Of Fine Arts, Umass Boston.
What are some of Cal Hall's interests?
Cal Hall has interest in Poverty Alleviation, Social Services, Children.
What skills is Cal Hall known for?
Cal Hall has skills like Art Direction, Interaction Design, Digital Marketing, Creative Direction, Integrated Marketing, Seo, Creative Strategy, E Commerce, Online Advertising, User Experience, Social Media, Interactive Advertising.
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