Courtney

Courtney "Cali" Armstrong Email and Phone Number

Senior Project Manager @ sbExperiential | Creative Experiential Marketing Solutions @ sbExperiential, LLC
Courtney "Cali" Armstrong's Location
Charlotte, North Carolina, United States, United States
Courtney "Cali" Armstrong's Contact Details
About Courtney "Cali" Armstrong

With over ten years of events and marketing experience, I am passionate about creating, implementing, and managing interactive and experiential marketing events for leading brands across the country. I work with top advertising agencies to deliver exceptional products that meet the clients' needs and expectations, and that engage and delight their target audiences.I have a wide range of skills and competencies that enable me to handle multiple projects simultaneously, from ideation to execution, and to coordinate with various vendors, partners, and stakeholders. I have expertise in the Adobe Creative Suite, logistics, fabrication, and client relations, as well as unique skills such as sewing, pattern drafting and Zamboni driving. I am always eager to learn new things and to challenge myself with new and exciting opportunities.

Courtney "Cali" Armstrong's Current Company Details
sbExperiential, LLC

Sbexperiential, Llc

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Senior Project Manager @ sbExperiential | Creative Experiential Marketing Solutions
Courtney "Cali" Armstrong Work Experience Details
  • Sbexperiential, Llc
    Senior Project Manager
    Sbexperiential, Llc Oct 2022 - Present
    Cornelius, Nc, Us
    ➤Handled multiple projects with clients across the country simultaneously.➤Managed and coordinated interactive, experiential marketing events for leading brands. ➤Worked with top advertising agencies to help create, implement, and manage experiences from hand-off through execution to deliver an exceptional product to our clients targeted audience.➤Participated in ideation sessions to brainstorm unique creative solutions to meet the clients’ needs and expectations.➤Coordinated with our vendors to get components of experiences completed on time and under budget such as vinyl wrapping, software coding, backdrop screen printing, and logistics.➤Made material purchasing decisions for projects based off research to find cost-effective solutions that met timeline, budget, and shipping requirements. ➤Coordinated with creative, IT, logistics, and other departments for cross-functional schedules.➤Provided teammates with assistance on their projects when needed.➤Facilitated regular status calls with clients to update and notify of any issues or questions on scope.➤Used Asana PM software to manage project progress.➤Helped with the production of custom pieces for projects using skills such as woodworking and electronic fabrication.➤Created custom graphics for clients and for different internal projects.➤Managed the activation onsite being the representative for SBX ensuring a seamless and smooth execution of agreed deliverables, troubleshooting, making decisions, and resolving any issues as they came up for out-of-state activations lasting up to 2 weeks.➤Trained and supervised contracted brand ambassadors on how to use and interact with experience and the end-user.➤Managed web-based online media sharing platform and microsite for each managed event.➤Provided clients with wrap-up reports featuring usage and social media sharing analytics from activation.
  • Sbexperiential, Llc
    Operations And Project Manager
    Sbexperiential, Llc Sep 2021 - Oct 2022
    Cornelius, Nc, Us
  • Aceyus
    Market Research Analyst
    Aceyus Jan 2021 - Sep 2021
    ➤ Research on current and upcoming market trends in the contact center space.➤ Creating support documentation, graphics and training materials.➤ Driving partner sales enablement by developing go-to-market resources.➤ List creation, segmentation and clean up in HubSpot.➤ Creating competitive analysis, use case and sales support documents.➤ Prospecting new partnership opportunities.
  • Sbexperiential, Llc
    Project Manager
    Sbexperiential, Llc Oct 2019 - Sep 2020
    Cornelius, Nc, Us
    ➤Handled multiple projects with clients across the country simultaneously.➤Managed and coordinated interactive, experiential marketing events for leading brands. ➤Worked with top advertising agencies to help create, implement, and manage experiences from hand-off through execution to deliver an exceptional product to our clients targeted audience.➤Participated in ideation sessions to brainstorm unique creative solutions to meet the clients’ needs and expectations.➤Coordinated with our vendors to get components of experiences completed on time and under budget such as vinyl wrapping, software coding, backdrop screen printing, and logistics.➤Made material purchasing decisions for projects based off research to find cost-effective solutions that met timeline, budget, and shipping requirements. ➤Coordinated with creative, IT, logistics, and other departments for cross-functional schedules.➤Provided teammates with assistance on their projects when needed.➤Facilitated regular status calls with clients to update and notify of any issues or questions on scope.➤Used Asana PM software to manage project progress.➤Helped with the production of custom pieces for projects using skills such as woodworking and electronic fabrication.➤Created custom graphics for clients and for different internal projects.➤Managed the activation onsite being the representative for SBX ensuring a seamless and smooth execution of agreed deliverables, troubleshooting, making decisions, and resolving any issues as they came up for out-of-state activations lasting up to 2 weeks.➤Trained and supervised contracted brand ambassadors on how to use and interact with experience and the end-user.➤Managed web-based online media sharing platform and microsite for each managed event.➤Provided clients with wrap-up reports featuring usage and social media sharing analytics from activation.
  • Entercom
    Promotions Manager ➤ Wlnk-Fm, Wbt-Am/Fm, Wfnz-Am/Fm
    Entercom Nov 2015 - Oct 2019
    Philadelphia, Pa, Us
    ➤Planned and executed over 250 unique events yearly and contesting for clients and the stations.➤Managed brand ambassador team, providing team leadership, training, and scheduling for 10-35 employees.➤Created new onsite activities and operating procedures for events to ensure safe and fun environment.➤Developed marketing campaign concepts and brand development to grow target local market.➤Maintained physical and digital records for contests legality and budgeting.➤Conducted integration and collaboration efforts between sales, production, promotions, clients, and talent.➤Created promotional proposals and one sheets for sales staff and advertisers along with assisting in producing, maintaining and editing media kits.➤WLNK: #1 in market share for consecutive Arbitron books for target demographic.➤Contracted performers, bands, rides, on-air talent, and food trucks for events.Project: WBT Skyshow➤$15,000 worth of supplies, entertainment, merchandise, and signage; $3,000 food truck revenue; $30,000 in contest prizing; 25,000 attendees.➤Created pricing and a new system for selling wristbands and tickets on site.➤Created festival maps and handled logistics for vendors➤Organized mobile kitchen and gift shop; Marked off-streets, worked with police/fire; ALE, fire, and city permits.➤Recruited and managed 200+ winners and veterans for military event ceremony.Project: Holiday on Ice➤Permits, construction, inspections, decoration, street closures and maintenance of a mobile ice rink with approximately 30,000 visitors per year.➤Created themed nights (i.e. Harry Potter, Star Wars, etc.) that made additional revenue. ➤Organized 20-30 birthday party groups, 40-60 groups, and 5-10 marriage proposals.➤Managed concession stand and merchandise inventory and reorders.➤Drove a Zamboni.
  • Pridestaff
    Recruiter
    Pridestaff Mar 2015 - Nov 2015
    Fresno, Ca, Us
    ➤Conducted the hiring process from the initial job posting to interviewing. ➤Handled the front desk and phones, reordered supplies as needed and general office work. ➤Designed advertisements and merchandise for the local branch. ➤Researched local businesses and networking events.➤Made outbound calls to prospective clients and candidates. ➤Created, managed and support client and candidate relationships
  • Cbs Radio
    Promotions Manager ➤ Wnks-Fm, Wkqc-Fm
    Cbs Radio Jul 2012 - Dec 2014
    Philadelphia, Pa, Us
    ➤Developed and executed marketing and media action plans for medium and large-scale events that includedetailed event summaries, objectives, timelines, messaging, and key player responsibilities and deadlines.➤Created reports and recaps for sales management and clients to determine contesting and event ROI.➤Designed and ordered promotional merchandise and advertising space in various publications.➤Partnered with local and national organizations on promotional partnerships with events and giveaways.➤Created contesting rules and contracts; wrote the events listing and contest webpages.➤Hired, supervised, and trained the promotions team for two radio stations.Project: Gravediggers Ball, 2012, 2013, 2014➤3,000+ attendance yearly.➤Coordinated on-site logistics with clients, vendors, staff and guests.➤Headed costume contests with over $10,000 in prizes.Project: Christmas K 104.7➤Discovered and analyzed opportunities that secured spots in multiple local communities and client holiday events.➤Improved sales by $8000 through impressing clients and improving our Presence in these communities.➤Managed a team of 16 for over 60 events from mid-November to New Years.Project: Play Anything Day➤$50,000 raised for Levine Children’s hospital during a 12-hour telethon.➤Set up volunteer stations to field phone calls and take donations.
  • Wasu
    Promotions Director ➤ Wasu-Fm
    Wasu May 2010 - Jun 2012
    Us
    ➤Planning and promoting ticket giveaways and events while using digital and physical outlets to promote WASU. ➤Contacting and working with other organizations for events and giveaways along with planning, setting-up and running remotes and interviews.➤Setting up and executing live broadcasts.➤Won mtvU College Radio Woodie Award 2012 -Organized and created a campaign that got local and state wide support from businesses, alumni and listeners. -Used video, audio, posters, web and more to promote our national race for votes against other college radio stations.

Courtney "Cali" Armstrong Skills

Radio Adobe Audition Social Media Radio Broadcasting Social Networking Final Cut Pro Public Speaking Broadcast Event Planning Radio Advertising Social Media Marketing Nexgen Microsoft Office Adobe Creative Suite Facebook Marketing Advertising Radio Promotions Photoshop Press Releases On Air Talent Promotions Sound Video Editing Editing Broadcasting Stage Management Public Relations Photography Costumes Video Powerpoint Copywriting Interviews Recruiting Corel Draw Simian Studio Lighting Dance Ppm Flash Animation Video Production Management Event Management Cold Calling

Courtney "Cali" Armstrong Education Details

  • Appalachian State University
    Appalachian State University
    Advertising
  • Appalachian State University
    Appalachian State University
    Electronic Media And Broadcasting
  • Mount Tabor High School
    Mount Tabor High School
    High School Diploma

Frequently Asked Questions about Courtney "Cali" Armstrong

What company does Courtney "Cali" Armstrong work for?

Courtney "Cali" Armstrong works for Sbexperiential, Llc

What is Courtney "Cali" Armstrong's role at the current company?

Courtney "Cali" Armstrong's current role is Senior Project Manager @ sbExperiential | Creative Experiential Marketing Solutions.

What is Courtney "Cali" Armstrong's email address?

Courtney "Cali" Armstrong's email address is ar****@****ate.edu

What is Courtney "Cali" Armstrong's direct phone number?

Courtney "Cali" Armstrong's direct phone number is +133669*****

What schools did Courtney "Cali" Armstrong attend?

Courtney "Cali" Armstrong attended Appalachian State University, Appalachian State University, Mount Tabor High School.

What are some of Courtney "Cali" Armstrong's interests?

Courtney "Cali" Armstrong has interest in Event Planning, Social Services, Children, Old Time Radio, Comics, Education, Dancing, Exploring New Areas, Reading, Science And Technology.

What skills is Courtney "Cali" Armstrong known for?

Courtney "Cali" Armstrong has skills like Radio, Adobe Audition, Social Media, Radio Broadcasting, Social Networking, Final Cut Pro, Public Speaking, Broadcast, Event Planning, Radio Advertising, Social Media Marketing, Nexgen.

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