Calla Bischoff Csw Css Email & Phone Number

Denver, Colorado, United States

Denver, Co

Greater Denver Area

• Manage a territory of seven states (Colorado, Texas, New Mexico, Arizona, Idaho,Kentucky, Minnesota)• Educate distributors, sales representatives, gatekeepers and consumers on entireportfolio featuring a range of California wines, Australian imports, and spirits• Schedule formal market visits with travel 75% of the year• Conduct bi-annual review meetings with distributors and brand managers• Structure pricing deals and grids on a state-by-state basis to highlight deals and keepproduct competitive within the set• Implement sales representative and manager incentives on a quarterly basis to helpdrive focus brands• Host and attend market blitzes around the country with other regional and nationalsales managers• Regularly attend industry trade shows and expositions to introduce product to a largeconsumer base and boost brand awareness in the market, resulting in increased sales• Attend and present at general sales meetings quarterly• Continue to cultivate relationships with top off- and on- premise gatekeepers throughtop account maintenance and visits• Research new distributors and launched three new states within first four months

Greater Denver Area

• Represent a wide-ranging premium spirits portfolio including whiskey, vodka, gin, rum, tequila, and amaros• Manage a territory consisting of the top sixty-five accounts in the Denver metro area from fine dining, mixology bars, and boutique hotels• Conduct staff trainings to enable staff to better market and sell products• Schedule and host consumer activation events including to but not limited to happy hour, brand launches, and market visits• Design and create marketing material to promote consumer activations for happy hour, brand launches, and market visits• Assist in menu construction through brand suggestion, complimentary flavors while considering price constraints and demographic• Present brand knowledge and information at general sales meetings for on premise and full market distribution teams

West Coast

• Represent Southern Hemisphere wine portfolio focusing on Sileni Estates (New Zealand) and Finca Las Moras (Argentina)• Manage a territory comprised of 17 states plus Canada and Mexico• Educate distributors and buyers on brand stories and wine composition• Schedule and conduct formal market visits with travel 75% of the year• Launch brands in new markets through market blitzes, happy hour events, and incentive opportunities• Attend general sales meetings and present wines to on- and off- premise teams• Attend smaller weekend wine tastings and large format expositions to introduce wines to a large consumer base and boost brand awareness in the market• Host portfolio specific wine dinners at top supporting accounts around the territory to speak further on wine and food paring, estate stories, and products• Independent work in home market of Denver through top twenty account maintenance, scheduled consumer tastings, and cold calling

• Manage a territory comprised of 600+ on premise accounts as well as off premise fine wine and boutique stores• Receive training through the Gallo training academy • Design and create menu and marketing POS for individual accounts to better facilitate sale of products • Work with a portfolio consisting of 2000+ wine and spirits brands from all areas of world allowing me to showcase my background and knowledge of wine regions and distillation practices• Conduct staff trainings to increase on premise sales through tasting notes, educational facts, and execution of proper table side bottle service• Participate in both grand- and small-scale wine tasting events and expositions that introduce products to a vast assortment of potential clients and consumers • Perform menu analysis to find gaps in an account's list to better suit their customer base or advise change for products that do not sell any longer • Create cocktail lists and perform on site staff training in mixology

• Individual responsibilities for inside and outsides sales across a wide range of Flag Hill produced grape varietals, fruit wines, blends and distilled products. Customers include: large supermarket chains, local stores, restaurants and bars, & individuals (though on site sales)• Network wine, spirits and beer industry insiders (distributors, producers, buyers & sellers) for the purpose of developing contacts, gaining market intelligence, expanding market share and Flag Hill’s sales territory.• Complete all administrative tasks related to any and all sales such as: customer credit, billing, collection, inventory control, off‐site tastings and product placement• Educate sales teams in other regions about Flag Hill’s products and history• Schedule and manage liquor store tastings, beverage expositions, and events• Assist Event Director with set up and service for onsite and offsite private events• Assist General Manager in Tasting Room by performing tastings for walk in customers and giving tours of the facility

York, Me

Wine Business Management Certificate

Bachelor Of Arts Degree, English

Art History

Education record

Education record

Education record