Communications Specialist
Current* Creates content for our website, which has received 400k+ home page views in the last 12 months* Writes virtually all social media content for our LinkedIn, Facebook, and Instagram accounts, with a combined follower count of 58.5k* Creates content and layout for monthly newsletter with an average of 25k unique opens* Edits dozens of articles for each edition of our quarterly magazine, Facts & Findings, which has a distribution of 7,500+* Creates emails for various audience segments that consistently meet or exceed industry standards for open and click rates (34% and 12.8%)* Utilizes AI programs (ChatGPT, Writesonic) to aid in content creation and editing* Designed layout and UI of our 2024 conference web pages, amassing 45k views of the main page in the 5 months leading up to the conference* Created virtually all the content for the marketing materials for our 2023 and 2024 conferences, which each totaled around 900 hybrid attendees* Adheres to an internal style guide