As the VP of Product at Rule1, I provide strategic guidance, along with mentorship, to our startup portfolio companies' EIRs (Entrepreneurs in Residence). Responsibilities include crafting product growth and strategy plans, orchestrating the planning and execution of MVP build-outs and beyond, conducting product-market fit analysis, formulating PLG (Product-Led Growth) and pricing strategies, driving operational process improvements, resource planning, and leading research and road map initiatives. Additionally, I am responsible for process and operational improvements to help scale our product and development teams, accommodating the growing number of startups in our portfolio.Portfolio Companies Include: TruckerCloud, Red Sentry, FactorCloud, Deliverlitics, Bank Shot,

Downtime is expensive and can hurt your brand. Gremlin provides engineers with the framework to safely, securely, and easily simulate real outages with an ever-growing library of attacks. Turn failure into resilience with chaos engineering.

Own the vision and strategy for the next generation Enterprise Analytics solution at Tricentis.Tricentis is the global leader in continuous testing and automation, widely credited for reinventing software testing for DevOps and agile environments. Tricentis has more than 1,800 customers, including the largest brands in the world, such as Accenture, Coca-Cola, Nationwide Insurance, Allianz, Telstra, Dolby, RBS, and Zappos.

Responsible for the product strategy of data and analytics focused products at Tricentis

QASymphony and Tricentis merged in January 2019

Coordination and oversight of development for our DSP product.• Oversees product initiatives and releases for the most profitable product line for IgnitionOne, our internal DSP platform• Oversees a development team of architecture, java and php developers, and QA resources• Orchestrated the requirements, delivery, and release of multiple features that lead to a cost savings of over $1m annually• Define and document product requirements and constraints for epics and features• Lead two different development teams including coordinating priorities, requirements, and releases• RTB technologies and workflows related to Ad Bidding and Ad serving• Leads product and tech conversations with Bluekai, Drawbridge, Google, Appnexus and others• Lead multiple migrations from legacy products to new products including coordination, timelines, and execution

• Responsible for defining the product roadmap for the application• Develop products focusing on cross platform functionality• Responsible for developing first of its breed technologies for IgnitionOne including a patent pending technology involving a data science project• Experience working with data scientists• Work with internal teams and clients to translate user needs into product features• Define and document features for the software engineering teams to develop via PRDs• Responsible for coordinating product releases and training• Help define and document UI/UX designs• Responsible for software redesigns including navigation design• Present new product features internally and externally• Comfortable working with clients and external teams including demoing new products.• Write product briefs, training documents, and blogs used for marketing materials• Responsible for conducting and maintaining competitive gap analysis of platform• Responsible for overseeing various data visualization projects including dashboards, charting software, etc• Highly comfortable with public speaking and presenting in front of large groups

• Develop products focused on search advertising• Work with internal teams and clients to translate user needs into product features• Define and document features for the software engineering teams to develop via product development requirements• Design software user interfaces, including large data sets• Present new product features internally and to clients• Responsible for products SDLC• Experience with API integrations, tracking, crawling and synching.• Work with engineering teams in both US and China• Meet regularly with publisher representative from Google, Yahoo! Bing and Facebook• Write product briefs and blogs used for marketing materials• Knowledgeable in Bing Ads, Google AdWords, Yandex, Yahoo Japan, and Facebook Ads Manager