Launched four products for financial brokers to the market with the team:• MT5 Automation - Automation for MetaTrader,• MQ Leads - Leads,• Finteza - End-to-end analytics service,• MT5 Access Server Hosting.Additionally:• Conducted more than 20 studies: UX research, the study of potential markets, benchmark marketing, product and financial analysis of competitors• Increased retention on day 30 in SaaS by 2.6 times due to onboarding, optimized Customer Journey Map• Created an affiliate program for the Finteza analytics service: the market was studied, the hypothesis was confirmed, 200 integrators were selected from 10,000 web studios, onboarding meetings were held for new partners, a motivational program was written• Launched traffic in 40 countries in advertising accounts: Google Ads, Yandex.Direct, Facebook, Instagram, Reddit, Quora, Bing, Vkontakte• Conducted 10 A/B tests to optimize the Customer Journey Map, optimizing the conversion to registration/install code

Achievements:• Developed a product from scratch, reached the attendance of 60,000 visitors• Aggregated all APIs from the travel industry• Became official partners of BlaBlaCar, BeepCar (Mail.ru), OneTwoTrip, • Raised 2 rounds of fundingResponsible for the project:• Turning user cases into requirements for development• Onboarding optimization, user experience improvement• Metrics: unit-economics, monetization, CPL

Results:• Implemented a service for selecting analogs based on competitors' luminaires: idea search, presentations to management, lobbying, development, implementation, and promotion. Only in the first few months the service made 100 000 USD.• Developed and implemented the "Lighting Calculator" service from the LEDEL luminaires line: search for ideas, presentations to management, lobbying, development, promo• Implemented a system of subdomains (600 pcs.) for regional dealers, automated the process of transferring leads to the dealer network• Increased site conversion at all stages, reduced CPL for regional dealers by three times: from 15 to 5 USD/lead• Attracted potential customers from the regions to build a dealer network, consulted on Internet marketing (100+ partners)• In-person presented the work results for the dealer network at conferences in four cities.

• Led effective digital marketing campaigns (6 people in charge)• Participated in the development and launch of a new product (an aggregator website for real estate rentals)• Analysis and refinement of the product functionality and concept, study of target audience, redesign• Interaction with developers: writing technical specs, testing functions, prioritizing tasks• Development of tools to increase website traffic and customer base

Strategy development and implementation for the product launch and evolution (an online game to attract applicants)• Project team management (15 people in charge)• Market and Competitive Analysis, Product Concept and Vision Development• Financial planning and budgeting, cost minimization• Developed and implemented product promotion and monetization strategies• Design of the interaction between users and products, user feedback analysis• Writing technical specs for designers, developers, QA• Collaborated with the University administration, Institutes and Departments