Callum Alderson Email & Phone Number

Central London

Derby, England, United Kingdom

Plan and Execute Marketing Campaigns:Develop and implement campaigns aligned with defined outcomes and budget constraints.Multidisciplinary Collaboration:Work across departments on various communication and marketing projects.Stakeholder Relationship Management:Build and maintain relationships with services, councillors, partners, and opinion leaders.Evaluate and Adjust:Regularly assess campaign effectiveness using data and analytics; make adjustments as needed.Continuous Learning:Stay updated on the latest trends in communications and marketing through training and professional development.Legal Compliance:Ensure adherence to relevant legal guidelines and procedures.Promotion and Representation:Participate in programs, showcase good practices, and contribute to exchange networks.Insight-Driven Strategies:Base communication and marketing activities on insights, data, and evidence.Flexible Availability:Attend press and promotional events outside regular hours, including weekends, as required.Cost-Effective Practices:Ensure all activities provide excellent value for money.

Derby, England, United Kingdom

Revenue Generation:Strategically assess, plan, and manage advertising and sponsorship opportunities to generate income for the Council.Media Management:Evaluate and oversee all media, communications, and marketing activities for Council House Promotions.Strategic Advisory:Provide expert advice and planning support to management teams, partnership boards, stakeholders, and Cabinet Members.Client Acquisition:Source and convert new customers into clients to grow business for future revenue streams.Cost Efficiency:Decrease expenditure from core budgets by optimizing advertising and sponsorship opportunities.Stakeholder Engagement:Proactively engage with management teams, partnership boards, stakeholders, and Cabinet Members to support income generation efforts.Performance Evaluation:Evaluate and assess the success of advertising and sponsorship campaigns to refine strategies for improved outcomes.Business Growth:Develop and implement plans to expand Council House Promotions, increasing income for the Council.Budget Management:Efficiently manage budgets related to advertising and sponsorship initiatives.Continuous Improvement:Identify and implement continuous improvement measures in sales and advertising strategies.