FinFest is a curated guide promoting the best fintech events during London Tech Week. Through a diverse programme, FinFest showcases the UK's fintech ecosystem, offering unparalleled opportunities for networking, collaboration, and market exploration.

myforte delivers comprehensive support to fintech scaleups looking to enter or expand in the UK market. Our team of experts has deep knowledge and experience in the UK fintech ecosystem, and we offer a range of services to help fintechs navigate the complexities of the UK market and achieve their growth goals with greater ease and efficiency.In today's cost-conscious times, it is more important than ever for clients to get expert advice without overpaying. We offer a direct-to-consultant engagement model, enabling clients to connect directly with market-proven experts and access their expertise at market rate. We’ve simply cut out the layer of fat that typically sits on top of adviser fees, so we can deliver more value.

Fintech Fringe made a strong debut at London Tech Week 2023, where I launched an initiative focused on supporting the growth of fintechs in the UK. The event, designed to be valuable for both international delegations and UK fintechs in high-growth phases, was well-received, leading to the establishment of a regular events program throughout the year.Fintech Fringe now includes the Fintech Fringe Forum—an online platform to connect fintechs with experts. Members can engage with peers and experts in a non-commercial setting to seek the support and advice they need. This platform serves as a valuable resource for the fintech community to navigate scaling challenges and pursue growth in a collaborative environment.Fintech Fringe returns for a second year in 2024 at London Tech Week June 10 - 13. Through a series of flagship events held across London over 4 days, Fintech Fringe will provide a platform for fintech founders, customers, investors, and experts to come together and share knowledge, network, and collaborate.

Studying for an MBA: ThePowerMBA - Inicio TPMBA ENG Harvard, Credential ID: 38904432

I designed and delivered a programme to support a delegation of Australian Fintechs on a UK market visit sponsored by Austrade. Together with a team of leading fintech advisers we provided counsel on their UK go-to-market strategy, pitching, and introduced them to key figures in fintech, prospective customers, partners and investors.

Scoped out top-performing and high-growth companies in Cambridge across AI, Life sciences and Cleantech ready for export as part of a government backed project called GrowthWorks to support scaling outside the UK.

I was hired to assess the market opportunity for a new consultancy to support scaling tech companies going international. I then lead the launch of Newfound to market and joined as COO to lead on operations, marketing, strategic partnerships, product development as well as programme design and delivery of international scaling programmes. I also played a key role in leading the bid team, securing a number of highly complex and strategic wins. The programmes and services I designed and delivered supported more than 100 tech companies in their global expansion. I worked extensively with government and development agencies in UK, Europe, Australia and New Zealand to support both inward investment and export goals.

Designed and delivered an international scaling programme called Compass for ten of the Netherlands most successful high-growth scaleups. Commissioned by Techleap, it was the first programme of its kind they had invested in to support the expansion of Dutch businesses to new markets. During an intensive 3-months, we helped companies assess their international readiness, determine which markets were a good fit, delivered market research reports for chosen markets and worked with their senior teams to develop an execution plan to support their expansion plans.

I led the creation and delivery of Newfound's virtual Market Mission programme managing a diverse team across UK and Australia over a 6-month period. We had originally intended to lead a physical mission for a group of leading UK fintechs to Australia in March 2020 but when plans had to be cancelled, we came up with an alternative plan offering a virtual market visit for fintechs to both Australia and the UK. Market Missions drew significant attention as a market-first for the fintech industry, winning widespread support from both public and private sector. More than 60 fintechs from 11 countries took part as well as 100+ speakers sharing their market insights.

I launched DevLab to provide free access to the latest devices (ie. mobiles, tablets, beacons, wearable tech) through partnership deals with Samsung, Alcatel, Microsoft, Blackberry, Telefonica, Google, Epson and many others. At its' peak, it was the largest device lab in Europe and third largest globally. Working in conjunction with UCL, the lab was EU funded and operated from IDEALondon in Shoreditch and had mostly startups, digital agencies and developers as customers. I also provided strategic marketing advice to tech startups and ran innovation programmes and emerging technology events.

• Produced numerous large scale hackathon competitions for 200-300+ attendees creating prototypes for new apps. Events included: Canon’s ‘Hack the Visual’ (2015), AngelHack (2013, 2014), DevLab LIVE (2014).• Produced a number of sell-out conferences and events (200-300+ attendees) focused on emerging tech. Events included: Wearable World’s GLAZEDcon - Wearable Technology (2014), DevLab LIVE - Innovation between brands, startups and developers (2014), Digital Business Academy by Tech City UK. (2014)

Advised on the marketing and business development strategy at 100%Open - a successful open innovation agency that helps both business and governments create new products and services by connecting them to the best talent, ideas and technologies globally.

Advised on the partner outreach strategy for OpenActive - a ground breaking initiative by The Open Data Institute and Sport England to get the nation more active using open data. Connected them with new prospects to help secure funding for the ongoing delivery of the programme.

Marmalade is a cross-platform software company aimed at mobile developers. Responsible for the global Marketing Strategy as well as Branding, Events, PR, Product Marketing, Digital Media, Commercial Support and Partners. • Set up a Partner programme to maximize the marketing benefits available through larger partners such as ARM, Blackberry, Microsoft and Samsung. This resulted in a substantial number of opportunities to exhibit and present at events worldwide as well as online promotion which enabled significant increase in license sales.• The developer outreach programme I ran helped secure more than 1,000 apps for the new app stores launched by Microsoft and Blackberry.• Set up new processes to synch up product development and marketing teams to ensure the features and benefits we were developing would deliver successful product launches with maximum uptake and referenceable customers.• Reactivated a dormant community of 70,000 developers spanning email outreach, PPC, developer portal, social engagement achieving a 40% engagement rate (double the industry standard) and increases in license renewals.• Led a complete refresh of Marmalade’s entire messaging proposition and brand values producing a set of guidelines.• Co-ordinated exhibition logistics for over 30 events worldwide.• Increased PR coverage by 500% from 18/year to 90 /year.

I worked on and off for this reputable agency leading a number of initiatives including partner outreach for Lloyds as they launched contactless payment in the UK and O2 Priority Moments/ Rewards, a loyalty rewards programme for O2's 40m customers. I also led the development of partnerships with high profile retail brands to setup marketing programmes for Malibu, IPC Media and Wahanda.

Geo is a fibre optic network provider with a large backbone across the UK. I was part of the senior management team and was responsible for Marketing, Product development, Bid Management, and Commercial Support. 5 direct reports. Budget: £1M. • Grew customer base from 35 -100 customers over 2 years, building revenue from £5M - £19M. • Increased PR coverage by 1000% from 7 – 128 pieces in 1 year across TV, radio, broadsheets and trade press. Managed stakeholder communications during Geo’s sale to Alchemy in 2008 for £62m.• Led brand refresh for Geo producing brand guidelines and new collateral including a bi-annual customer magazine.• Project managed a new website design and build for Geo increasing unique visitors by 200% in 3 months from 2,500 to 7,458 • Set up company intranet consolidating content and a shared knowledge base company wide.• Introduced Salesforce to unify the company on a single platform with a single customer view.

FibreSpeed is an EU funded network in Wales jointly run by Geo and the Welsh Assembly. I was part of the senior management team and was responsible for Marketing and the launch to market. 1 direct report. Budget: £100K.• Led the branding project for FibreSpeed producing brand guidelines, new collateral in English and Welsh.• Project managed a new website design and build in dual language.• Organised launch event for the Welsh Assembly Government. The one day event was attended by 240 guests and received excellent coverage (52 pieces) across TV, radio, broadsheets and trade press. • Setup and managed channel partner programme to expand reach across new geographies through co-marketing initiatives.

• Claranet (One of the largest ISPs in Europe): Re-aligned product proposition following merger of 3 companies and launched new website across 8 countries.• Ethical Corporation (CSR & Sustainability publishing & events). Provided marketing strategy for magazine and events and developed affiliate partnership programme.• Event Advantage Solutions (Technology for events). Managed the website and proposition re-launch.• Jiant Events Ltd (High end event producers). Led brand refresh, website, launched new magazine/venue portfolio. New strategy doubled revenue from 900K to £1.8M in 10 months and resulted in top accolade: Best Event Producer at London Club and Bar Awards 2005.• MyVillage (Online lifestyle publisher): Developed affiliate partnership program and assisted in the launch of a new loyalty and rewards card in 2005.• Switchlab (Infrastructure solutions for Mobile Network Operators): Launched to market at 3GSM in 2007. • Touch Group Plc (2nd largest Online Directory in UK): Advised on commercial strategy mobilizing merchants to use Touch’s online payment system for all their transactions.• Bold Consulting Ltd (Consultancy serving telecoms markets): Provisioned the marketing for annual VOIP B2B events.

Streaming Media was an events and publishing company educating people about how to harness the power of audio and video over the web. We had offices in the US, UK and Asia and I was responsible for sales in Europe. I increased sponsorship sales from £650K to £1.8M turning the European event into the most commercially successful event in the portfolio, securing the company’s sale to Penton Media for $65M at the end of 2000.