Calysta Ayu Email & Phone Number

Toronto, On, Ca

Bandung, West Java, Indonesia

Contributions:- Oversee the executive team and stakeholders to ensure alignment with organizational goals and values.- Achieved client base to over 180% through targeted marketing campaigns and media partnerships. - Led the marketing department to boost social media following by 60% in the first three months post-launch, reaching over 98,000 users on Instagram through engaging content.- Achieved recognition with an average rating of 4.5/5 based on 480+ Google reviews.- Established partnerships with media agencies to promote and host events, actively engaging with producers, celebrities and journalists to pitch story ideas & serving as the primary spokesperson for interviews.- Featured in local television segments, news articles, and radio stations, enhancing brand visibility.- Advocated for sustainability through the integration of locally sourced ingredients, strengthening community ties with local farmers.Company Description:Established in 2021, Reveuse Resto offers unforgettable dining experiences, harmoniously blending both Western and Indonesian cuisines. Inspired by its French meaning, Dreamer, Reveuse Resto is where my passion for food, art, and technology comes to life. We are committed to delivering exceptional dining experiences and fostering a platform where dreams and opportunities can thrive. We partner closely with local farmers to highlight fresh, locally sourced ingredients, all while employing innovative culinary techniques such as our 'Kittybot', robot serving waitresses ready to cherish every customer's day.

Bandung, West Java, Indonesia

Program Description:Hits 30 is an electrifying music program that counts down the top 30 songs of the week, providing listeners with a dynamic blend of chart-topping hits and emerging favorites. Each episode features engaging commentary, where I share insights about each song, including its background, singer's fun facts, and what makes it resonate with audiences. Listeners can look forward to discovering new music as well as celebrating their favorites, all while enjoying lively discussions that enhance their understanding of the songs and the artists behind them. With a vibrant mix of genres and styles, Hits 30 creates an interactive experience that invites fans to stay updated on the latest trends in the music industry.

Bandung, West Java, Indonesia

Contributions:- Voted by listeners and received recognition for Top 3 Listener’s Favorite Radio Host.- Successfully launched and hosted "Hits 30," leveraging the popularity of "Hits Noraebang" to diversify programming and attract a broader listener base.- Handled audio mixing and production, ensuring high-quality sound and seamless transitions during live shows.- Conducted thorough research to curate engaging music playlists, relevant news segments, and community events, keeping content fresh and appealing to listeners.- Developed interactive segments and listener engagement initiatives, such as call-ins and contests, to encourage audience participation and strengthen community ties.- Assisted in training new presenters, sharing best practices for on-air delivery and audience engagement to help elevate overall presentation quality at the station.- Conducted insightful interviews with celebrities, local artists and community leaders.- Served as an emcee for various live events and events.Program Description:Hits Noraebang immerses listeners in the vibrant world of K-pop, K-movies, and K-culture. Each episode features curated playlists filled with the latest chart-topping K-pop hits and rising stars, keeping fans updated on new releases and upcoming concerts. The show dives into the captivating realms of K-dramas and films, offering insightful reviews and recommendations that resonate with enthusiasts. Interactive segments invite listeners to share their favorite songs, discuss their current K-drama obsessions, and participate in engaging quizzes and contests. With guest interviews featuring K-pop fanbases and dance teams, Hits Noraebang fosters a strong sense of community, allowing fans to connect, celebrate, and explore the richness of Korean entertainment together in Bandung.

Bandung, West Java, Indonesia

Program Description:U-World is an informative TV program, delivering the latest updates on global events, trends, and phenomena shaping our world. Each episode covers a diverse range of topics, from breaking news and significant political events to scientific discoveries and social issues. With engaging visuals, U-World aims to keep audiences informed and connected to the broader happenings around the globe, fostering a sense of awareness and curiosity about the world we live in.

Bandung, West Java, Indonesia

Contributions:- Successfully launched and hosted "U-World," building on the popularity of “K-Pop Chart” to attract a wider audience and enhance programming diversity.- Fostered strong relationships with producers, directors, and technical staff, facilitating effective communication and coordination for seamless production and high-quality broadcasts.- Conducted thorough research on provided scripts to ensure factual accuracy and credibility in all on-air presentations.- Effectively managed unexpected on-air challenges with poise and professionalism, maintaining broadcast integrity and viewer trust.Program Description:K-Pop Chart is a dynamic TV program that showcases the top 10 K-pop songs of the week. K-Pop Chart not only celebrates the hottest hits but also keeps fans informed about the latest trends and rising stars in the K-pop industry. Each episode features lively countdown segments where I present each song, accompanied by a brief description highlighting the artist, the song’s meanings, and its achievement on the Korean and worldwide music industry.

Bandung, West Java, Indonesia

Contributions:- Developed and presented comprehensive proposals to the university’s executive team, outlining innovative media, sales, and marketing strategies aimed at enhancing UNIKOM's visibility and outreach. This involved identifying potential partnerships and funding opportunities to support initiatives.- Conducted in-depth research on industry trends, competitor strategies, and target audiences, utilizing insights to inform public relations campaigns and ensure they effectively resonate with the intended demographics.- Monitored and analyzed media coverage of UNIKOM’s activities and initiatives, providing detailed reports on public perception and campaign effectiveness.- Managed UNIKOM’s Instagram account by creating appealing contents and posters, scheduling posts for optimal engagement, and actively interacting with followers to enhance the university's online presence.- Collaborated with the PR team to write and distribute press releases, articles and blog posts for various events and initiatives.

Bachelor'S Degree, Communications, Culture, Information And Technology (Ccit), Freshman Year (First Year)

Activities: • Innovative Business Association (IBA) | Marketing Associate • Young Entrepreneurs Conference (YEC) | Logistics & Client.

International Baccalaureate Curriculum | Bilingual Diploma, 9 - 12

Activities: • Student Council | Executive Communications Officer • Class Representative • House Captain • The Hague International Model.

Entrepreneurship/Entrepreneurial Studies

Chief Marketing Officer of Apollo (Non-profit pitch group) Leveraged innovative social media tactics and visual design to effectively.

Kindergarten B - Grade 8

Dance Captain 2017 - 2019

Secondary School Program, Journalism In Digital Age & Public Speaking

7-week academic program taught by Harvard faculties and earned a total of 8 college credits. - Final Grade - Journalism in Digital Age.