StreamShark is a B2B SaaS live and on-demand streaming platform.- Manage the entire product marketing lifecycle (Messaging & Positioning, GTM, Sales Enablement, etc.) and help grow revenue through PLG-focused growth marketing methods (Paid, SEO, Content, Website, Field, etc.)- Make data-driven decisions using analytics to inform future strategies- Create sales enablement material that enables the sales team to land Enterprise deals- Design and manage all trade show displays, increasing organic YoY foot traffic by at at each successive event, through trend research and cross-functional collaboration

- Managed the paid search accounts for some of Reload Media’s largest clients, driving conversions with an ROI focus and carrying out reporting, analyzing and strategy revisions and recommendations- Implemented new campaign building techniques and strategies for the whole paid search team, resulting in creating methods that became the new baseline for any campaign build- Designed and wireframed landing pages, ran CRO campaigns to meet campaign goals.