Direct marketing strategy and efforts for the 4 businesses under the Picklr Inc Umbrella: The Picklr: Premier indoor pickleball clubs & pickleball programmingThe Picklr Shop: The one-stop e-commerce platform for everything pickleballStack Athletics: "Wear It On Repeat" - a high-end athletic clothing line launching in the Pickleball vertical Picklr Franchising: Helping business owners deliver the Picklr Experience all over the world!

Scaled overall sales 25x in 8 Years - Took direct website sales from 4-figures to 8-figures annuallyDrove Marketing, Business Development, HR, & Operations in growing the team from 3 members to 25+ full-time staff, several freelance professionals, & strategic partner teamsDirected all aspects of a 7-figure annual digital advertising effort - Including strategy, ad creation, social media content, influencer marketing, SEO & UX Design effortsUtilized big-picture goal setting & a conservative bootstrapped approach to strategic growth to scale the business 25x while keeping profit margins comparable to that of our original, lean, 3-person teamCoordinated efforts of product & packaging design, development, QC, promotion, & deliveryOwned the design, rebuilds (3x), development & utility needs of an e-commerce website with thousands of SKUs & thousands of monthly sales

Managed the diverse talent acquisition of 100+ employees, freelance professionals, partners, and influencersOversaw HR & Operation needs for 4 internal teams & all outside vendors by communicating effectively & maintaining a fun, family-style culture and camaraderieCompleted payroll, managed PTO & sick balances, & 401k depositsShopped, analyzed, enrolled, and managed all employee benefit programsProcessed, administered & managed all reports, censuses & deposits for HR needs

Directed all aspects of a 7-figure annual digital advertising effort - Including strategy, ad creation, social media content, influencer marketing, SEO & UX Design effortsOwned the design, rebuilds (3x), development & utility needs of an e-commerce website with thousands of SKUs & thousands of monthly salesScaled overall sales 25x in 8 Years - Took direct website sales from 4-figures to 8-figures annually

Developed networks with multi-million dollar cell phone distributors Established distribution channels in China & BrazilExecuted supply chain, accounting, & customer relationsCreated over $350K in revenue

Implemented marketing plans & budgets for various marketing campaigns in Public RelationsCoordinated all social media outlets, including Facebook, Instagram, and Twitter. Increased social and in-person engagement by nearly 50% eachAssisted with brand-specific graphic design and back-end web updating advertisingSpearheaded, promoted, and managed marketing efforts through innovative problem solving

Founded a company organizing & promoting events, attracting 3,000+ attendees per showFostered relationships with venues, talent, contractors, sponsors, and patronsScaled revenue from nothing to over 6-figures in under a yearHeaded all aspects of event production

I was hired as an intern account coordinator with this incredible advertising agency.Coordinate the $6 million annual marketing efforts of Ken GarffExecute Ken Garff projects by coordinating the efforts of my creative, production, and media teamsManage the budget and billing of all Ken Garff Dealership marketing projects