Brand Manager, Creative + Social
Current- Strategize and design high-impact creative for all ad campaigns and social media platforms, including Instagram, LinkedIn, and TikTok- Lead cross-channel brand partnerships (social + CRM) and execute high-profile collaborations with culturally relevant brands like Poppi, Away, Jeni's Ice Creams, and Recess- Drive outreach, research, and vetting for partnership opportunities, ensuring alignment with brand values and target audience- Spearhead all brand copywriting across email marketing, social media, digital ads, landing pages, and product detail pages (PDPs), enhancing customer engagement and conversions- Oversee and manage a social media team, directing content strategy, calendar planning, and paid ad execution across LinkedIn and Instagram- Develop and manage the seasonal brand calendar, leading team-wide brainstorming sessions to generate innovative ideas for campaigns and content- Contribute SEO-optimized, travel-relevant content for the Atlas blog to boost organic traffic and drive audience growth