Cameron Hutton Email & Phone Number

Cameron Media Sales provides outsourced advertising/marketing/underwriting sales and consulting solutions to radio and television stations in the Southwest.

Created sales department, marketing materials, provide staff for marketing and underwriting (advertising) sales for Non-profit, Non-commercial Classical radio station in Oklahoma City. Reduced station overhead, increased stature and number of clients while significantly increasing net underwriting revenue.

Built and staffed marketing and underwriting (advertising) sales department for Non-profit, Non-commercial NPR radio station in Oklahoma City. Reduced station staffing expenses while significantly increasing net underwriting revenue.

Cultivated new and increased current radio stations usage of on-air traffic report data, co-branded website and digital products in exchange for advertising inventory.Significantly increased advertising inventory value in 2008 and 2009 while dramatically reducing overhead. More than doubled number of clients using on-air products and more than trippled number of clients using website and digital products.

Worked directly with advertising agencies and clients to best utilize ABC on-air and on-line advertising, event, and sponsorship opportunities to meet and exceed marketing, advertising and sales goals.Increased existing clients billing by $3.8M and teed up $5.9M for 2007 new business.

Developed and implemented Southwest Region sales strategy for sale of library of 15,000 off-network episodes and 3,500 motion pictures to television stations, broadcast groups and cable channels located in and outside of the Southwest Region. Directed sales marketing , research, legal and distribution staff of 25. Top or #2 salesperson for ten of fourteen years.Recognized for key contributions made to the development and execution of national sales plans for new products.