Cameron Blanchard Email & Phone Number

Stamford, Connecticut, Us

Stamford, Connecticut, Us

New York, Ny, Us

Recruited to report to new CEO Bob Sauerberg whose vision and mandate was to evolve a legacy publishing company and internal culture into a modern media business. Contributed to shaping overall business strategy and developed a communications plan to support that strategy. Advised CEO on Board presentations and crafted all internal and external communications.* Invested first year in change management, instituting a communications strategy and corporate matrixed PR structure that fostered collaboration and a unified company message between corporate and the businesses.* Leveraged long-standing relationships with the press to manage the company message during a time of massive business-model disruption and a building full of journalists compelled to share the news prematurely.* Cultivated transparency from the C-suite through a consistent internal communications program that included emails from and meetings with the CEO and functional leaders, weekly newsletters, and a new video system throughout the building to promote business successes, internal news, and company events.* Redesigned / relaunched the corporate website.* Oversaw double-digit social media growth and ongoing curation for the corporate channels on Instagram (100k+), Twitter (90k+) and Facebook, using the platforms to drive specific messages to distinct audiences.

New York City, Ny, Us

Sought opportunity to lead the communications efforts at a corporate level and oversee all internal messaging to 30,000 NBCUniversal employees worldwide, as well as external media relations for the corporate functions, Telemundo, and the portfolio of cable entertainment networks. Led a team of 35, including the in-house creative agency.* Managed NBCUniversal’s corporate reputation in the press through lawsuits, restructuring, layoffs, and distribution disputes.* Served as a communications advisor to CEO, Steve Burke, persuading him to increase his visibility and accessibility by participating in strategic press opportunities to drive business results.* Produced five+ global town halls annually for the CEO, including business updates and talent presentations.* Partnered with ad sales division to oversee the messaging that differentiated NBCUniversal’s capabilities in the marketplace to help drive upfront sales for this $9B+ annual business.* Relaunched NBC.com, subsequently named best new corporate website launch by PR Week.* Developed an employee perks program and re-imagined all internal communications collateral including the e-newsletter with short-form video to better tell the businesses’ stories.* Launched and managed NBCUniversal’s corporate social media platforms amassing 36k Facebook and 21k Twitter followers in less than a year.

EVP, Entertainment & Digital Networks/Integrated Media (Jan. 2011–Sept. 2012) SVP, Women & Lifestyle Entertainment Networks (July 2008–Jan. 2011)SVP, Bravo Media & Oxygen Media (July 2008–June 2011)SVP, Bravo Media (Dec. 2006–July 2008)Wanted to partner in elevating an executive’s vision for the business and landed role working with pop-culture savant, Lauren Zalaznick, then President of Bravo. Led all facets of communications and brand positioning strategy for Zalaznick and the various businesses/divisions she ran for six years including: corporate and crisis communications, chief spokesperson, campaign launches, corporate and matrix liaison and network outreach.* Elevated Zalaznick’s business profile as an industry innovator and thought leader, garnering a 13-page cover story in New York Times Magazine, inclusion on coveted lists such as Time 100, Vanity Fair’s New Establishment, and Fortune’s 50 Most Powerful Women, and keynote presentations (TED Talk and Foursquare).* Supported the integration process and managed all internal communications for businesses that were folded into this division’s portfolio with Comcast’s acquisition (Telemundo, Fandango, Style Network, Daily Candy).* Drove Bravo’s press coverage explosion through strategic media relations campaigns for series and franchises like Real Housewives, Top Chef, Project Runway, Flipping Out, and Watch What Happens with Andy Cohen.* Promoted Bravo’s unprecedented growth: four consecutive record-breaking years across every metric, network firsts, a 33% increase in programming, and the launch of lifestyle and product extensions.

Pursued move to entertainment division with management responsibilities and awarded newly created role overseeing New York satellite office. With nine direct reports, responsible for promoting 35% of NBC’s total entertainment programming. Served as lead representative with showrunners, NBC and studio executives, actors, and personal publicists for all East Coast programming. Worked with NBC President Jeff Zucker at press functions on the East Coast.* Established processes and built a team that cemented the reputation of this satellite department as an integral operation and function for the headquarters on the West Coast.* Spearheaded strategic positioning and outreach to consumer and trade press for franchises including Law & Order, 30 Rock, The Apprentice (Donald Trump & Martha Stewart), SNL, Late Night w/ Conan O’Brien, pilots, and specials.* Selected as one of 20 employees company-wide for an executive mentorship and was partnered with the President of NBC Universal Television Group Sales.

Stamford , Ct, Us

Recruited by Chairman Dick Ebersol to contribute to an all-new communications team reporting to the newly-named Vice President of PR. Brought TV expertise to round out this small, effective team. Charged with expanding the press coverage beyond the sports pages for the Olympics and NBC Sports.* Positioned the Olympics as a global lifestyle/cultural event to entertainment press and managed ratings, messaging, and ad sales business stories for NBC’s Athens, Salt Lake City, and Sydney Olympics broadcasts.* Developed company’s crisis communications plans for the Athens Olympics (post 9/11) and the communication strategy around the short-lived, but highly promoted XFL.* Served as NBC’s lead spokesperson and liaison for sports properties and talent including the NBA, Visa Triple Crown, Wimbledon, French Open, Arena Football League, John McEnroe, and Chris Evert.

New York, New York, Us

Joined the inaugural media relations team as communications manager for the historic launch of the 24-hour cable news network MSNBC. Worked on every PR facet of the launch and subsequent daytime and primetime news shows, talent management and promotion and executive media outreach for four years.

New York, Ny, Us

Began my career at the NBA and spent four years in the marketing communications department working on all aspects of promoting the sponsor partnerships with the league, including the inaugural NBA All-Star Weekend Jam Session, the monthly and year-end Rookie and Coach of the Year awards and the league's community service program Stay-in-School.