User Experience Designer
Current• Collaborating with web marketing business teams to uncover customer and business needs, then translating them into engaging, simple, and intuitive design solutions and understandable concepts that evolve and enhance the website experiences.• Advocating for the customer through human-centered design methods, including discovery, research, ideation, whiteboard sessions, and user testing.• Supporting design-led workshops to engage and build alignment across different stakeholders and teams.• Proactively offers recommendations and solutions by championing prioritization of design-centered website enhancements grounded in research and analysis.• Connecting with design community peers in service of learning, sharing, and teaching.• Supporting early web marketing definitions by working with stakeholders to participate in discovery sessions that uncover customer pain points and opportunities.• Demonstrating familiarity with design tools to deliver concepts and enable successful team collaboration.• Participate in end-to-end website product design by:• Working with researchers to understand customer needs and define opportunities.• Framing problems, determining insights, and defining visual designs for customer needs.• Creating process and user flows, wireframes, journey maps, and interaction models, resulting in low-fidelity prototypes.• Designing within existing - and creating new - standards to contribute to our internal design system, best practices, and guidelines.• Supporting effective storytelling and presentation of visual concepts to various stakeholders.• Creating high-fidelity design assets for acceptance, development, and delivery to market.