Cameron Gordon Email & Phone Number

Charlotte, North Carolina, Us

Chicago, Il, Us

As the SEM and SEO Manager for Midan Marketing my responsibilities are wide and extensive. Creating, monitoring and adjusting an extensive network of Google Ads and Bing search campaigns or using my depth of knowledge to ensure all websites are optimized to increase search ranking and user experience are just a small slice of my daily tasks. With a strategic mindset and a passion for all things digital I am always looking to improve my accounts and myself.

Charlotte, Nc, Us

Responsible for the optimization and management of 3 Ecommerce websites totaling more than $10 million in annual revenue across multiple paid media tactics including Paid Search, Display, Shopping, Video, Email and Social.• Built brand awareness by creating and executing cross-platform digital marketing campaigns via email, social media, paid search.• Improved conversion by planning and executing A/B tests and apply learnings to digital campaigns. • Increased profits by investing in higher converting & more relevant keywords and analyzed key areas to cut costs. • Kept key stakeholders informed of results against goals by delivering bi-monthly KPI analytics reports.

Charlotte, Nc, Us

Responsible for the optimization and management of 1 Ecommerce website totaling more than $4 million in annual revenue across multiple paid media tactics including Paid Search, Display, Shopping, Email and Social.• Created email marketing campaigns to help achieve sales goals. • Developed and deliver data reports measuring the success of direct online marketing campaigns.

Charlotte, Nc, Us

Responsible for managing 2 key channel partners and ensuring profitable growth of key sell-in products.• Built and maintained a Media Spend w/ Demand Plan report in collaboration w/ Channel Director.• Developed weekly business analytics reports to measure the success of local marketing campaigns.

Charlotte, Nc, Us

Responsible for 25+ stores in the greater North West region, overseeing key product launches while building and growing relationships with key store staff and management.• Led a successful in-store campaign that delivered the highest sales growth for the 2015 fiscal year.• Increased branded sales within my territory by 5% YOY by teaching store associates to push my products versus competitors.• Gained additional merchandising space on the front race track of the store by educating store managers of my products performance versus competitors.

Scope included working with customers face to face in retail sales environment while delivering top notch customer service. • Consistently showed high customer satisfaction scores throughout my tenure.• Consistently delivered commission based sales each week by focusing on customer needs and desires.