Cam Murphy Email & Phone Number

Charlotte, North Carolina, United States

Charlotte, North Carolina, United States

Charlotte, North Carolina

Supporting Infor Birst (Analytics) & InforOS (Technology Platform) products:Consulting services presales solutions architect for Infor Business Intelligence & Analytics (Birst) platform & InforOS Technology platform (iPaaS, Data Lake, ETL)Cross industry support including financial services, public sector & federal, manufacturing, distribution, hospitality, retail, healthcare & professional servicesScope, plan and build implementation estimate; creation of Statements of Work (SOWs)Interface with license sales, presales & delivery teams to ensure successful end-to-end license and services sales cycles

Charlotte, North Carolina Area

Support Southern region for Business Intelligence & Data Integration salesLiaise with Account Executives, Partner & Channel Managers; industry & vertical agnostic (financial, healthcare, FMCG, retail, travel)Drive technical discovery sessions with current & prospective customers to translate business needs into technical solutions (within Fortune Global 500)Build out demos & proof of concepts with customer data, based on strategic data models & customer environments (RDMBS, NoSQL, RESTful APIs etc.)Perform on-site workshops & training with large IT & business teamsUtilization of analytical tools to profile, cleanse, govern & master data Lead marketing events & customer user groups across region

Charlotte, North Carolina

Supporting cross-sales of entire technology-stack including big data analytics and business intelligence platform, personalization and contextualization capability & proximity/virtual beacon technology.Creating unique technology stack-wide demos & sales decks; lead presentations in front of the C-suite down to Business Analysts.Integrating big data streams, build out of dashboards, data visualizations & custom reporting for pilots and proof of concepts.Customer-facing senior project manager responsible for on-boarding customers onto SmartFocus' cloud-based marketing platform. Technology stack includes: business intelligence, big data analytics, email & personalization, proximity/virtual beacons and iOS/Android application development. Steering and guiding cross-functional development and professional service teams during implementation and solution delivery. New business & cross/up-sell: project cost estimation based on internal resources, customer business goals and requirements. Perform implementations in UK & Europe; New York, Seattle and Charlotte; some of which within Fortune 100Technical account management duties: providing marketing strategy (consulting), assessment/monitor of customer attrition/churn, oversee SalesForce updates for accounts ownedTechnologies covered: marketing analytics, business intelligence, e-mail, mobile & web/eCRM technologies, proximity and geo-fencing (virtual beacons), social media natural language processing (NLP)Technical skills: HTML/CSS (web & email), API: XML & SOAP, SQL: PL/SQL, relational database manipulation, Shell & UNIX, query optimizationReport to VP Solution Delivery

Charlotte, North Carolina Area

Lead Solutions Expert for Thinkgate’s Assessment and Reporting technology.Pitched & demoed for technology head’s at the state & county school-board level, supporting the new business sales team.Lead strategist, designer & developer for the http://thinkgate.com corporate website. Created with Wordpress (HTML5, CSS3, PHP, Javascript & MySQL).Initial strategy, market research, budget management & implementation of SEO & lead generation campaigns. Generated significant number of qualified, sales-ready leads since campaign inception. Reporting weekly KPI's & performance metrics for web-based & social media properties.Paid search & display advertising campaign strategy, management & implementation through multiple channels, including: Google AdWords, Facebook, Twitter, industry publications & magazine outlets.Campaign strategist & implementation expert for internal marketing automation system & CRM system (SalesForce).- Email marketing – concept, layout design & development using latest web-based languages (HTML5, CSS3, Javascript).- Lead generation – form & landing page design, development & implementation- Increased user & client engagement significantly within 6 months of campaign initiationLead graphic designer for internal marketing projects including: web-based graphics, presentations/decks, collateral materials for conferences, tradeshows & speaking opportunities. Utilized latest Adobe programs including Photoshop CC 2014, Illustrator CC 2014 & InDesign CC 2014.Continual K-12 education market research to identify partnership & sponsorship opportunities on regional, state & national levels.Identified opportunities in emerging technologies and potential revenue generation avenues in spaces worth $50+ million.

Charlotte, North Carolina Area

Development and implementation of strategic inbound marketing campaigns for clients across a wide range of industries, with a primary focus on increasing sales and leads. These industries include: healthcare, PR & communications, non-profit, sporting goods, renewable energy and home improvement.Co-led internal marketing projects and representation of company at multiple venues.Continuing management of an industry-specific publication.*Straight North acquired Ephricon in August 2013.

Charlotte, North Carolina Area

*Straight North acquired Ephricon in August 2013.Development and implementation of strategic inbound marketing campaigns for clients across a wide range of industries, with a primary focus on increasing sales and leads. These industries include: healthcare, PR & communications, non-profit, sporting goods, renewable energy and home improvement.Co-led internal marketing projects and representation of company at multiple venues.

Rock Hill, Sc

• The Rock Hill Bleachery Project (http://www.rockhillbleachery.com) - Lead client presenter - Achieved 15+ #1 SERP rankings - Content optimization - Keyword research & analysis - WordPress updates & maintenance - Constant Contact campaign• Renew Our Community Project (http://www.renewoc.org) - Copy writing - WordPress updates & maintenance• The Hive Project (http://www.hiveu.me) - Marketing through social media channels - Pitching: bloggers, possible investors, and nationally recognized companies (ex: Fast Company, Mashable)

Bachelor Of Science (B.S.), Digital Information Design

Bachelor Of Science (B.S.), Digital Information Design - Digital Commerce Concentration

Activities and Societies: The Hive - Rock Hill, SCFocuses Included: Internet marketing, business marketing, E-commerce, web design.