María Camila Ramírez
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María Camila Ramírez Email & Phone Number

Engagement and Growth Lead, Financial Products at Ontop
Location: Bogota, D.c., Colombia 8 work roles 1 school
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✓ Verified August 2026 3 data sources Profile completeness 86%

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Current company
Role
Engagement and Growth Lead, Financial Products
Location
Bogota, D.c., Colombia
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Who is María Camila Ramírez? Overview

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María Camila Ramírez is listed as Engagement and Growth Lead, Financial Products at Ontop, a with 369 employees, based in Bogota, D.c., Colombia. AeroLeads shows a matched LinkedIn profile for María Camila Ramírez.

María Camila Ramírez previously worked as Onboarding & Growth Lead, Financial Products at Ontop and Learning and Development Lead at Hunty. María Camila Ramírez holds Formación Profesional De Grado Superior, Psychology from Universidad Nacional De Colombia.

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Ontop

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Profile bio

About María Camila Ramírez

I am a psychologist with experience in learning, onboarding, and growth strategy. I have expertise in user growth through digital platforms and in using qualitative and quantitative research methodologies. I work with tools such as Excel, Power BI, Mailchimp, and Braze for data visualization and campaign management. I also have experience in applying psychological tests.My ability to apply growth and engagement strategies allows me to drive user acquisition and maximize their interaction with digital platforms. My focus on process scalability and promoting the recurring use of tools enables me to contribute to the effective and sustainable expansion of projects. With resourcefulness, charisma, and a strong sense of responsibility, I am passionate about the startup world and committed to continuous learning and adapting to change.

Current workplace

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Ontop
Ontop
Engagement and Growth Lead, Financial Products
Bogotá, Bogota, CO
Website
Employees
369
AeroLeads page
8 roles

María Camila Ramírez work experience

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Engagement And Growth Lead, Financial Products

Bogotá, Bogota, Co

Onboarding & Growth Lead, Financial Products

Current

- Optimize the onboarding of end users, ensuring a smooth and frictionless onboarding experience.- Lead the integration process for new users of the financial products Wallet and Card.- Develop and implement growth strategies to maximize the adoption and recurring use of financial products.- Design campaigns and improvements that drive user expansion and engagement.- Monitor key performance metrics, analyzing data to identify opportunities for improvement and optimization in the user experience.

Dec 2023 - Present

Learning And Development Lead

- Coordinate end-to-end processes of the HuntyPro business unit and ensure communication among the involved areas.- Collaborate in creating the onboarding process for users to the platform and each of the digital tools.- Co-design differentiated learning paths for users to generate engaging proposals.- Drive sales strategies and conduct AB testing in sales and marketing schemes.- Ensure customer usage and satisfaction with the service and assess potential upgrades.- Develop and execute programs provided by the massification vertical (Top up by Hunty).

Feb 2023 - Dec 2023

Quality And Training Specialist Colombia - México

- Co create and constantly improving the onboarding process for Colombian and Mexican Placement Mentors working for Mexico’s unit.- Build and review quality in the processes and support programs for Placement Mentors in the Mexico operation.- Design and implement training plans and strategies in line with the operations area's demand.

May 2022 - Dec 2023

Special Projects Specialist

Bogotá

- Identifying variables and methods to enhance a key employability process (process initiation).- AB testing using various tools to identify the most efficient and cost-effective success pathway.- Automating manual processes to enhance mentor operational capacity and user experience.

May 2021 - Dec 2023

Research Assistant In Psychology

Bogotá, Colombia

- Design and construct a tool for measuring strategies to promote and strengthen parental involvement regarding the use of psychoactive substances.- Conduct critical-analytical review of the assigned state of the art on theoretical approaches, intervention processes, and measurement tools in the specific topic.- Managed expert collaboration for content validation to meet high psychometric standards.- Develop training material for the proper use and implementation of the designed tools, as well as their interpretation.Achievements:- I performed 100% of the critical-analytical review of the assigned state of the art on theoretical approaches, intervention processes and measurement tools in the particular thematic.- I managed to have the collaboration of experts for content validation in order to meet high psychometric standards.- Developed 100% of the assigned training material, achieving the adequate management and implementation of the designed tools, as well as their interpretation.

Sep 2020 - Jan 2021

Psychology Practitioner

Bogotá, Colombia

Functions- Identification of emotional needs in patients and caregivers in outpatient, inpatient and ICU services, of different age groups.- Planning, development and evaluation of intervention programs for the acquisition of healthy behaviors.Achievements: - I delimited more than 10 psychological variables involved in the development of diseases to make prevention and promotion plans in hospital context.- Strengthened clinical interviewing and psychological assessment skills to 100% satisfaction of my leaders. - I carried out the investigation of the totality of the assigned case studies.

Jun 2020 - Dec 2020

Psychology Practitioner

Bogotá, Colombia

Functions- Planning, development and evaluation of intervention programs for the acquisition of healthy behaviors.- Structuring of prevention and promotion plans in hospital contexts and delimitation of variables and psychological factors involved in the development of diseases. Achievements- I designed communication material on mental health care for the hospital.- I led 70% of the workshops on stress management, burnout syndrome and affective losses.- I attended more than 18 cases of crisis care and identification of emotional needs in medical staff and COVID patients.

Jan 2020 - Mar 2020
1 education record

María Camila Ramírez education

FAQ

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What company does María Camila Ramírez work for?

María Camila Ramírez works for Ontop.

What is María Camila Ramírez's role at Ontop?

María Camila Ramírez is listed as Engagement and Growth Lead, Financial Products at Ontop.

Where is María Camila Ramírez based?

María Camila Ramírez is based in Bogota, D.c., Colombia while working with Ontop.

What companies has María Camila Ramírez worked for?

María Camila Ramírez has worked for Ontop, Hunty, Universidad Nacional De Colombia, Hospital Universitario Nacional De Colombia, and Instituto Nacional De Cancerología E.S.E..

How can I contact María Camila Ramírez?

You can use AeroLeads to view verified contact signals for María Camila Ramírez at Ontop, including work email, phone, and LinkedIn data when available.

What schools did María Camila Ramírez attend?

María Camila Ramírez holds Formación Profesional De Grado Superior, Psychology from Universidad Nacional De Colombia.

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