Camila Zunkowski De Carvalho Email & Phone Number

Liderança global da estratégia de produto da marca Schutz, abrangendo desenvolvimento, planejamento e execução para os mercados dos Estados Unidos e Brasil.

Responsible for formulating and executing comprehensive product strategies for the Schutz brand in the United States. Product and price management throughout the product life cycle, developing specific collections and strategies for the local market.Led the product team for the Schutz Broadway project, successfully opening the brand's flagship in the United States. Oversaw assortment planning, store planogram implementation, coordinated deliveries, and visual merchandising strategies.

Steered the revitalization of the intimates category, restructuring the brand's assortment into sleepwear, underwear, and hosery. Collaborated on crafting a robust business plan through market and competitor; analysis. Led a cross-functional team to deliver an impressive 83% revenue growth in 2021, elevating Hering Intimates to a pivotal brand within the company's portfolio.

São Paulo

Oversaw Merchandising for Schutz hangbags, managing product life cycles from sell-in to sell-out on DTC stores. Played a key role in fortifying the handbag category at Schutz, achieving a remarkable 24% growth in 2019 and solidifying its position as the leading brand for handbags in Brazil.Pre- season: played pivotal role, conducting essential analyses of prior collections and providing guidance to style and R&D teams during development, ensuring a well balanced offering… Show more Oversaw Merchandising for Schutz hangbags, managing product life cycles from sell-in to sell-out on DTC stores. Played a key role in fortifying the handbag category at Schutz, achieving a remarkable 24% growth in 2019 and solidifying its position as the leading brand for handbags in Brazil.Pre- season: played pivotal role, conducting essential analyses of prior collections and providing guidance to style and R&D teams during development, ensuring a well balanced offering. Sell-in: lead pricing process, defined commercial strategies and assortment, conducting presentations for franchisees. Developed stock buffers for early deliveries and established a well-structured delivery calendar. Sell-out: responsibilities included managing deliveries, analyzing sales performance, and developing strategic action plans through effective sell out management. Show less

Senior Merchandising Analyst in the e-commerce of Schutz. Managed the assortment on the website and all related processes:- Buying for shoes, bags, and accessories- Inventory control and weekly replenishments- Identified products to be promoted - Anticipated trends for e-commerce customers.- Ensured the supply of never-out-of-stock assortment- Interfaced with Planning, Sourcing, and Logistics teams, ensuring timely allocations and deliveries.-Responsible for the VM… Show more Senior Merchandising Analyst in the e-commerce of Schutz. Managed the assortment on the website and all related processes:- Buying for shoes, bags, and accessories- Inventory control and weekly replenishments- Identified products to be promoted - Anticipated trends for e-commerce customers.- Ensured the supply of never-out-of-stock assortment- Interfaced with Planning, Sourcing, and Logistics teams, ensuring timely allocations and deliveries.-Responsible for the VM strategy, focusing on optimal product positioning, customer experience, and increased conversion rates.- Analyses and performance reports of products, supporting decision-making Show less

Schutz Product analyst, contributing to footwear merchandising processes related to collection development.

Product Assistant in the Women's Adult department in the Buying sector, supporting management in product development, negotiation, and management processes. Tracked orders and controlled deliveries with suppliers.

Porto Alegre

Intern in the global Online Command Center team, assisted in monitoring online page behavior (dell.com), and addressed improvements with marketing and IT teams. Focused on enhancing the customer navigation experience to increase online sales.

Mba, Fashion Marketing, Gpa 9,1

Advertising, Marketing Communications

Activities and Societies: Oradora de turma

Sandwich Graduation, Advertising