Camilla Sullivan

Camilla Sullivan Email and Phone Number

Trusted Advisor for Gen AI Adoption, Content, Communications and Change Management | Managing Principal @ Navigaite | Living at the intersection of creativity and technology @ Navigaite
Camilla Sullivan's Location
Washington, District of Columbia, United States, United States
Camilla Sullivan's Contact Details
About Camilla Sullivan

As a leader in global communications, creative, marketing, and business strategy, I have spent over 20 years building, growing, and transforming brands. My career has been marked by a commitment to innovation and a passion for storytelling, leading me to roles as a creative strategist, team builder, brand and marketing strategist, and communications expert. This balanced by driving major organizational transformations and technology adoptions. As a certified change management practitioner, I recognize the criticality of the human element of any transformation.Leaning in as the landscape for communicators and creatives evolves, today, my focus is on harnessing the power of Generative AI to enhance content creation and communication. I am deeply invested in helping organizations navigate and manage the changes brought about by these transformative technologies. My goal is to bring creative strategies to life that achieve desired outcomes, even in the face of complex challenges.Throughout my career, I have had the privilege of working with some of the world's leading B2B and B2C companies, including BNP Paribas, JP Morgan Chase, Procter and Gamble, TIAA, AT&T, Fannie Mae, Realogy, Better Homes and Gardens, Capco Consulting, BearingPoint (KPMG), EDS, Alorica, and Toshiba. Each experience has taught me valuable lessons and reinforced my belief that the best work comes from collaboration and mutual respect.My journey has also included being an award-winning film producer, director, and photographer, and a proud member of the Producers Guild of America. These experiences have enriched my perspective and fueled my passion for creating meaningful, impactful narratives.I am most at home when solving the seemingly unsolvable, tackling strategic, messaging, communications, and creative challenges within organizations. My approach has always been guided by the principle that when you are passionate about your work and respect the people you collaborate with, it never feels like work at all.I look forward to continuing this journey, leveraging Generative AI to ignite creative velocity and elevate human ingenuity.

Camilla Sullivan's Current Company Details
Navigaite

Navigaite

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Trusted Advisor for Gen AI Adoption, Content, Communications and Change Management | Managing Principal @ Navigaite | Living at the intersection of creativity and technology
Camilla Sullivan Work Experience Details
  • Navigaite
    Managing Principal
    Navigaite May 2024 - Present
    At Navigaite, we blend management consulting with creative and marketing expertise to transform how you work. Our experience and client-first approach help communicators and creatives harness the power of Generative AI, inspiring their teams while elevating their work. We focus on people-driven change management to ensure smooth transitions, talent retention and lasting impact. With our hands-on knowledge of AI-enabled workflows, creative operations, and in-house agency design, combined with our dedicated creative and communications agency (formerly Visionista), we’ll meet you wherever you are in your journey, to make Generative AI your creative superpower.
  • Fannie Mae
    Vp Brand, Creative Studios And Strategy
    Fannie Mae Dec 2017 - Jun 2024
    Washington, District Of Columbia, Us
    At Fannie Mae, I led the transformation of a full-service, award-winning in-house agency, earning over 200 industry awards. My (amazing!) team excelled in social media, event management, art direction, graphic design, copywriting, video production, and creative operations. I was also fortunate to pioneer and lead some of Fannie Mae’s first Generative AI tool deployments.Building and Transforming the In-House Agency:• Developed a full-service agency with capabilities in social media, design, writing, event production, and video production.• Recruited and upskilled a talented team to deliver top-tier creative excellence.• Achieved over 200 industry awards, positioning Fannie Mae as a leader in innovative marketing and communications.• Produced high-profile campaigns, driving significant brand visibility and engagement.Generative AI Initiatives:• Established two Generative AI pilots focused on copy and image creation, enhancing productivity and creativity.• Integrated AI-enabled workflows, driving lasting change and improved productivity.• Spoke at the Fannie Mae Generative AI Expo and other industry events on deploying Generative AI platforms.Creative Operations:• Deployed Workfront for streamlined operations, standardized workflows, optimized demand and capacity, and improved resource forecasting.• Built a flexible resource model for creative talent, enhancing agility and cost-effectiveness.• Implemented best practices for resource optimization and demand management.Strategic Communications:• Developed and promoted strategic content for C-level executives, enhancing their influence and building their presence.• Launched a broadcast capability and employee engagement platform during COVID-19, reaching over 8,000 employees in 30 days after lockdown.Industry Leadership:• Co-executive producer of DC Fintech Week, a leading policy conference for crypto and fintech. www.dcfintechweek.org
  • Visionista
    Founder
    Visionista Jan 2010 - Dec 2017
    Founded in 2010, Visionista is a communication, creative, production and content marketing agency designed to serve the needs of F1000 companies. The firm developed an international, award-winning reputation for combining strategy with effective creative outcomes – from brand management and content marketing to culture transformation and high impact internal communications with a specialization on post-merger environments.Through major client engagements Visionista impacted some of the world’s leading B2B and B2C companies including: BNP Paribas, JP Morgan Chase, Procter and Gamble, TIAA-CREF, AT&T and Fannie Mae. Visionista produced the award-winning documentary on high frequency trading, Ghost Exchange.
  • Alorica
    Chief Marketing And Strategy Officer
    Alorica Jun 2015 - Feb 2017
    Irvine, Ca, Us
    Engaged with EGS as a client, in a brand advisory capacity. Then brought on board with EGS, a JP Morgan holding, to help drive a post merger integration and profitable restructuring of the company for consolidation and sale. Completed transaction in June 2016. Transitioned into Alorica, having been a part of the team driving the successful acquisition of EGS and completion of merger integration.This role was created to execute a post merger consolidation of multiple brands, and create a single, sustainable, compelling brand platform for EGS. Includes management of all brand, marketing, digital, social, communications, AR/PR content marketing and product marketing. Additionally responsibility to oversee the establishment of a strategic planning function and new go forward corporate strategy. Outcomes:In a highly competitive marketplace, developing a clarified value proposition, new brand identity and brand associations and taking this message to market, analysts, clients, employees and stakeholders through highly compelling content in order to achieve the pivot needed to position the company through a period of growth. Converted back to advisory role once merger was successfully completed.
  • Ellucian
    Vp Content And Product Marketing
    Ellucian Dec 2013 - Nov 2014
    Reston, Va, Us
    Role created to specifically build out new marketing capabilities and team, establish new brand identity and position Ellucian as a true thought leader within the higher education sector. Built out content marketing/inbound marketing infrastructure and capabilities, supported major growth initiatives with sales enablement and lead content strategy/production for lead generation and lead nurture campaigns. Within 12 months the following results were delivered: • Deep dive value proposition development across all major product offerings, messaging frameworks established and subsequent marketing asset creation• New website, all new content and thought leadership channel created. • Organic traffic up 30%, visits to product pages up 75%• 75,830 downloads of new content created in the last 9 months.• Within 9 months, established content marketing program generating hundred of original content assets including 35 new client case studies, 20 whitepapers, 18 e-books,25 thought leadership videos and 3 mini documentary series• Analyst relations program generating significant impact on analyst perceptions• Strategic messaging and win theme RFP support for 3 net new logos• Designed and launched blog/social program generating more than 6500 unique page views in 3 months• Moderated/designed highest attended panel session at Educause on Cloud for Higher Education• Formalization of marketing operations, marketing services capabilities and new media skill/digital setsTransitioned Ellucian to client status providing ongoing support for marketing, brand strategy and marketing programs.
  • Realogy
    Svp Marketing - Better Homes And Gardens Real Estate
    Realogy Jan 2008 - Jan 2010
    Madison, New Jersey, Us
    Camilla Sullivan served on the brand’s executive leadership team as senior vice president of marketing. In this role, Sullivan lead the strategic marketing and communications teams and supported the company’s strategy for market share growth both domestically and internationally. The core of this role was to develop the brand, identity, market positioning, PR, communications and interactive strategy and tactics, for a new national real estate brand, from a clean slate. During tenure as SVP Marketing, Camilla's standout achievements included:Increase in brand awareness from 49% to 69% in 12 months as measured by the Wall Street JournalEstablishing Better Homes and Gardens Rea Estate as the fastest growing national real estate brandMore than 10 national/international awards for marketing, branding and video including nomination for a Webby. Design, launch and marketing of the fastest downloaded and most successful iPhone App in real estate, and a Top 10 iTunes appFrom zero to 125 offices, 16 states and more than 6500 agents in 22 months.
  • Bearingpoint
    Director, Global Marketing
    Bearingpoint Feb 2006 - Feb 2008
    Amsterdam, Nl
    Responsible for services and solutions marketing across consulting, technology, systems integration. Managing relationships with key marketing partners such as Oracle, Microsoft, SAP. Drive key programs in content marketing and original branded content.
  • Eds
    Director
    Eds 2001 - 2006
    Camilla spent 5 years at EDS in various roles, including Director of Corporate Strategy (Plano, TX), Director of Marketing for Asia Pacific South, and Director of Executive Operations for EDS Australia. During this time, she was responsible for strategy and business planning, new business development, portfolio investment analysis, acquisition strategy, marketing and communications strategies and sales pipeline growth strategies.
  • Toshiba America Information Systems
    Director Of Corporate Strategy
    Toshiba America Information Systems 1998 - 2000
    Minato-Ku, Tokyo, Jp
    Responsible for directly supporting the CEO in the development of new market growth strategies, product strategies, business planning, international marketing management, budget planning and analysis

Camilla Sullivan Skills

Strategy Marketing Marketing Strategy Marketing Management Integrated Marketing Marketing Communications Entrepreneurship Strategic Planning Leadership Product Marketing Public Relations Social Media Management Business Planning New Business Development B2b Product Management Management Consulting Interactive Marketing Lead Generation Program Management Strategic Partnerships Brand Development Content Marketing Digital Marketing B2b Marketing Mergers And Acquisitions Crm Social Media Marketing Digital Strategy Creative Direction Film Production Executive Management Consulting Start Ups Video Production Independent Film Product Launch Advertising Email Marketing Video Product Development Digital Media Online Advertising Online Marketing Direct Marketing Sales Process Analytics Market Research Brand Journalism

Camilla Sullivan Education Details

  • Unsw
    Unsw
    Marketing And Organizational Behavior
  • University Of Newcastle
    University Of Newcastle
    Economics
  • Yale School Of Management
    Yale School Of Management
    Brand Strategy
  • School Of Color And Design, Sydney Australia
    School Of Color And Design, Sydney Australia
    Surface Design

Frequently Asked Questions about Camilla Sullivan

What company does Camilla Sullivan work for?

Camilla Sullivan works for Navigaite

What is Camilla Sullivan's role at the current company?

Camilla Sullivan's current role is Trusted Advisor for Gen AI Adoption, Content, Communications and Change Management | Managing Principal @ Navigaite | Living at the intersection of creativity and technology.

What is Camilla Sullivan's email address?

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What is Camilla Sullivan's direct phone number?

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What schools did Camilla Sullivan attend?

Camilla Sullivan attended Unsw, University Of Newcastle, Yale School Of Management, School Of Color And Design, Sydney Australia.

What skills is Camilla Sullivan known for?

Camilla Sullivan has skills like Strategy, Marketing, Marketing Strategy, Marketing Management, Integrated Marketing, Marketing Communications, Entrepreneurship, Strategic Planning, Leadership, Product Marketing, Public Relations, Social Media.

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