As the Marketing Manager at XAMPLE, I oversee the strategic planning and execution of social media programming, content production, and branding efforts. I manage all aspects of our digital presence, including website development, content updates, and file management for both XAMPLE and our clients. Collaborating with a talented team of content creators, I foster a culture of innovation and creativity, driving brand growth and engagement.I recently completed my Master’s in Digital Marketing at Sacred Heart University, graduating with honors and having the privilege of presenting the commencement speech for my class. With over six years of experience as a Creative Director at 8CINCO Media, I have overseen various creative projects, including branding, videography, photography, web development, and graphic design. I delivered tailored solutions to meet client needs, honing my visual storytelling and digital marketing skills.My core values are Caring, Hard Work, and Creativity, which guide me through every journey and project. Bilingual in English and Spanish and enriched by diverse experiences across Ecuador, Colombia, and the USA, I bring a uniquely vibrant perspective to every story I tell. As a proud Colombian, my cultural heritage ingrains my work with a distinct flavor, ensuring a fresh and exciting approach to every challenge. I always bring “el pique” (the spice/drive), ready to dive headfirst into the next creative endeavor.
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Chief Brand OfficerXampleBridgeport, Ct, Us -
Marketing ManagerXample May 2024 - PresentAs the Marketing Manager at XAMPLE, I lead our social media programming, content production, and branding efforts. I manage a talented team of content creators and coordinate with external service providers to ensure quality and consistency.Key Responsibilities:Social Media Programming: Strategically planning and scheduling content to maximize reach and engagement.Content Production: Overseeing the creation of high-quality photography, videography, and editorial content from ideation to final editing.Data and File Management: Managing all photos, videos, brand packages, and related files for XAMPLE and our clients.Website Management: Developing, updating, and maintaining content and functionality.Merchandising: Collaborating on the development of merchandise for XAMPLE and our clients.Team Management: Mentoring and managing a team of content creators to foster creativity and collaboration.Data Analysis: Analyzing social media metrics to refine and optimize marketing strategies.Content Marketing: Crafting and executing strategies to enhance brand awareness and engagement.Branding: Ensuring consistent and compelling brand messaging across all platforms.With a strong commitment to innovation and creativity, I aim to achieve measurable results that will contribute to XAMPLE's growth and success. -
Marketing Content ManagerBitx Capital May 2023 - Mar 2024Fairfield County, Connecticut, United StatesDuring my internship at BitX Capital, I focused on YouTube, Instagram, and TikTok strategy and content production within the fintech sector. My role emphasized collaboration, creativity, and data-driven decision-making. Key highlights include:YouTube Strategy: Led the conceptualization and production of diverse financial content, significantly enhancing online engagement.Character Development: Innovated a relatable character 'Todd,' improving audience connection and storytelling effectiveness.Collaborative Teamwork: Actively participated in team-building, valuing open feedback and collective effort in content creation.Skills Acquired: Advanced in content strategy, social media management (across platforms like LinkedIn, Facebook, Twitter, TikTok, and Instagram), creative asset creation, and analytical tools (Google Analytics, SEM Rush, YouTube Analytics). -
Creative Director8Cinco Media Oct 2020 - Feb 2023Medellín, Antioquia, ColombiaAs the Creative Director at 8CINCO, I oversaw various creative projects, including branding, videography, photography, web development, and graphic design. My primary focus was understanding our client's needs and delivering tailored solutions to enhance their brand identity and connection with their audience. I led teams that shared my commitment to care, work hard, and be creative. Together, we developed engaging content that tells stories and resonates with people, sharpening our visual storytelling and digital marketing skills.
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Host / ProducerParchando Podcast Aug 2020 - Jun 2022Medellín, Antioquia, ColombiaAs the Creator and Director of PARCHANDO Podcast, I led the project from conception to execution, embodying roles that spanned content strategy, audiovisual production, and host. I was the lead in crafting the podcast's narrative, managing its production, and delivering engaging episodes that resonated with a diverse audience. My responsibilities also extended to the digital realm, where I managed social media platforms, designed visual content, and executed marketing strategies. This role significantly enhanced my skills in digital content creation, community engagement, and brand storytelling, making me adept at building a compelling digital presence from the ground up.
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CreativeFreelance (Self Employed) May 2017 - Oct 2020Quito, Pichincha, Ecuador
Juan Camilo Sus Education Details
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Digital Marketing -
Magna Cum Laude
Frequently Asked Questions about Juan Camilo Sus
What company does Juan Camilo Sus work for?
Juan Camilo Sus works for Xample
What is Juan Camilo Sus's role at the current company?
Juan Camilo Sus's current role is Chief Brand Officer.
What schools did Juan Camilo Sus attend?
Juan Camilo Sus attended Sacred Heart University, Universidad San Francisco De Quito.
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