Transitioned seamlessly from Logistics to Mobility with a focus on driving sales of innovative cloud-based solutions for public and private clients, including DOTs, Transit Agencies, and Consultancies. Charged with introducing PTV Lines and PTV Flows to the transit planning and traffic management markets. Engaged in market education efforts through trade shows, webinars, and targeted presentations, enhancing PTV Group’s position in the mobility technology landscape. Developing strategic outbound sales techniques to expand software subscription sales and provide the traffic and mobility industry with flexible and powerful SaaS solutions.

Part of the strategic transition from on-premise solutions to cloud-based subscription models, successfully transitioning existing clients and securing long-term customer retention. Cultivated strong partnerships with other software providers, enhancing product offerings and driving significant B2B sales opportunities within the logistics sector. Delivered compelling, data-driven presentations to senior leadership, showcasing the market potential for cloud-based solutions. Managed a portfolio of key accounts, consistently exceeding customer satisfaction goals.

Advanced to Sales Development Representative after a successful internship, taking on the challenge of managing increased lead activity and expanding the sales pipeline. Developed and implemented targeted outreach strategies in collaboration with the marketing team, boosting lead generation. Leveraged GAP Selling techniques to diagnose customer needs and provide tailored solutions, enhancing client satisfaction and conversion rates. Fostered strong client relationships through personalized demos and ongoing communication, ensuring successful product integration. Participated in license negotiations by aligning solutions with client requirements and managing key decision-making processes.

Led collaborative lead generation efforts alongside Marketing and Business Development Directors, driving significant growth in the sales pipeline and revenue. Conducted a comprehensive review of marketing strategies, resulting in the implementation of an improved SEO framework and enhanced lead generation through organic channels. Streamlined the lead qualification process, establishing effective follow-up and communication systems for Account Managers. Utilized tools such as Salesforce, Eloqua, HubSpot, Google Analytics, and ZoomInfo to optimize campaign performance and reporting efficiency.

- Developing the promotional and marketing plan to increase awareness and fundraising for a disabled-veteran oriented association.- Managing social media accounts and networks to increase traffic and maximize public reach capabilities. - Establishing and improving upon local media connections, business relationships, community connections.

Led impactful marketing campaigns and social media initiatives, driving an increase in online engagement and boosting business leads. Successfully matched top voice-over talent to roles, improving placement success. Built and maintained strong partnerships with over 20 clients, contributing to sustained business growth and long-term relationships.