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Not everyone gets to get job in advertising.Not everyone gets to be a creative.Not everyone gets to travel the world doing something they love.Not everyone gets to run a creative department.Not everyone gets to work with the biggest brands in the country.Not everyone gets to take a jump to the left into strategy.Not everyone gets to be a partner in their own advertising agency.Not everyone gets to be a partner with the partners I have.I'm very lucky.
The Intersection Agency
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Founder And Sole EmployeeThe Intersection Agency Feb 2019 - PresentMelbourne, AustraliaGetting the band back together. Let's go!
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Chief Strategy Officer (Cso)Fenton Stephens Apr 2022 - Sep 2024Melbourne, Victoria, AustraliaDoing what I can to help an already-impressive strategy team. -
Chief Strategy Officer (Cso)Big Red Communications Group Feb 2021 - Dec 2021Melbourne, Victoria, AustraliaReturned to a full-time role and part of the SLT as we jumped in and out of lockdown. Responsible for the strategic output of the agency's work for BHP, Zamira, COSBOA, Cobram Estate and Optus. Also responsible for new business and organic growth through current clients, as well as evolving agency positioning strategy with senior management. -
Creative And Strategic ConsultantBig Red Communications Group Feb 2019 - Feb 2021Melbourne, Victoria, Australia -
Chief Strategy Officer (Cso)Big Red Communications Group Jan 2018 - Feb 2019Melbourne, Sydney AustraliaMoved to a strategic role to help manage a new generation of client expectations, especially in the digital transformation space. Led the strategy team in the retention of the Optus business. As part of the SLT, responsible for culture, staff development and retention. Part of the leadership group on major campaigns for BHP, Medibank, Optus, Coles and Renault. -
Executive Creative DirectorBig Red Communications Group May 2012 - Jan 2018Melbourne, Victoria, AustraliaLed the creative department under the agency founder as the business grew exponentially over six years from 12 to over 100 staff. Led the creative team to new business wins with Bupa, Target, Renault, Optus and Qantas as well as converting organic growth opportunities with Coles, Jetstar and Wesfarmers. With the Chief Digital Officer, transformed the agency's creative output to full digital integration across the client roster. Responsible for staffing, structuring and restructuring the creative department as the agency quickly grew and transformed to meet new client requirements. -
Senior CopywriterBig Red Communications Group Jul 2011 - May 2012South Yarra, Melbourne, AustraliaWorking on Coles, Target and others -
DirectorThe Able & Baker Confederacy Jul 2007 - Jun 2011Melbourne, AustraliaA creative consultancy covering strategy, creative and production, we worked directly with clients such as Ego Pharmaceuticals, Mitre 10, Bosch and Peregrine Travel.
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Creative DirectorPublicis 2004 - 2007Melbourne, AustraliaI set up and managed a second advertising network in Australia and New Zealand for Publicis, known as Publicis Link. We handled the groups 'conflict business' including Renault, Pernod Ricard and Fairfax digital properties like MyCareer and Drive.com. -
Senior CopywriterSpinach Advertising 2002 - 2004 -
Senior CopywriterPublicis Mojo 1998 - 2001 -
CopywriterMother (Uk) Aug 1997 - May 1998London, England
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CopywriterGeorge Patterson Y&R 1994 - 1996
Campbell Smith Skills
Campbell Smith Education Details
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Economics -
Shore School SydneyHigher School Certificate
Frequently Asked Questions about Campbell Smith
What company does Campbell Smith work for?
Campbell Smith works for The Intersection Agency
What is Campbell Smith's role at the current company?
Campbell Smith's current role is Creative & Strategy, company website on a long to-do list....
What is Campbell Smith's email address?
Campbell Smith's email address is ca****@****.com.au
What is Campbell Smith's direct phone number?
Campbell Smith's direct phone number is +614160*****
What schools did Campbell Smith attend?
Campbell Smith attended University Of Sydney, Shore School Sydney.
What are some of Campbell Smith's interests?
Campbell Smith has interest in Writing, Marketing, Advertising, Music, My Family, Branding, Film.
What skills is Campbell Smith known for?
Campbell Smith has skills like Creative Direction, Copywriting, Advertising, Strategy, Marketing, Creative Strategy, Digital Strategy, Integrated Marketing, Strategic Thinking, Digital Marketing, Brand Development, Concept Development.
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