Canan Pehlivanoglu Öke Email & Phone Number

Istanbul, Turkey

Türkiye

An integrated brand and communication strategist: Integrated into the CMO team, integrated into research agencies, integrated into advertising agencies. Fully dedicated to one brand per sector, I aim to own a brand from A to Z and work as their Effiliate: Partner in efficiency. + İşbank My Bank Strategy + Here is My Maximum Communication Strategy+ This is.

Türkiye

Istanbul, Turkey

+ Responsible of Brand Strategies, Omni-channel Communication, Content Excellence, Product Communication and Marketing Analytics(Managing Content Excellence, Product Communication, Digital Marketing and Marketing Analytics teams (02.2018-01.2020))+ Repositioning VitrA Bathrooms globally and Artema locally + Defining the glocalisation strategy for Villleroy.

Istanbul, Turkey

Medina Turgul DDB, Tribal DDB & Grafis+ Is Bank Micro Segmentation - Capillary Strategy (2017); + Koctas Solutions Campaign *Cristal Apple 2017 (2017); + KFC: Creative Strategy of Finger Lickin Good Campaign - FINGERS (2017);+ Algida Boom Boom: Creative Strategy of The Masculine Ice Cream Bar (2017);+ Member of the Advertising Self-Regulatory Board (RÖK).

Istanbul, Turkey

+ KFC: Localisation of Always Original in Turkey - Ethnography & Main Platforms/Sub-platforms Repositioning (2015-2016); + Dimes Main / Sub-platforms Repositioning and Relaunch "Hayata Başka Bak - Have a different perspective on life" *Bronze Effie Turkey 2017 (2016); + Vodafone Residential Communication *Bronze Effie Turkey 2017 (2016);+ Algida Nogger.

Istanbul, Türkiye

+ SOK Communication Strategy according to Future Bright & Behaviour Institute Brand Positioning / 52 Weeks Strategy (2017);

Istanbul, Türkiye

Istanbul

Achievements in a nutshell:+ Yapı Kredi - The Unlimited Family (2014-15); + The Relaunch of Pegasus - Just Go (2014); + Pegasus - New Year Gift (2014); + Pegasus - The Big Surprise PR Campaign (2014-15); + Pegasus - One travel is not enough (2015); + sahibinden.com - it doesn’t exist probably (2014); + Traffic Detectives Project (2014); Successful pitches.

Istanbul, Turkey

Since January 2012, the direct strategic responsible working for+ Opet;+ Yapı Kredi Credit Card Brands (Worldcard, Adios, Play, Crystal Club, Taksitçi - since October 2012)+ Profilo;+ Eti (Eti Benim'o, Eti Cin, Eti Puf, Eti Canga, Eti Kombo);+ Mey (Binboa, Istanblue, Bazooka, Nazen, Altınbaş Rakı, Kulüp Rakı, İzmir Rakı); + Doğuş Media (Star, Ntv, Ntv.

Istanbul, Turkey

Worked for big brands as + Coca-Cola (Coca-Cola Red, Coca-Cola Zero);+ Nestlé (Nesquik, CPW);+ L’Oréal-Paris;+ Tetrapak;+ MasterCard;+ Becks;+ Solo (IpekKagit-Georgia Pacific);+ Ulker (Alpella);+ Gnctrkcll (Turkcell) (untill 2009);+ Algida (Unilever) (untill 2008);+ VakifBank (untill 2009);Responsible for "Pulse" - a McCann tool that keeps consumers.

Masters, Master Research Marketing

Thesis on consumer resistence to the carbonated soft drinks market (Turkey); French Government Scholarship of Excellence;

Bachelor And Masters, Communication

Specialities: Public Relation and Advertising; Thesis on social advertising and social responsibility campaigns;

Mathematics And Science