Helping you and your teams build a better future for your organization through Trend analysis studies, trend talks , foresight methodologies, storytelling & strategic design consultancy.• International speaker on trends & innovation forums such as TalentLand & Expo Mueble.• Storytelling & product development strategist.• Strategic foresight and marketing & communications oriented consultant.• Innovation & product development permanent consultant for Grupo Bimbo (2020- to date).• Planning, project development & ideation workshop facilitator.Some of the brands that have trusted us in their future proofing process: Doctoralia, Tecnotabla, Yale, Colegio Monteverde, Muebles Dico, Casa de las Lomas, Comex and Bimbo.

I am passionate about teaching and sharing my experiences with my students, I feel very proud for contributing to the future game changers of the world.At Centro, I collaborate as a design & merchandising professor for last semester industrial design students and marketing b2b professor for 6th semester fashion design and marketing students.

As product design specialist & product designer for MASISA I was responsible for:Trend analysis, Product development, Creative direction & Storytelling• Built the area of ​​product development and trend analysis within the company, giving service to the communication, product and commercial areas, reducing outsourcing costs.• Developed the biennial strategy of the trends area, responsible for the development of product collections, sales tools, outreach and communication projects.• Designed and developed three product collections.• Developed a portfolio of 15 conferences specialized in trends, marketing & design, given to audiences of up to 600 people and achieving a total of 81 touchpoints (2016-2018). • Defined and designed closing sales strategies that contributed to closing accounts such as Coppel, Sodimac and Closetmaid.• Conceptualized, designed and implemented positioning and launch events, achieving an attendance percentage of 90%.• Designed and implemented the strategy and implementation of commercial alliances and links with organizations such as AFAMO, AFMNL and Designweek Mexico with an impact of 48 alliances.• Positioned the brand as a benchmark and leader in trends, innovation and design.• Worked as a brand spokesperson and content editor in the implementation of the PR strategy (achieving an ROI of 9: I (2018) and 14:1 (2017)).

As Senior Designer for Roku Decor I was responsible for:Product design, development & manufacturing planning, Lead designer.• Design, development, sales & execution of interior design projects for brands such as STARA SUITES and Grupo Dakab.• Developed the luxury division of the brand (Roku Black) brand that today represents 70% of the brand's profit.• Led an interdisciplinary design team (5 people).• Collaborated on the marketing strategy for the opening of five points of sale in the first three yearswww.rokudesign.mx

Teaching assistant at CADI's pre-college summer program for foreign students in Mexico City.- Teaching assistant at both carpentry and ceramics workshops- CNC router operation and 3D modeling and rendering.- Logistics assistanthttp://www.centro.edu.mx/CADI/

-Head designer assistant -Responsible for stock and distributors managementhttp://www.edicionesjalapa.com/