Candace Bazemore, Csm

Candace Bazemore, Csm Email and Phone Number

Director of Digital Strategy and Transformation @ Morehouse College
Atlanta, GA, US
Candace Bazemore, Csm's Location
Atlanta, Georgia, United States, United States
Candace Bazemore, Csm's Contact Details
About Candace Bazemore, Csm

Hello! I’m Candace Bazemore, and I bring well-earned expertise in digital marketing management coupled with an unbridled energy for driving innovation in both creative and technical execution.Following early success in financial services—which informs my commitment to strong bottom-line performance—I have since advanced through roles of increased responsibility and scope as a senior leader in web and digital marketing. My talents include determining the optimal strategic direction for omni-channel campaigns and fostering collaboration among cross-functional teams in continually elevating quality and impact of deliverables.My competencies are broad-ranging and include:• Strategic integrated marketing campaigns• Digital sales and eCommerce• Market segmentation and engagement• Brand building and management• Research, testing, and analytics• Budget, schedule, and quality controlAlways eager to connect with fellow rising professionals, I look forward to adding you to my network today. Or, feel free to send me a LinkedIn message so we can connect.

Candace Bazemore, Csm's Current Company Details
Morehouse College

Morehouse College

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Director of Digital Strategy and Transformation
Atlanta, GA, US
Candace Bazemore, Csm Work Experience Details
  • Morehouse College
    Director Of Digital Strategy And Transformation
    Morehouse College
    Atlanta, Ga, Us
  • Morehouse College
    Director Of Digital Strategy And Transformation
    Morehouse College Oct 2022 - Present
    Atlanta, Ga, Us
  • In Our Tradition
    Author And Co-Founder
    In Our Tradition Feb 2022 - Present
    In Our Tradition focuses on creating content that helps educate and engage children by encouraging them to expand their understanding of other cultures, faiths and communities.
  • J. Lane Media
    Digital Marketing Strategist & Consultant
    J. Lane Media 2012 - Present
    Atlanta, Georgia, Us
    We are an Atlanta based Digital Marketing, Branding and Consulting design firm that strives to give our clients the most superior and cost efficient solutions in graphic design, web design, and digital & social media marketing. We specialize in designing your corporate identity, email campaigns, website, and social media identity, and digital consulting.We have clients all over the world, which include large companies, small businesses, non-profit organizations, personal projects and start-ups. At J. Lane Media is truly where… You Dream It and We Design It.Our goal is to help you innovatively bring your vision to your clients. Some of the Digital Marketing services we provide for our clients are below: - Digital Marketing- Web Design and Development- Brand + Identity - Content Strategy- SEO Strategy- Marketing Collateral- Social Media Marketing and Management- Marketing Consulting
  • J. Lane Media
    Vice President Sales And Marketing | Digital Marketing Consultant
    J. Lane Media 2007 - 2012
    Atlanta, Georgia, Us
    We are an Atlanta based Digital Marketing, Branding and Consulting design firm that strives to give our clients the most superior and cost efficient solutions in graphic design, web design, and digital & social media marketing. We specialize in designing your corporate identity, email campaigns, website, and social media identity, and digital consulting.We have clients all over the world, which include large companies, small businesses, non-profit organizations, personal projects and start-ups. At J. Lane Media is truly where… You Dream It and We Design It.Our goal is to help you innovatively bring your vision to your clients. Some of the Digital Marketing services we provide for our clients are below: - Digital Marketing- Web Design and Development- Brand + Identity - Content Strategy- SEO Strategy- Marketing Collateral- Social Media Marketing and Management- Marketing Consulting
  • Carestream Dental
    Senior Market Manager, Americas Marketing
    Carestream Dental Jun 2021 - Oct 2022
    Atlanta, Georgia, Us
    Directing all aspects of the marketing function for the Americas region, I oversee the development, management, and optimization of our marketing portfolio encompassing websites, blogs, social media profiles, webinars, ebooks, tutorial video, and other collateral.
  • Consulate Of The Republic Of Liberia | State Of Georgia
    Director Of Marketing & Communications
    Consulate Of The Republic Of Liberia | State Of Georgia 2009 - Oct 2022
    Providing overarching management of marketing, communications, and public relations programs, I maintained accountability for the department budget while overseeing daily activities and special projects; managed digital roadmaps, communication strategy, and constituent contact standards; and curated the website and blog, guiding production of web and marketing content, steered SEO/SEM events, and prepared press releases. Highlights of my contributions include:• Providing outcome-driven leadership to nurturing, evergreen, and call-to-action campaigns, leveraging digital, video, and gated content as well as print collateral to drive both inbound and outbound marketing results.• Effectively partnering with external agencies to execute major projects, managing the quality of work and the provision of timely deliverables.
  • Keyfactor
    Sr. Manager, Digital Marketing
    Keyfactor Nov 2020 - Jan 2021
    Independence, Ohio, Us
    Keyfactor helps global enterprises mitigate the risk of breaches, outages, and failed audits. We do this by providing cloud-first infrastructure (PKIaaS) and products (certificate management, code signing) that help with the discovery and management of digital keys and certificates. Just as people have usernames and passwords to authenticate who they are, enterprise and IoT devices use keys and certificates to authenticate themselves. We help enterprises manage this security requirement at scale.
  • Logisticare
    Digital Marketing Manager
    Logisticare 2017 - Nov 2020
    Atlanta, Georgia, Us
    Directing all aspects of the digital marketing function, I oversee the development, management, and optimization of a digital portfolio encompassing websites, blogs, social media profiles, ebooks, tutorial video, and other collateral. Highlights of my contributions include:• Generating a 75% increase in total reach after the launch of a new social media campaign alongside increases of 200% in Twitter impressions, 50% in Facebook reactions, and 40% in LinkedIn clicks, respectively, compared to the previous quarter. • Exceeding expectations for the rollout of new CMS, CRM, and marketing automation platforms, directing the full lifecycle implementation while minimizing internal disruption.• Championing the standardization of OKRs & KPI reporting across marketing, sales, IT, finance, and operations teams to improve performance evaluation and internal decision making.
  • Suntrust
    Vice President, Omni-Channel Digital Sales & Payment
    Suntrust 2015 - 2017
    Charlotte, Nc, Us
    Entrusted to own digital sales and payments products, I guided the success of end-to-end cross-channel digital sales and payment projects, setting objectives, engaging in daily stand-up meetings, coordinating sprint planning, and contributing to acceptance testing and validation at launch. Highlights of my contributions include:• Spurring a 15% increase in sales conversions alongside a 30% reduction in payment processing times through the adoption of center of excellence (COE) strategy in digital testing and learning agenda specific to credit card and lending lines.• Effectively partnering with stakeholders and cross-functional teams to create user stories pivotal to enhancing and differentiating the digital sales platform.
  • Birch Communications
    Senior Manager, Web & Digital Marketing
    Birch Communications 2014 - 2015
    Atlanta, Georgia, Us
    Directing web and digital marketing operations, I controlled the department budget and allocated the spend based on business priorities and objectives; maintained the digital marketing roadmap; and directed the strategic development of content for corporate websites, blogs, and other web properties. Highlights of my contributions include:• Catalyzing an astonishing 3.9K% increase in traffic to lead generation forms and nurture program pages through the collective integration of call-to-action, lead generation, and PPC campaigns.• Creating the opportunity for a full funnel approach by developing buyer personas and journeys, providing the foundation for targeting and attracting both MQL/SQL prospects and securing close-won deals.• Directing the successful implementations of new CMS, analytics, and automation tools, including Marketo, Alfresco, HubSpot, and SharePoint 365.
  • Cbeyond - Now A Birch Company
    Senior Manager, Web And Digital Marketing
    Cbeyond - Now A Birch Company 2012 - 2014
    Atlanta, Ga, Us
    Directing web and digital marketing operations, I controlled the department budget and allocated the spend based on business priorities and objectives; maintained the digital marketing roadmap; and directed the strategic development of content for corporate websites, blogs, and other web properties. Highlights of my contributions include:• Catalyzing an astonishing 3.9K% increase in traffic to lead generation forms and nurture program pages through the collective integration of call-to-action, lead generation, and PPC campaigns.• Creating the opportunity for a full funnel approach by developing buyer personas and journeys, providing the foundation for targeting and attracting both MQL/SQL prospects and securing close-won deals.• Directing the successful implementations of new CMS, analytics, and automation tools, including Marketo, Alfresco, HubSpot, and SharePoint 365.
  • Sister Girl News
    Founder And Podcast Show Host
    Sister Girl News Sep 2010 - Feb 2012
    Atlanta, Ga, Us
    Sister Girl News, is an electronic publication that focuses on sharing information on a variety of topics from a women's perspective. Our site and Radio Show is a place "Where All Women Have a Voice". Woman come here to get the latest info on topics like relationships, business, fashion, dating, money and so much more from experts and other women (sister girls) from around the world. To visit our website go to http://www.SisterGirlNews.com and to check out the Sister Girl News radio Show., visithttp://www.blogTalkRadio.com/SisterGirlNews.com
  • Metro Atlanta Chamber Of Commerce
    Ambassador And Member Of The Small To Mid-Size Business Council
    Metro Atlanta Chamber Of Commerce Aug 2005 - Aug 2011
    Atlanta, Georgia, Us
    The Metro Atlanta Chamber of Commerce brings the region’s leaders together to tackle the big issues that matter most -- quality jobs and quality of life. At the Metro Atlanta Chamber of Commerce, we focus on telling metro Atlanta’s story to the world and bringing the region’s leaders together to tackle the big issues that matter most – quality jobs and quality of life.
  • Primepay
    District Sales Representative
    Primepay May 2008 - Feb 2009
    West Chester, Pa, Us
    I specialized in assisting small to medium size business owners with cost effective workforce management solutions. By working with PrimePay and myself, my clients have customized business solutions with a focus on superior service.
  • Office Depot
    Business Development Manager
    Office Depot May 2006 - Jun 2008
    Boca Raton, Florida, Us
    Primarily responsibility for identifying new prospects, cold calling, selling and implementing Office Depot products and services to the small and medium size market. I worked towards strengthening the business relationships and maximizing the penetration opportunities of existing customers by providing holistic business solutions to customers.I actively engaged in sales activities outside of the office, face-to-face, including, creating relationships with decision influencers, decision makers, end users, current buyers and new prospects within an organization. In this role, I worked to build business & customer relationships by proactively creating a awareness and presence of Office Depot and Office Depot's total solutions beyond core office supplies including Furniture, DPS, and Technology.
  • Metlife Financial Services
    Financial Advisor
    Metlife Financial Services Jan 2004 - May 2006
    New York, Ny, Us
    I help business owners, executives and families master finances to achieve their goals.Specialties: Comprehensive financial planning & wealth management. Includes: business & retirement income planning, retirement plan analysis & investment mgmt.Metropolitan Life Insurance Company (MLIC), NY, NY 10036. Securities products and investment advisory services offered through MetLife Securities, Inc.(MSI)(member FINRA/SIPC), a registered investment adviser. 4151 Ashford Dunwoody Rd. #500, Atlanta, GA 30319, 404-255-0118. MLIC and MSI are MetLife companies. L0313309004[exp1014][GA]
  • Suntrust Bank
    Branch Manager
    Suntrust Bank 2000 - 2004
    Charlotte, Nc, Us
    Ultimately responsible for driving branch performance results with a strong individual sales performance and through direction, leadership, and execution of superior service and sales behaviors and activities by the entire team in order to meet/exceed 100% of branch sales goals while maintaining an operationally efficient and compliant branch- Conducted financial analyses for small businesses and personal clients, which provide insights and recommendations to increase cash flow, reduce recurring and non- recurring expenses, and increase the Rate of Return (RoR) on profits. - Managed a team of three people to fulfill the branch's sales and service goals.- Served as site Manager for deposits in excess of $90,000,000. Performed underwriting analysis for businesses and personal client loans, to ensure policy guidelines are met for loan approval - Represented the bank by giving speeches at internal and external meetings/forums to inform potential clients of all the services the bank offers
  • Newport News Shipbuilding, A Division Of Huntington Ingalls Industries
    Purchasing Department, Intern
    Newport News Shipbuilding, A Division Of Huntington Ingalls Industries 1999 - 1999
    Newport News, Virginia, Us
    Worked with all aspects of the purchasing process, including participating in the Future Carries Projects. Developed escalation estimates for the upcoming carriers and submarine projects. Coordinated with vendors and internal clients on developing a unified purchasing estimate for the newest carries in the progress.
  • Congressional Black Caucus Foundation
    House Of Representatives, Intern
    Congressional Black Caucus Foundation 1998 - 1998
    Washington, D.C., Us
    Participated in an intensive nine-week summer program which offered me the opportunity to work in the House of Representatives directly within Congressman Robert C. Scott's Office (3rd District - Virginia). Participated in the legislative process, learned first-hand about leadership and careers in the policy making process. I worked in the congressman's office, and attended professional development events, and participate in leadership development projects.
  • Nasa Langley
    Tag, Intern
    Nasa Langley 1995 - 1996
    Washington, Dc, Us
    Worked as an intern in the Wind Tunnel Testing and Design Group at NASA. Assisted with prepping and conducting tests on concept aircraft being developed for NASA and for vendors like Boeing and Lockheed Martin. reviewed CADCAM projects and assisted with Wind tunnel research.

Candace Bazemore, Csm Education Details

  • Clark Atlanta University
    Clark Atlanta University
    Bachelor Of Arts (Ba)
  • General Assembly
    General Assembly
    Information Technology
  • Kennesaw State University
    Kennesaw State University
    Web & Digtial Marketing
  • Menchville High School
    Menchville High School

Frequently Asked Questions about Candace Bazemore, Csm

What company does Candace Bazemore, Csm work for?

Candace Bazemore, Csm works for Morehouse College

What is Candace Bazemore, Csm's role at the current company?

Candace Bazemore, Csm's current role is Director of Digital Strategy and Transformation.

What is Candace Bazemore, Csm's email address?

Candace Bazemore, Csm's email address is ca****@****eam.com

What is Candace Bazemore, Csm's direct phone number?

Candace Bazemore, Csm's direct phone number is +140493*****

What schools did Candace Bazemore, Csm attend?

Candace Bazemore, Csm attended Clark Atlanta University, General Assembly, Kennesaw State University, Menchville High School.

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