Candace D. Engdall

Candace D. Engdall Email and Phone Number

Strategic Marketing Director | Driving Innovation and Growth @ Saybrook Point Resort & Marina.
Candace D. Engdall's Location
Old Lyme, Connecticut, United States, United States
Candace D. Engdall's Contact Details
About Candace D. Engdall

A strategic, multi-industry business leader with the ability to identify and implement effective marketing strategies that result in increased revenue and company growth. I thrive in dynamic, competitive situations and am able to devise unique concepts with outcomes that provide growth opportunities. I have a diverse background in working with large- lasting brands, luxury brands, and newly developed brands within hospitality, food and beverage, non-profit, and healthcare & wellness industries. I have the expertise and drive to identify and implement effective, strategic marketing and business operations strategies that result in business growth, enhanced ROI, and increased revenue. I have a passion for developing the right talent and in ensuring the success of the individual which leads to team success. A few highlights of my achievements: ♦ My solid history of success in business operations management, marketing, cost control/reduction, budget administration, acquisition and retention, key account development, performance/direct response marketing, and partner/brand/promotions marketing.♦ Capable of driving revenue through implementation of new unique marketing strategies that have successful outcomes.♦ Experienced in identifying and setting achievable financial goals through effective market analysis, implementing marketing strategies, and meeting aggressive goals.♦ Extensive experience in leading the strategic direction of business operations in marketing growth and expansion. As demonstrated by my career, I am a successful leader who can develop and implement a clear strategic vision that will improve performance, profitability, and growth. As an effective communicator, I can cultivate long-term relationships with strategic partners across multiple organizational levels. Through effect use of resources including strategic analysis, market planning, profit optimization, process improvements, utilizing creative solutions, and effective leadership, I always achieve desired company outcomes.

Candace D. Engdall's Current Company Details
Saybrook Point Resort & Marina.

Saybrook Point Resort & Marina.

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Strategic Marketing Director | Driving Innovation and Growth
Candace D. Engdall Work Experience Details
  • Saybrook Point Resort & Marina.
    Director Of Marketing
    Saybrook Point Resort & Marina. Nov 2013 - Present
    Old Saybrook, Ct, Us
    • Drive revenue outcomes through effective oversight of business operations, digital marketing strategies, and key initiatives, ensuring short/long-term growth across targeted market segments, products, and channels.• Achieve aggressive revenue goals by establishing strategic positioning and implementing innovative solutions to boost growth.• Supervise sales teams and manage call center operations to enhance customer engagement and sales performance.• Lead strategic marketing initiatives, project planning, budgeting, and media buying schedules across all business segments, including hotel, spa, restaurant, health club, and marina, resulting in consistent year-over-year revenue growth.• Expand company revenue through the development and execution of comprehensive communication plans, consumer analytics, and targeted marketing campaigns in key geographic locations.• Develop and launch impactful social media campaigns and digital media advertising, optimizing market potential through a steady increase in social media presence.• Oversee the online reputation process for the hotel and resort, ensuring adherence to top-tier standards.• Successfully launched luxury guesthouses and new event spaces and food and beverage outlets, driving brand recognition, customer engagement and media coverage.
  • Candacedyer.Com
    Owner/Marketing Consultant
    Candacedyer.Com Jan 2010 - Sep 2013
    • Delivered effectual marketing programs for hospitality, food and beverage, healthcare, and non-profit industries. • Increased revenue growth, managed market analysis, developed strategic marketing plans, and cultivated effective relationships with clients.• Analyzed strategic objectives, cost/benefit, financial objectives, and efficiently created strategic plans for digital, print, and video marketing campaigns.• Defined marketing trends and competitor strategies to increase optimization of ROI.• Drove communication with clients, set budgets, timelines, scope of work, while ensuring accuracy and quality of deliverables.• Honored to serve as Presenter of Social Media Marketing at the Connecticut Conference on Tourism in 2010.
  • Mohegan Sun
    Director Of Internet Marketing
    Mohegan Sun Aug 1999 - Jun 2009
    Uncasville, Ct, Us
    • Curated strategy and execution to enhance business development and brand visibility amongst target consumers. • Led project team on 10 technical and creative employees in developing and implementing digital marketing campaigns targeting SEO, paid media, e-commerce, and website design/development.• Continuously drove performance improvements, led A/B testing strategies, created strategic plans for digital marketing strategies to expand online presence, and e-commerce footprint.• Received several awards in recognition of "superior web design and email marketing strategies" from the CT chapter of the AMA.

Candace D. Engdall Skills

Online Marketing Marketing E Commerce Seo Social Media Marketing Digital Marketing Strategy Management Affiliate Marketing Web Analytics Direct Marketing Email Marketing Brand Management Mobile Marketing Public Relations Sem Analytics Hospitality Industry Project Management Social Networking Integrated Marketing Digital Strategy Generating Revenue Social Media Search Engine Optimization Revenue Analysis Business Development Reputation Management Web Project Management Search Engine Marketing Digital Media Strategy Hospitality Management Revenue Cycle Management Revenue Forecasting Hospitality Service Email Marketing Strategy And Segementation Social Media Strategist Public Speaking Sales Management Hotel Operations Revenue And Profit Growth Revenue Management Google Adwords Professional Adobe Photoshop Media Buying Social Media Strategy Marketing Strategy Sales A/b Testing Leadership

Frequently Asked Questions about Candace D. Engdall

What company does Candace D. Engdall work for?

Candace D. Engdall works for Saybrook Point Resort & Marina.

What is Candace D. Engdall's role at the current company?

Candace D. Engdall's current role is Strategic Marketing Director | Driving Innovation and Growth.

What is Candace D. Engdall's email address?

Candace D. Engdall's email address is ca****@****ook.com

What are some of Candace D. Engdall's interests?

Candace D. Engdall has interest in Children, Economic Empowerment, Civil Rights And Social Action, Education, Human Rights, Arts And Culture.

What skills is Candace D. Engdall known for?

Candace D. Engdall has skills like Online Marketing, Marketing, E Commerce, Seo, Social Media Marketing, Digital Marketing, Strategy, Management, Affiliate Marketing, Web Analytics, Direct Marketing, Email Marketing.

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