My role on this vital, management board has been as a writer, marketer and development volunteer. Ongoing fundraising efforts have maintained a strong focus on annual fund activities and most recently on the expansion of grant opportunities and development.

Developed and managed retail business with clients in the Southeast, promoting and selling a collection of designer women's clothing through trunk shows. Wrote promotional materials and build sales network in three states.

After a thorough analysis of the outfacing tools and content used to promote GLISI and its services, I wrote a comprehensive strategic communications plan for the organization.

Managed external and internal communications for America's second largest wine and spirits wholesaler, a new 7,000-employee corporation in 21 states created from merger of two multi-family owned companies. * Advised top executives on merger communications, change management and other challenges.* Mitigated risk and avoided adverse publicity during crises, which included an accident with multi-fatalities involving an employee driving a company truck. * Created B2B campaign, obtaining stories in trade and business media with RNDC positioned as an industry leader.* Originated corporate newsletter introducing employees to new management team, promoting organizational change and laying the foundation for a unified company culture. * Created brand campaign for new RNDC entity, using the best of each company to build a strong new brand. Developed standards for logo use and printed materials. * Wrote corporate policies as well as announcements of organizational change and system-wide programs, and developed new paths for communicating to employees from the top down.* Edited and oversaw design and production of four employee handbooks, including a Spanish version and one specific to complex South Carolina employment laws.

* Led all communications efforts, including media relations and advertising. Member of senior management and Diversity Leadership Council. Headed four-person department. * Directed integrated PR and marketing campaigns with outreach to donors and news media. Oversaw creation of press materials. Acted as media spokesperson.* Managed Blood Services communication for crises including Hurricane Katrina and the plasma withdrawal from hospitals during the first West Nile Virus outbreak. * Launched new Blood Services web site to improve community outreach and provide superior information about blood and blood donation for the public. * Advised senior management on their internal and external communications. Wrote speeches and presentations targeted to employees and community leaders.* Improved communications between frontline staff and the public by supplying staff messaging on crisis management, health policies and the promotion of new technology.

Created business concept focused on the use of strategic gift items for marketing outreach campaigns, employee team building and annual award programs. Responsible for business development, sales, design supervision and project management.* Created marketing approach enabling clients to differentiate themselves by giving custom-designed “gifts” to their key audiences. Resulted in 400+ gift projects.* Developed outstanding client list that included AT&T, Beers Construction, Ernst & Young, HBO, Georgia Power, The Weather Channel and The Atlanta Symphony.

Created strategic communications plans and managed budgets for office's largest client and other key B2B and B2C accounts. Managed four-person account team.Created innovative B2C campaigns producing client coverage in Harper's Bazaar, Vogue, Parade Magazine and The Wall Street Journal, plus high- impact television coverage, including "The Oprah Winfrey Show", to which client credited a 67% sales increase.Initiated target-market campaigns and created collateral pieces supporting pharmaceutical sales force. Increased their orders and kept account for seven years.