Growing a company requires more recognition, more customers, more sales. Recognition requires brand and messaging. Customers need to be acquired, nurtured and retained. Sales come from convincing customers to buy products or services.I am a senior marketing executive who has led marketing teams in technology, consumer services/products and financial services companies. With recent PE- and VC-backed company experience, I have built 20+ brands; identified and targeted 100+ groups of customers; developed and executed 15+ successful acquisition and retention programs; launched 10+ new products/services generating over $100m in revenue. I also have a strong foundation in digital transformation from strategy to technology implementation to change management. All of this comes with a strong foundation in business experience from work with companies such as IBM, UPS, SAP, Capital One, Samsung, Philips and Thomson Reuters.If you’re looking to grow or turnaround your business through marketing, message me for a permanent, contractual or consulting role.Specialties: brand strategy & identity, targeting & segmentation, measurement & analytics, performance marketing, acquisition & retention programs, demand generation, Search, SEM, SEO, content marketing, advertising, media (digital, offline), social media, influencer marketing, publicity & press relations, global marketing, B2C, B2B, Small Business, Budget management, P&L management, team development