Candida Benson Email & Phone Number

Salt Lake City, Ut, Us

Freelance contributor responsible for all NHRA Jr. Drag Racing League (JDRL) content for use in publications, website, social media and more. Key skills/duties include:*Writing JDRL-focused articles for NHRA National Dragster magazine*Producing all content for and overseeing production of JDRL Conference Finals event programs*Managing JrDragster.NHRA.com website, including creating all content and graphics, maintaining static/informational pages and updating as needed, and backend coding and updating as needed*Overseeing JDRL social media channels, including content and graphics creation, posting all content, updating profile and cover images, responding to comments as needed, and monitoring analytics to help with future content plans*Coordinating with external photographer for Conference Finals events*Handling jrdragster@nhra.com email address, responding to emails and/or filter to appropriate departments*Sorting and organizing all photos from the Conference Finals events*Maintaining stats files*Serve as subject expert regarding the JDRL within NHRA

Sandy, Utah, United States

Licensed Real Estate Agent representing Liberty Homes in their new home communities.*Staffed model home, where I welcomed potential buyers and agents, showed them available homes and options to build a new home, and provided pricing, home specifications, and other details they need. Also maintain model home and spec homes to ensure they show as well as possible.*Managed MLS listings on homes available within the communities*Ensured marketing materials were available both in the model home and in flyer boxes around the communities.*Prospecting: Maintained records of visitors and follow-up with them*Created all contracts and sales paperwork for buyers and ensured it was accurate, fully signed, and contained all information needed*Updated buyers on the progress of their home build, sending them photos and other updates*Scheduled all appointments, including Contract appointments, 4-Way Inspection Walks, Final Walkthroughs/Inspections, and Closings

Sandy, Utah, United States

Asked to step in and manage warranty program that was not running efficiently and had a backlog of more than 100 outstanding requests. Created a new tracking system and policies that allowed the system to catch up from the backlog and now operate at a manageable level with request staying in single digits at most times.Managing the program included:*Reviewing warranty requests to determine if they are warrantable or not*Serving as the primary contact between Liberty Homes and homeowners regarding warranty items*Coordinating with Liberty Homes staff and subcontractor partners to schedule inspections and repairs of warranty items, then verifying completion of repairs.*Creating and maintaining the Home Owner Information and Warranties Handbook that details warranty terms and conditions and provides maintenance tips. Printing new manuals for new homeowners.*Quality Control Inspections on new homes prior to closing to ensure home is delivered in best condition possible

Sandy, Utah, United States

Oversaw all marketing and advertising for Liberty Homes, including:• Creating printed collateral: Flyers, signage, magazine advertisements• Social media, both organic and paid: Create or select artwork and videos for posts, write and post all content, and build and set up ads for open houses and events. Platforms: Facebook, Instagram, Twitter, Pinterest, YouTube, Yelp, Google Business Profile• Manage website: Create landing and other pages, update existing pages, write all blog posts.• Email marketing: Create marketing emails for a variety of audiences, from new and existing homeowners to sales prospects and real estate agents. Created and instituted new regular emails, including monthly newsletter and a weekly featured listing email for real estate agents.• Event planning and execution• Manage external contractors: Includes digital marketing agency (review and approve contracts, programmatic and social media ads, keywords, geotargeting, posts for Google Business Profile), sign company (send collateral for signs, approve final artwork, coordinate installation), photographers/videographers, rendering companies, website technical support• Run weekly marketing meeting• Assist with sales: Created new tracking system for prospects and sales leads, created new template for annual sales reporting system, worked in coordination with sales to ensure marketing efforts work in conjunction with sales goals, created sales decks/materials as needed, managed CallRail sales line system, helped create and update Design Center books, helped set up and maintain sales offices•Customer service: Oversaw customer survey program and made recommendations based on survey results until program was discontinued during pandemic. Created and distributed Welcome Home baskets on behalf of Liberty Homes team to new homeowners. Managed office building owned by Liberty Homes sister company, including handling all leases and paperwork, problem-solving, and overseeing building management.

Greater Salt Lake City Area

Oversaw all promotions – contests, events, charitable partnerships – and all marketing for promotions and the radio stations as needed. Key skills/responsibilities:*Project Management*Content Creation and Editing*Social Media Marketing*Email Marketing*Data Tracking and Reporting*Sponsorship Fulfillment*Graphic Design*Photography/Videography*Contest Coordination and Administration*Event Planning and Execution*Research*Organizational Systems Creation and Management*Legal Compliance*Budgeting*Team Supervision and Training

Glendora, California

Worked in the National Hot Rod Association’s publications department, which included a bi-weekly magazine (National Dragster), bi-monthly magazine (Jr. Dragster), multiple websites, event programs, specialty publications, social media accounts and more. Key skills/responsibilities:*Project management*Content creation and editing*Social media, including creating and growing Jr. Drag Racing League Facebook and Twitter accounts from scratch*Web posting and coding*Email marketing*Graphic design*Photography/videography*Research and interviewing*Analytics and statistics*Team training*Sponsorship fulfillment*Contest Coordination

Layton, Utah

Handled all in-house media, media relations and sponsor/community relations for Young Automotive Group, Rocky Mountain Raceways, and Young Caring for Our Young. Key skills/responsibilities:*Project management*Content creation and editing*Graphic design*Photography*Sponsor relations*Community relations*Media relations

Park City, Utah

Worked on Park City Morning Show in front of camera and behind the scenes, including producing and directing the show; scheduled guests for morning show; shot and edited video for own stories and those of other staff members; created graphics for stories, weather forecasts and more; voiceover work for commercials and show promotional spots and bumpers.