Candy Y.
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Candy Y. Email & Phone Number

Product Marketing Manager at ABB ELIS at ABB
Location: Shanghai, China 5 work roles
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✓ Verified August 2026 2 data sources Profile completeness 71%

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Current company
ABB
Role
Product Marketing Manager at ABB ELIS
Location
Shanghai, China
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Candy Y. is listed as Product Marketing Manager at ABB ELIS at ABB, a with 91049 employees, based in Shanghai, China. AeroLeads shows a matched LinkedIn profile for Candy Y..

Candy Y. previously worked as Product Marketing Manager at GE IS at Ge and China sales manager of transportation vertical at Ge.

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ABB

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Profile bio

About Candy Y.

Work Overview: More than 15 years of experience in marketing / sales / product job fulfillment in Fortune 500 companies; specializing in the management of marketing, sales, products, brands, marketing, events, channels, projects and other modulesIndustry Resource: In the fields of healthcare, transportation, industry, energy and other industries, it has rich contacts in government agencies, capital platforms, end users, general contractors, design institutes, etc., and can quickly learn business models and adapt to new environments to achieve business value conversion.Team Management: With strong strategic thinking, global awareness and innovative business concepts, leading team experience for many years, strictly driving members to work efficiently.Professionalism: Target-oriented execution of work tasks, data-based thinking to achieve work results, with high passion to face and break through work challenges.

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ABB
Abb
Product Marketing Manager at ABB ELIS
zurich, switzerland
Website
Employees
91049
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5 roles

Candy Y. work experience

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Product Marketing Manager At Abb Elis

Current
Abb

Shanghai City, China

Product Management: Monitor the market business situation of the entire product series of Medium Voltage Solutions field, identify market direction and focus on strategies (such as data centers, rail transportation, etc.), optimize the product system and define the value positioning of each market segment, and launch new products such mid-tier vacuum circuit breakers and WavePro -II busway.Marketing Activities: Formulate annual marketing strategies, expense budgets, and event plans, and… Show more Product Management: Monitor the market business situation of the entire product series of Medium Voltage Solutions field, identify market direction and focus on strategies (such as data centers, rail transportation, etc.), optimize the product system and define the value positioning of each market segment, and launch new products such mid-tier vacuum circuit breakers and WavePro -II busway.Marketing Activities: Formulate annual marketing strategies, expense budgets, and event plans, and organize market events such as trade shows, road shows, and industry summits.Project Support: Support for large-scale projects with business relationship coordination, clarification of tender proposal clauses, end-user technical scheme guidance, etc., to improve project profit margins.Business Cooperation: maintain cooperative relationships with business partners such as upstream and downstream of the industrial chain, government agencies, industry experts, media parties, and maintain the brand reputation. Show less

Jul 2018 - Present

Product Marketing Manager At Ge Is

Ge

Shanghai City, China

Product Management: Systematic management of new product launches, market strategies, sales support, product grooming, etc. in medium voltage solutions product line, successfully commercializing 6 series of new products and updating and iterating on the existing 7 product series of business documents. Business Strategy: Benchmark the advantages, strategies and pricing of similar products in the external market, analyze the positioning of its own products, and guide the front-line sales to… Show more Product Management: Systematic management of new product launches, market strategies, sales support, product grooming, etc. in medium voltage solutions product line, successfully commercializing 6 series of new products and updating and iterating on the existing 7 product series of business documents. Business Strategy: Benchmark the advantages, strategies and pricing of similar products in the external market, analyze the positioning of its own products, and guide the front-line sales to differentiate competition.Sales Support: Develop business strategies to guide the sales team to land, organize industry exchanges, technical seminars, high-level mutual visits and other activities, and support the signing of about 20 large projects; establish a benchmarking program resource database on a basic basis to form an effective case-based sales reference tool.Channel Management: Identify new channel partners through competitors, upstream and downstream of the industry chain, and word-of-mouth recommendations, and coordinate with development, management, and optimization.Market information: Research on market information, including competition information, market demand, customer feedback, and price levels, in a "channel-based, direct-dominated" model. Show less

Apr 2014 - Jun 2018

China Sales Manager Of Transportation Vertical

Ge

Shanghai,China

Regional Strategy: Responsible for new business areas, market development for the transportation industry, positioning the Greater China sales strategy based on the global strategy of the headquarters.Leading Project: Deep excavation of project opportunities in the subway industry, overall planning of the entire process: demand collection, pain point solutions, market access, bid preparation, media release, business relations, project implementation, and won the second phase of Chongqing… Show more Regional Strategy: Responsible for new business areas, market development for the transportation industry, positioning the Greater China sales strategy based on the global strategy of the headquarters.Leading Project: Deep excavation of project opportunities in the subway industry, overall planning of the entire process: demand collection, pain point solutions, market access, bid preparation, media release, business relations, project implementation, and won the second phase of Chongqing Metro Line 6 (Total sales exceeded $ 8 million).Relationship Networking: Link internal (product, operation, customer service, etc.) and external (government agencies, business partners, investment partners, channel partners) related parties to control: key acquisition of early leads, lock of general contract drawings, determination of product selection, etc. to ensure the success of the project.Market support: Carry out market exchanges such as technical exchanges, high-level mutual visits, business meetings, and industry conferences to establish good relationships with subway companies, general contractors, and design institutes; lead investment in the establishment of factories in the business locations to successfully obtain the local market eligibility.Matrix Team: mobilize a total of 50 multi-functional project teams in the region, analyze project opportunities and business interests, regularly summarize business progress and support resources. Show less

May 2011 - Mar 2014

Regional Sales Manager

Hangzhou,Zhejiang

Market Exploration: The overall planning of IS (Industrial Solutions) product system and fully implementing sales task in Zhejiang province, focusing on State Grid/ PSB (power supply bureau) / steel / petrochemical related fields, and acquiring more potential project information in the form of "horizontal market comparative analysis + industry industry chain vertical exploration".Product richness: Investigate proposals for first-line market demand to develop new RMU products, and sign the… Show more Market Exploration: The overall planning of IS (Industrial Solutions) product system and fully implementing sales task in Zhejiang province, focusing on State Grid/ PSB (power supply bureau) / steel / petrochemical related fields, and acquiring more potential project information in the form of "horizontal market comparative analysis + industry industry chain vertical exploration".Product richness: Investigate proposals for first-line market demand to develop new RMU products, and sign the first RMU order in GE (sales reached $4 million).Model Innovation: Strategic thinking to reach long-term cooperation with major customers in various industries (such as State Grid, distribution cabinet manufacturers, etc.), signed MOU agreements with many major customers, and initiated a new framework sales model on medium-voltage vacuum circuit breakers. The new strategy brings $ 2 million in revenue to the company each year.Project Acquisition: Closely maintain the cooperative relationship with consultant firms, general contractors, users, and designers in the project, control the shortlisted strategies, bidding plans, and progress nodes, organize product demonstrations, technical exchanges, and plan for users and designers Guide to maximize project success rate.Team management: Establish a mature regional sales team and assign members to work, drive and support sales engineers to complete tasks, organize regular business meetings to review the achievement of goals, and for three years, regional business will increase by 50% each year. Show less

Dec 2008 - May 2011

Sales Engineer

Ge

Hangzhou,Zhejiang

Business Breakthrough: Responsible for the sales tasks of C&I (Consumer and Industrial) products in Zhejiang province, facing the business needs of multiple types of customers such as end users, design institutes, OEMs, EPCs, consulting firms etc., and in-depth development of business opportunities for cooperation from 0 to $10 million (including 3 large-scale projects).Business Relations: Establish a business ecosystem consisting of end customers, channel partners, design institutes… Show more Business Breakthrough: Responsible for the sales tasks of C&I (Consumer and Industrial) products in Zhejiang province, facing the business needs of multiple types of customers such as end users, design institutes, OEMs, EPCs, consulting firms etc., and in-depth development of business opportunities for cooperation from 0 to $10 million (including 3 large-scale projects).Business Relations: Establish a business ecosystem consisting of end customers, channel partners, design institutes, engineering companies, etc., maintain good interactive relationships, and improve the brand reputation and market coverage of GE C&I products in the region.Marketing activities: Actively participate in marketing activities (such as road shows, exhibitions, etc.) organized at Sector and BU levels, and identify target potential customers on behalf of the C&I sector. Show less

Mar 2005 - Dec 2008
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FAQ

Frequently asked questions about Candy Y.

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What company does Candy Y. work for?

Candy Y. works for ABB.

What is Candy Y.'s role at ABB?

Candy Y. is listed as Product Marketing Manager at ABB ELIS at ABB.

Where is Candy Y. based?

Candy Y. is based in Shanghai, China while working with ABB.

What companies has Candy Y. worked for?

Candy Y. has worked for Abb, Ge, and General Electric.

Who are Candy Y.'s colleagues at ABB?

Candy Y.'s colleagues at ABB include Joselyn Cordero, Long Tan, Pravin Hosbetkar, Szymon Skórka, and Renaldo Pepito.

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