Cansın Kadercan Email & Phone Number

Accounts:Barilla, Filiz, Mercedes ,BIC, Mustela, Zubizu

Accounts:Ülker Masterbrand, İstegelsin, Godiva, McVitie's,Oneo,Yupo, Derby, Kellogg's, Kids Category, Aytaç, Marintürk Responsibilities:• Understand and process Media Brief• Manage Communication flow (Offline&Online)• Lead the annual media planning and buying activities of the brands in line with brand teams’ briefs.• Manage monthly media plans in line with the annual strategies of the active categories• Manage and track media budget and ensure efficient use of media mix.• Determine target audience, analysing the demographic characteristics & targeted consumers’ behavior• Optimisations on GRP saturated, effective reach, PT usage and Frequency levels. • Working with the creative agencies and follow-up of campaigns till the broadcasts are over.• Preparing 360 degree projects• Follow-up on all media contracts• Analysing the Media Landscape• Prepare and present media training presentations• Evaluate the proposals for media and consumer activities, select the best option, lead the project, comment the results of the campaign/project and communicate with the the related people and departments

Accounts:Sabancı Holding, Carrefoursa, Teknosa

Accounts:Blackberry,Ralph Lauren,Swarovski,Logitech Richemont ( Cartier, IWC, Jaeger Le Coulltre)Puma,Sanofi

EXECUTIVE (STARCOM)Accounts:ABank, Odea Bank, Logitech, Converse&Columbia, Kütahya Group, Bonubon.com

ASSISTANT EXECUTIVE (MEDIAVEST / ÜLKER ACCOUNT)Ülker Corporate,Ülker İçim, Superfresh,Alpella