Cara Martin

Cara Martin Email and Phone Number

Digital Marketing Specialist @ Trulieve
Boston, MA, US
Cara Martin's Location
Boston, Massachusetts, United States, United States
Cara Martin's Contact Details

Cara Martin personal email

n/a

Cara Martin phone numbers

About Cara Martin

I welcome the opportunity to collaborate, share insights, and contribute to the success of the marketing profession. ✉️ Email: caramartin05@gmail.com

Cara Martin's Current Company Details
Trulieve

Trulieve

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Digital Marketing Specialist
Boston, MA, US
Cara Martin Work Experience Details
  • Trulieve
    Digital Marketing Specialist
    Trulieve
    Boston, Ma, Us
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  • Commonwealth Alternative Care
    Marketing Manager
    Commonwealth Alternative Care Jul 2023 - Present
    Taunton, Massachusetts, Us
    Co-developed and executed promotional sales strategies in partnership with sales and retail colleagues. Oversaw successful, customer-generating SMS and email campaigns. Manages social media account strategy and content. Targeted campaigns to market dynamics and demographics, maximizing impact. Ran digital marketing platforms and executed paid media strategies across multiple online platforms. Employed A/B testing, user behavior analysis, and customer segmentation to grow online traffic and satisfaction. Tracked engagement and performance through analytics.► Delivered 33% customer growth and 10% revenue increase over 2 years through impactful sales strategies and targetedSMS and email campaigns.► Grew conversion rates to 30% and satisfaction rates from 5% to 25% via user behavior and customer segmentation initiatives.► Streamlined and optimized marketing campaign quality through collaborative, cross-functional execution and leadership.► Promoted data-driven decision-making through advanced analytics and monitoring tools for web traffic and engagement.► Implemented and executed comprehensive go-to-market strategies across multiple channels, resulting in increased brand visibility, engagement, and revenue growth.
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  • Tilt Holdings
    Marketing Manager • Digital Strategy & Analytics
    Tilt Holdings Oct 2022 - Jun 2023
    Phoenix, Arizona, Us
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  • Commonwealth Alternative Care
    Retail Marketing Manager
    Commonwealth Alternative Care May 2022 - Oct 2022
    Taunton, Massachusetts, Us
    Leveraged digital advertising and media expertise to run SMS and email marketing platforms, tailor and target campaigns to specific demographics, and maximize ROI. Partnered with cross-functional teams to develop and run marketing strategies across multi-state territories. Optimized marketing efforts using a data-driven approach; tracked campaign performance metrics.►Ran in-store experiential initiatives that drove $5k in additional sales and 80% average satisfaction scores.►Successfully developed and executed go-to-market strategy for four new products and brands.►Increased ROI by 5% through strategic audience targeting and data-driven insights in paid media campaigns.►Gained positive feedback for leveraging project management and multitasking skills to thrive in a fast-paced setting.►Worked with retail and sales colleagues to conceptualize and execute high-impact monthly promotional campaigns, leading to 8% revenue and 12% customer engagement growth.
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  • Sanctuary Medicinals
    Marketing Associate
    Sanctuary Medicinals May 2021 - Apr 2022
    Littleton, Ma, Us
    Supported strategic leadership and direction for digital, brand, and experiential marketing platforms. Managed and optimized comprehensive email and SMS marketing campaigns across multiple states and territories. Managed social media account strategy and content. Designed creative marketing assets for multiple digital platforms, including social media. Tracked and analyzed key marketing metrics; presented actionable insights to company leaders.► Increased brand awareness by 45% and digital traffic by 30% by running a comprehensive digital marketing strategy.► Instituted an online reputation management system that attracted 100s of new customers and raised satisfaction rates by 12%.► Leveraged loyalty programs to drive promotional sales, increasing revenues by 28%.►Enabled senior leaders to make factual, data-driven marketing decisions by tracking key metrics and reporting findings.
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  • Jones Street Residential
    Marketing Manager
    Jones Street Residential Jan 2020 - Jan 2021
    Boston, Massachusetts, Us
    Brought onboard to employ client retention, customer service, and marketing campaign successes to maximize occupancy and ROIs for 3,500 residential units in 13 locations amid a pandemic. Ran the organization’s social media and reputation management strategy. Trained and mentored teams on client-focused marketing and sales strategies.► Analyzed social media metrics to assess trends and inform content strategy, pivotal to growing online following by 15%.► Raised satisfaction scores from 10% to 14% on average by implementing an online reputation management system.► Bolstered online engagement by 15% by crafting conversational digital marketing content tailored to target audiences.► Championed an effective project management system that delivered an average 5% increase in organizational efficiency.
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  • Chestnut Hill Realty
    Senior Marketing Assistant
    Chestnut Hill Realty Sep 2016 - Dec 2019
    Chestnut Hill, Ma, Us
    Promoted following successful relationship-building and digital marketing efforts. Propelled high-performing teams to apply client acquisition best practices and increasing occupancy rates for 5,000 units across 13 locations. Ran marketing campaigns and social media contests. Concepted and oversaw the creation of online, virtual tours of apartments; promoted apartments to prospective clients. Responded to online reviews and communications on time, leading to positive satisfaction and reputation.► Partnered with local influencers to launch and operate engaging social media contests, boosting engagement by xx%.► Drove 30% greater market interest and awareness in residential units through high-quality digital content.► Collaborated cross-departmentally to develop compelling web graphics and print and online marketing collateral.► Set up a Website Committee to optimize user experience through incoming traffic reporting and UAT test monitoring.a merchant portal giving brands access to market reports, crisis management comms, and participation opportunities.
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  • Chestnut Hill Realty
    Resident Services Professional
    Chestnut Hill Realty Jul 2014 - Sep 2016
    Chestnut Hill, Ma, Us
    Community ambassador who effectively relayed value and cultivated relationships with prospective and existing residents. • Served as effective liaison between management and clients for issue resolution • Addressed all incoming prospective leads within 24 hours and managed onsite vendors • Planned and executing monthly resident events to cultivate positive environment of engagement
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Cara Martin Skills

Customer Service Property Management Marketing Microsoft Office Microsoft Excel Microsoft Word Marketing Communications Social Networking Residential Homes Negotiation Strategic Planning Outlook Social Media Marketing Sales Management Customer Satisfaction Public Relations Event Planning Powerpoint Yardi Voyager Twitter Marketing Facebook Marketing Google Analytics Public Speaking Market Research Corporate Social Responsibility Creative Writing Advertising Retail Scheduling Payroll Inventory Management Hosting Events Social Media Videography Web Design Budgeting Twitter Youtube Instagram Google Ads Coaching Yardi Snapchat Advertising Campaigns Content Marketing Facebook Linkedin

Cara Martin Education Details

  • Bridgewater State University
    Bridgewater State University
    Business Management/Marketing
  • Georgia Gwinnett College
    Georgia Gwinnett College
    General

Frequently Asked Questions about Cara Martin

What company does Cara Martin work for?

Cara Martin works for Trulieve

What is Cara Martin's role at the current company?

Cara Martin's current role is Digital Marketing Specialist.

What is Cara Martin's email address?

Cara Martin's email address is cm****@****lty.com

What is Cara Martin's direct phone number?

Cara Martin's direct phone number is (720) 460*****

What schools did Cara Martin attend?

Cara Martin attended Bridgewater State University, Georgia Gwinnett College.

What are some of Cara Martin's interests?

Cara Martin has interest in Bird Watching, Kayaking, Writing, Public Relations, Gardening, Social Media, Marketing, Gaming, Member Of The Mass Audubon Society, Reading.

What skills is Cara Martin known for?

Cara Martin has skills like Customer Service, Property Management, Marketing, Microsoft Office, Microsoft Excel, Microsoft Word, Marketing Communications, Social Networking, Residential Homes, Negotiation, Strategic Planning, Outlook.

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