branding, culture, internal comms, special projects & operations (eg company okr process, RE, All Hands, etc.)

Collaborated with project stakeholders and designers to drive brand design projectsManaged branded swag materials overseeing a seven-figure budget, facilitating legal checks, and approving all mocks-upsWorked closely with the Legal to develop scalable process to support licensing stock assets from a large third party for use cases across the company, to enable key users to self-serve without misuseLed the palantir.com website development, incl. Jira management, page build requests, web developer resourcing, release scheduling, PII data management and related process, and after-hours support schedulesCoordinated conference branding (e.g. booth design, whitepapers) at major conferences including AUSA, SOFIC, AFCEA, working closely with key design leads, product experts and content teams to land copy and taglines and align on visual directionLed the Brand Design team’s weekly meetings, adjusting project priorities in response to shifts in demands and leadership strategy, and ensuring optimal allocation of design resourcesMediated challenging situations between stakeholders and team members when initial alignment on priorities or timelines were lacking Launched the first, public "gear store", consisting of branded merch, with investors as the target audience; I designed/built the page via Shopify, collaborating with Finance on tax requirements, constructing policies and structuring Palantir's first opt-in marketing subscription process

Identified operational- and process-related friction in both client and internal team onboarding procedures and implemented solutions Organized 35+ product training sessions with a client, capturing 130+ new users, during a 3- month sprint in Spring 2018Managed communications with the client’s IT team, resulting in a strong relationship and improved ability to quickly implement process changesProvided 1:1 product support to key strategic users, client-sideBuilt support models, with attention to off-hours, ensuring expectations remained clear across the board

Product research & marketing/advertising strategies (monthly in-store promotional events, social media pages, print ads)

Exceeded 2% increase goals, resulting in measurable sales volume and distribution gains within key 15 accounts

Managed a nine-week marketing program for a regional market based in San Jose , CA.