- Lead the effort to identify key customer value for exocad product line to articulate differentiation in a rapidly evolving market- Engage readily with reseller sales teams to align with customer requirements and field needs- Translate product capabilities into features, benefits, and value propositions for customers- Work directly with Product Management, the product marketing team, and the corporate marketing team to help plan and execute annual and quarterly GTM plans to include events- Develop competitive analysis reports to support the overall GTM strategy- Work directly with corporate marketing leadership to develop content for media/PR programs to generate interest in exocad’s product portfolio- Lead and create a sales enablement strategy to train partner sales teams on the product vision, messaging, market positioning, product capabilities, competitive and effective solution selling techniques

- Defines product positioning strategy while maintaining customer-focused messaging and creating differentiation within the market- Effectively communicates customer requirements by investigating their pain-points- Strong collaboration and team building skills- Enjoys working within team environments to develop marketing content including sales tools, collateral, and establishing a dynamic web prescence- Experience navigating complex logistical challenges to achieve product delivery goals- Ability to leverage relationship building skills to communicate across all levels of client/partner organizations to different functional roles to include Customers, C-Suite, IT, Facility Managment, Service Organizations, Regulatory Agencies, Product Development/Technical, Researchers- Database Development and Analysis experience; ability to define KPIs and report through graphical dashboards- Versatile programming experience; Python is preferred- Demonstrated ability to formulate profitable revenue models

Develop opportunities leveraging relationships with key members of client organizations. Research market segment and cultivate strategies to gain market share. Produce solution based proposals driven by research results for product management teams to better position products and services.

Direct Medical and Dental CAD/CAM operations for the Air Force Post Graduate Dental School and Clinic. Participate in research and development opportunities and mentor dental residents in CAD/CAM related projects. Conceptualize new applications and digital workflows. Currently focusing on automation of medical and dental device design and processing.

Software analyst involved in the design, implementation, testing, and integration of software systems. Developed software components for commercial vehicle safety devices. Technologies utilized on the projects include Java Enterprise Edition, Spring Model-View-Controller, Hibernate, and the Oracle 11g database, embedded systems development. Studied data mining concepts and fundamentals.

Planned and prioritized product development objectives based on market requirements. Gathered product requirements for software development team. Developed technical documentation and diagrams. Served as the dental knowledge expert and conveyed concepts and product visions to senior management and development teams.

Managed Dental CAD/CAM and Medical Modeling operations for largest medical center in the Air Force. Participated in research and development opportunities and mentor dental residents in CAD/CAM related projects. Trained and mentored staff to develop skills required to process quality services. Marketed technology and services to medical and dental community.

Provided Dental Laboratory support to Lackland AFB and 12 satellite bases. Performed technical procedures pursuant to the fabrication of Removable Partial Dentures, Fabricated Complete Dentures, Dental Ceramics, Dental Laboratory Fundamentals, Inlays, Crowns, and Fixed Partial Dentures.