Web Administrator
Current• Copywriting product descriptions and catalog organization for our 6 websites (with distinctive voices for each of our 3 companies).• Propose and execute online marketing and sales campaigns, sometimes consisting of 300+ SKUs in less than a week's notice.• Propose and execute home page marketing banners.• Use Google Analytics to pinpoint web traffic and optimize pages for conversions. • Assist in implementing new web ecommerce platforms by helping with design and layout concepts, content set-up and organization, and quality control testing.