Jonathan Cardona Email & Phone Number

New York City, Us

New York City, Us

Coral Gables, Fl, Us

Coral Gables, Fl, Us

● Product owner to create and execute end-to-end product and analytical roadmaps for the HBO GO App, Cinemax.tv, HBOLatam.com & HBO Extras App. Collecting user/ business requirements, creating user stories, test plans, implementation strategies, training documentation, and custom Adobe/Tableau dashboards. ● Actively participate in feature weekly release discussions with product, marketing, and UI/UX teams to help influence design and analytical stability across all HBO digital products; Define, measure and track the 12 HBO GO app KPIs and metrics using a data-driven approach with an emphasis on evidence-based decision making.● Drive the product requirements process while working collaboratively with key stakeholders & SCRUM masters to prioritize and validate technology, new features, product roadmap and operational strategies via Agile sprints.● Assist with the prioritization of bugs and enhancements to the engineering teams; Ensures that the quality assurance team follows through on re-testing and regression testing to ensure validation and resolutions.● Develop effective methods of communication for all business intelligence and analytics projects across multiple teams to ensure critical tasks are assigned and completed in an accurate and timely manner via Jira, Smartsheets, Lucid Charts, Confluence pages, custom decks, and ad-hoc analysis for C-suite executives.

Des Moines, Ia, Us

The Ad Product Strategy Manager owns the development and strategy for some of the digital ad product categories at Meredith Corporation. This position plays an integral role in driving ad sales revenue and is responsible for ideation as well as ad product creation, partnership development, and internal system management. The position combines pre and post-sale ideation as well as project management and execution.Conceive, develop and articulate new products, initiatives and media solutions for the wider team that can be customized for relevant advertisers and categories. Work cross-functionally with Operations, Sales, Design, and other Marketing teams to identify areas for growth and new opportunities. Participate in strategy sessions to evolve and optimize current offerings and identify new opportunities for our consumers and advertising partners. Liaise and collaborate with editorial on new concepts that can be brought to market and executed, to both create excitement and drive revenue. Build and maintain relationships with third-party organizations and vendors to enhance Meredith Corporation’s arsenal of ad products and partnerships.

Des Moines, Ia, Us

Time Inc. was acquired by Meredith Corporation in January 2018Promoted from Assistant. Manager to ManagerCo-created & launched company’s first social influencer solution, “Connect” in 2017 alongside VP of Product & Operations and SVP of Talent. Managed profit & loss and COGS documentation, created all activation and info materials for salesforce, and managed relationship with vendor Speakr.Managed all company invoices from third party vendors and distribution networks to ensure proper tracking of monthly accruals & billing fulfillment of approx. $3MM in monthly spending. Trained 6 offshore team members to report on 300+ campaigns across 3 social networks and 2 third party reporting platforms.Co-owned the release of company’s first trending social content solution, “Real Time” in 2016. Managed 35+ campaigns with $3MM+ in revenue to date & cut media cost by 50% since inception, making it the company’s most profitable social ad product. Led trainings for marketers and sellers, sales calls with clients, and developed new product capabilities for social video distribution & pre-roll integration in response to market demands.Managed onboarding of vendors SocialFlow and Amobee, supporting creation of custom reporting dashboards and understanding of campaign processes & optimizations. Worked with developers in the creation of fCAP, the company’s first internal CMS and reporting dashboard, including mapping from social network APIs, UX, and system functionality/troubleshooting.

New York, Ny, Us

I currently work in product, platform operations and analytics. I oversee all troubleshooting operations for 70+ websites with a variety of internal ticketing systems (Basecamp, HelpScout, JIRA, Slack). My team and I also work with 3rd party development teams to create new Wordpress VIP themes to capitalize ad operations, site performance and overall user experience. I also manage all newsletter operations; working with editorial teams to create templates that best fit their styles; automate newsletters with Sailthru's power algorithms; provide in-person and virtual training for the newsletter platform. I also manage our video platform (ThePlaformMPX) to ensure all players are functioning correctly; work with ad operations team to maximize pre-rolls and asset troubleshooting. I single handily manage all top level analytics reports that the whole company receives. These reports range from daily performance metrics to meet iOne standards to detailed category and content reports that go out to upper manage to help maximize their content strategies.

New York, Ny, Us

My main role was to assist the director and SVP of Product & Platform with daily operations. My main focus was helping migrate to our new newsletter platform, Sailthru, and help create step by step training posts on how to use the new platform for the company. I also help with the migration of what is now some our largest websites, GlobalGrind.com, BlackAmericaWeb.com , BlackDoctor.org and acquiring Real Times Media. Help repopulate the sites to our theme and platform; worked 1-on-1 with partners with troubleshooting during launch; helped set up websites to match confirmed wireframes and creative mocks.

Columbus, Ohio, Us

I was assigned projects to change the appearance of the store. I mostly stock products to support the customers needs. I provide overall customer service including being a cashier and looking over my employees and assigning tasks when needed.

Plano, Texas, Us

I was a main cashier for the home department. I managed the stock for the entire floor and worked with my team to make the store as full as possible for the customers.

Assisted 34 freshmen students in their transition to college. Led classroom discussions about career planning, dressing for success, and academic success strategies. Met with students on a one-on-one basis in a two-week basis.Planned class lessons with counselors and two other mentors.

Bachelor Of Business Administration (Bba), Digital Marketing

Bachelor Of Business Administration (Bba), Digital Marketing