Hire and train staff with skills to increase lead conversions, appointments and sales for all profit centers.• Strategically organize and upload dealer inventory onto various domains with pricing, photos and detailed descriptions toincrease dealer visibility and number of inbound leads.• Negotiate the sale price of vehicles being sold and appraisal of customer’s trade-in vehicle.• Optimize website(s) by utilizing pay-per-click, SEO and ‘affiliate’ marketing strategies to increase inbound leadsMohegan Lake Audi, 2010 Internet Manager• Organized and uploaded complete inventory to various domains including, EBay, Craig’s List, Cars.com. and AutoTrader• Developed and implemented marketing programs to promote Dealership presence online.• Increased customer/lead retention by implementing follow up systems and solutions for sales team to use.• Optimized Website(s) for maximum exposure in utilizing pay-per-click and ‘affiliate’ marketing strategies.

Uploaded complete dealer inventory to various sites including taking digital photos and writing of comments.• Created online marketing programs and worked with our ad agency to increase dealership visibility.• Coordinated online customer inquiries with our Internet sales department and management team.• Provided technical support and tools for sales department to maximize customer retention by implementing and managingCRM solutions and technologies.• Utilized various Website(s) for maximizing exposure in all online ‘search engines.’

Responsible for building website traffic and generating quality leads.• Worked with various computer programs and applications to generate leads, appointments and increased sales.