* Planned, designed, developed, and implemented the company’s web-based marketing strategy to promote the company’s brand, attract visitors, and find potential leads for four Global Travel Collection websites* Managed, planned, and oversaw all aspects of multiple digital campaigns to effectively promote brand’s products and measured the performance analytics of the campaigns to optimize user experience* Created landing pages, delegating responsibilities to the marketing team, web development team, and design team, internationally* Designed, built, and maintained social media presence* Monitored and enforced digital branding standards for four websites across key elements, such as: consistent headline styles, image filters, tone and essence, image/video quality, and ADA compliant contrast

* Designed and managed websites and social media accounts for 20+ Concept Schools companies and 30+ Concept Schools network schools * Project managed the rollout and transfer of all school websites to a new web administration platform, Edlio* Resolved critical and persistent website issues* Created and oversaw the process of designing a new event website from conception to execution

* Managed website content for six Holman Enterprise companies * Researched and analyzed keywords for SEO to improve search ranking * Utilized new WordPress plug-ins and layouts to enhance webpage viewability

* Supported and executed marketing plans in collaboration with the marketing team to lead the rollout, execution and content development of projects * Adopted quality control measures to approve content assets to ensure release based on established project priorities and deadlines * Facilitated regular management meetings to summarize marketing outcomes, review metrics and discuss recommendations to improve project plans

* Created email marketing campaigns in Pardot, and maintained mailing lists for internal and external communications * Edited and developed videos and vlogs in Adobe Premiere Pro for both internal and external use, including shooting footage * Designed and updated parts catalogs for individual clients in Adobe InDesign * Developed and managed annual schedules and project plans for over 30 tradeshows and events

* Created marketing materials for internal and external use * Provided administrative support for social media communications, including creating and scheduling organic and paid posts * Maintained files for graphic related projects * Managed relationships with vendors for tradeshows and events

* Designed 10+ digital templates for weekly distribution to over 3,000 clients* Created 3 open house post cards for over 5,000 clients to increase property sales* Served as liaison between the Vice President and the Office Manager

* Designed the logos for five start up companies* Designed website templates and the poster layout for Game Dayta* Worked with various clients including: Game Dayta, Ludus Development, Just Us LLC, and KLH Consulting

* Created six publicity images for the Helfaer Theatre's 2012-2013 Season* Crafted copy for all seven shows in the Helfaer Theatre's 2012-2013 Season* Partnered with a layout designer to create brochures, posters, pamphlets, and cards for distribution to over 3,000 theatre patrons