Contract ends in January 2025. Support creative operations for 200+ person in-house brand studio, focusing on social & digital programs.

Completed 200 hour Yoga Teacher Training and started Beflow Yoga, a private teaching practice focused on connection + personal growth. | https://www.beflow-yoga.com/

Partnered with Chief Brand Officer, Creative Director and Global Brand Marketing to implement GTM calendars, seasonal planning and brand initiatives Managed Creative Operations and Production towards year-round asset development, supporting high-volume digital projects including PDP photography, ecommerce assets, and lifestyle photoshoots Built annual content budget allocated across seasonal programming, creative functions and other brand priorities

Partnered cross-functionally with Sr. Director of Marketing, CMO, Production lead and Global Art Director to evolve global brand direction, impact content and seasonal marketing initiatives Developed clear workflows and dept priorities across sell-in, sell-thru and ad hoc marketing requestsLead Creative Operations team in creating processes, managing traffic creative workflow and execution through project management tool (Asana)

Supported with the company's largest rebrand in 15-year company history Co-led workflow tool migration to increase and optimize usage across cross-functional teams Allocate and optimize content budget of $4M annually across all production, including sourcing and hiring external agencies and freelance supportCollaborated with Marketing Operations to build GTM calendars into seasonal workplans for successful execution and delivery Streamlined processes and creative development across partnerships, GTM milestones and ad hoc projects

Partnered with over 20 brands around the globe spanning from technology, healthcare and entertainment sectors to solve unique brand challenges. Responsibilities included managing client relationships, developing account plans and executing phased projects from employee engagement, to research, naming and visual identity. Clients: Toshiba, Lam Research, Apple subsidiary FileMaker (now Claris), Maricopa Integrated Healthy System (now Valleywise), Craft & Folk Arts Museum (now Craft Contemporary) and SF GiantsHighlights include: / Successfully completing a rebrand engagement and launch in four months for Claris, on time and within budget / Relationship development of Toshiba account and assisting with global brand development and expansion of business in Asia-Pacific, Japan and China

Provided client and creative services to execute various engagements valued up to $2.2M. Responsibilities included drafting budgets, timelines, work plans and coordinating planning tasks across teams.Clients: Cathay Bank, Dolby, Cambia, Guild Mortgage, Google X, SAP

Drafted and programmed quantitative and qualitative surveys for media, entertainment and retail clients.

Supported the store opening of the very first large-format Anthropologie & Co, a 30,000 square foot space, featuring sub-brands Terrain and BHLDN.

A full-service ad agency with account, creative, digital, social and strategy functions to plan and execute various types of advertising campaigns and creative tactics. Clients: The Honest Kitchen, Dockers, MorningStar Farms Highlights include: / Leading the newest account, The Honest Kitchen, and managing two seasonal in store campaigns including 'Is That My Dinner?' scratch and sniff book for dogs that received national media coverage/ Assisting the MorningStar Farms team during the launch of the "Just What the World Ordered" campaign, including a docu-series and website rebuild around 2015 Earth Day

My first exposure to a global creative agency. Responsibilities included supporting the public relations team with account brainstorms, media coverage reporting, event management and designing product media alerts. Clients: Speedo, Shock Absorber, Wonderbra, MINI, and Brita

Applied my integrated marketing studies to coordinate marketing efforts for BHSC baseball players through various channels including marketing endorsements, product seeding and branded creative content. Clients: Tim Lincecum, Jason Kipnis and Hunter Pence

Continued leadership development through community building and fostering personal / spiritual growth for undergraduate and graduate students. Highlights include:/ Organizing a yoga program for up to 12 students/ Helping international students assimilate to student experience in the States

Journeyed abroad with a Co-RA and 40 American students to foster community away from home and serve as the liaison between the Malibu international office and local program staff.

Led the internship program and explored new strategies to expand the organization’s local presence, increase awareness, sales and drive more efficient operations.

Developed curriculum and managed various sports camp for up to forty 3-8 year olds throughout the summer months.