Carla Brown Lucas, M.S. Email and Phone Number

• Devise and implement marketing communications plans for a variety of clients in sectors including economic development, education (K-12 and higher ed), legal, financial, non-profit, and politics• Secure local, state, national, and international media placements for clients by proactively finding unique and engaging stories within their organizations• Work with reporters and editors to place clients’ guest columns, articles, letters, and other materials with newspapers, journals, television, radio, electronic media, and magazines• Create and edit content and layout for a variety of collateral materials including video and radio scripts, newsletters, websites, and presentations • Write speeches and talking points• Provide social media support• Coach media training sessions• Direct strategic counsel during crisis situations• Develop media buy campaigns• Hire and supervise subcontractors for large projects• Manage all of the company’s finances

Directed all internal and external marketing strategies for one of Florida's leading economic development organizations

Directed promotional, crisis and internal communications strategies for government, education, finance, nonprofit, land development and public interest clients