Carla Stephens Email and Phone Number
Business Development Manager @ Cypre Inc. | Driving Sales Growth with Marketing Expertise at
@
ProSci
Sacramento, CA, US
Carla Stephens's Location
Greater Sacramento, United States, United States
Carla Stephens's Contact Details
Carla Stephens work email
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Carla Stephens personal email
n/a
About Carla Stephens
I'm a results-driven marketing and sales leader with expertise in bringing B2B strategies to the life science and healthcare industries. I'm known for developing and executing practical solutions to drive double-digit growth. My strengths include revenue marketing; sales enablement and training; campaign development; brand development; and new product launches.
Carla Stephens's Current Company Details
Prosci
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Business Development Manager @ Cypre Inc. | Driving Sales Growth with Marketing Expertise
Sacramento, CA, US
- Website:
- prosci-inc.com
- Employees:
- 28
Carla Stephens Work Experience Details
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ProsciSacramento, Ca, Us
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Business Development ManagerCypre Inc. Mar 2024 - PresentSouth San Francisco, Ca, UsElevate your therapeutics with cutting-edge screening services using 3D tumor microenvironment models from Cypre! We offer precise analytics and a streamlined process for actionable insights—from contracting to comprehensive data reports in 45 days! -
Regional Sales Manager, West CoastLevitasbio Dec 2022 - Mar 2024Menlo Park, California, Us -
Marketing LeaderCedr Solutions Sep 2018 - Sep 2022Tucson, Arizona, UsWhile at CEDR, I lead the marketing team to recreate the brand voice from fear based to empowering mentor based messaging changing the trajectory of lead generation and sales conversion. I built the marketing first inbound style marketing engine that moved MQLs to SQLs. About a month into the new role, I took over the business development program and developed a system to bring in higher qualified leads through our partners by learning to speak to each partner's community needs to generate leads. I finally took over the sales department in Q4 2021. Most of the transformation had already been put in place by the changes in marketing, and this allowed me to be even closer to the sale and create the marketing needed to solve the sales need. -
Inbound Marketing And Sales | Content Marketing | Brand Development | Product LaunchesGreater San Diego May 2017 - Aug 2018I'm a skilled commercial leader with 20+ years experience in the life science and biotech industries specializing in inbound and content marketing and sales strategies to connect with the scientific buyer. With several years of leadership experience across multiple marketing and sales functions; my sweet spot is developing simple and effective action plans and executing on them. Having cross-functional experience, I know the right questions to ask. The passion I bring to every project results in unsurpassed work that drives revenue.
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Marketing Lead - ConsultantNucleus Biologics 2018 - 2018San Diego, Ca, UsNucleus Biologics is a San Diego-based supplier of premium cell culture products for biotech and pharmaceutical companies throughout North America. The company feeds scientific breakthrough by partnering with the source and redesigning the traditional cell culture products supply chain for greater transparency and superior quality. Nucleus Biologics’ premier product offering is an exceptionally low-viral load, Australian-based fetal bovine serum (FBS) that is consistent, traceable to a single source, characterized and provides stable supply and pricing. Numerous other product offerings are planned throughout 2017. Visit us on Facebook, LinkedIn, Twitter, and at nucleusbiologics.com. -
Director Of Business DevelopmentBrainspores 2018 - 2018Carlsbad, Ca, UsAt BrainSpores, we believe that life science marketing and sales is ready for a fundamental shift. It will no longer be a domain of vertical in-house agencies familiarized by MadMen, but rather a dispersed society of creatives, independents, and professionals. Focused by tasks and goals, not a 40-hour workweek. The gig economy is about to meet the life science industry. BrainSpores provides life science companies access to an amazing collection of brainpower, skills, and intellect, that is ready to spread new ideas and successes. -
Director Of MarketingBiotix Sep 2014 - Jun 2017San Diego, California, UsI led the marketing team and we transformed marketing from a sales support function to a demand generation engine going from an average of 5 marketing leads per quarter to over 50 sales ready leads per month.Accomplishments:-Turned marketing "features" into benefits.-Rebuilt website.-Launched 2 new product brands (Cobra and xTIP).-Implemented ratings and review programs.-Used good reviews in content marketing and not so good reviews to help guide product refinement.-Created different types of content to move buyers from awareness to purchase.-Hired and trained a product manager, content manager, marketing operations manager and a sales support specialist.-Developed the Biotix Sustainability Story. -
Associate Director, Regional Market Development - Molecular And Cellular BiologyLife Technologies 2012 - Sep 2014Waltham, Ma, UsI led a team of 5 Regional Market Development Managers supporting the Molecular and Cellular Biology Division in North America. Accomplishments:-Led 5 market development managers in the Americas responsible for $6.5B - $7.5B revenue targets.-Maintained market growth hitting plan.-Responsible for all marketing deployed in North America including developing quarterly training for sales teams aligned with marketing campaigns.-Implemented demand generation and revenue marketing tactics. -
Associate Director, Regional Market Development - Flow Cytometry SystemsLife Technologies 2011 - 2012Waltham, Ma, UsResponsible for marketing the flow business in the Americas. That was my title and formal responsibility, but the reality is, the flow business was really struggling with a marketing position, so my manager pulled me into a short term demand generation project with the qPCR team. These successes lead to a promotion.Project and accomplishments: -Goals: prove demand generation and marketing automation techniques and drive revenue for an instrument at end of product lifecycle.-Led the content marketing side of project to drive sales ready leads. -Launched in Q3 2011 and by end of Q4 2011 achieved best quarter sales ever for instrument family.
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Associate Director Of Marketing - Americas Region, BbsLife Technologies Feb 2008 - 2011Waltham, Ma, UsTransformed the sales in this business from flat to nice double digit growth and Q2 2011 saw the 6th consecutive quarter of the BBS business unit making double digit growth. This success was commented on in the Q2 2011 quarterly earnings call.Other accomplishments:-Built and lead a technical sales team to support the generalist sales team.-Turned the generalist sales team from detesting the business to excited to sell the Dynabeads products. -Gave the confidence to the product managers and R&D team to be able to strongly compete with the top competitor.-Developed comprehensive content strategy to drive awareness and leads.
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Strategic Marketing ManagerMiltenyi Biotec 2006 - 2008Bergisch Gladbach, North Rhine-Westphalia, De-Built the North America marketing strategy for the cell isolation products and flow cytometry reagents.-Launched the second generation autoMACS.-Preformed market analysis of the flow market for the up and coming launch of the MACSQuant flow cytometer. -Lead the trade show strategy for North America. -I was also tasked with piloting email marketing. -
Technical Sales ConsultantMiltenyi Biotec 1999 - 2006Bergisch Gladbach, North Rhine-Westphalia, DeInstituted professional quoting system prior to moving to the field. in the 5 1/2 years in sales, I made Presidents Club 4 times. In the 1.5 years that I did not make it, I still achieved over 20% growth in my accounts and with an adjustment for my largest account shutting down, over 40% growth.
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Product ManagerMiltenyi Biotec 1997 - 1999Bergisch Gladbach, North Rhine-Westphalia, DeSuccessfully launched the autoMACS Magnetic Cell Separator. Took it from a lifetime estimated sales of 500 U (hit this number before moving into sales) to over 2000 U by the time I left the company. Initiated the instrument services program and the sample product program. Started the sample program, database mining and testing the new marketing medium of email as part of the instrument launch.
Carla Stephens Skills
Product Management
Market Research
Marketing Strategy
Email Marketing
Consultative Selling
Sales Management
Marketing Operations
Technical Training
Customer Negotiations
Pricing Negotiations
Pricing Analysis
Pricing Strategy
Strategic Planning
Hardware Diagnostics
Cell
Biotechnology
Lifesciences
Molecular Biology
Life Sciences
Genomics
Commercialization
Molecular Diagnostics
Product Launch
Immunology
Dna Sequencing
Marketing
Cross Functional Team Leadership
Immunoassays
Oncology
Market Analysis
Product Marketing
Sales
Pcr
Qpcr
Market Development
Infectious Diseases
Negotiation
Management
Proteomics
Laboratory Automation
Flow Cytometry
Cell Biology
Selling
Medical Devices
Assay Development
Search Engine Optimization
Digital Marketing
Search Engine Marketing
Youtube
Google Analytics
Social Media Marketing
Online Marketing
Carla Stephens Education Details
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California Lutheran UniversityGeneral -
University Of PhoenixGeneral
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California Lutheran UniversityBiology
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Sierra CollegeGeneral
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California Lutheran UniversityGeneral
Frequently Asked Questions about Carla Stephens
What company does Carla Stephens work for?
Carla Stephens works for Prosci
What is Carla Stephens's role at the current company?
Carla Stephens's current role is Business Development Manager @ Cypre Inc. | Driving Sales Growth with Marketing Expertise.
What is Carla Stephens's email address?
Carla Stephens's email address is ca****@****ons.com
What schools did Carla Stephens attend?
Carla Stephens attended California Lutheran University, University Of Phoenix, California Lutheran University, Sierra College, California Lutheran University.
What skills is Carla Stephens known for?
Carla Stephens has skills like Product Management, Market Research, Marketing Strategy, Email Marketing, Consultative Selling, Sales Management, Marketing Operations, Technical Training, Customer Negotiations, Pricing Negotiations, Pricing Analysis, Pricing Strategy.
Who are Carla Stephens's colleagues?
Carla Stephens's colleagues are El Danla, Zhiqiang Zhang, Li Xu, Jennifer Mitchell, Xiaoen Wang, Jeff Walker, Jin Jiang.
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