Carla Filippo Email and Phone Number
Marketing Specialist with experience in content production, branding, and communication projects.I work on creating strategic communication initiatives, content development, and copywriting, including CRM (email marketing and push), editorial planning for digital marketing, and social media management.I am experienced in creating and implementing visual identity and branding guidelines, focusing on generating brand awareness and strengthening brand image.I have expertise in a variety of digital tools, such as Canva, Adobe Creative Suite, Microsoft Office, MailChimp, WordPress, Workplace, Mlabs, Meta Business Suite, and Ubersuggest.Creative, organized, and a strong planner, I excel in writing and communication, always seeking innovative solutions to create positive impact for brands.
Aflorar
View- Website:
- aflorar.net
- Employees:
- 12
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Coordenadora De ComunicaçãoAflorarState Of São Paulo, Brazil
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Communication CoordinatorTodos À Mesa Apr 2024 - Present• Communication department implementation • Strategic planning (OKRs) • Content creation and management • Internal communication • Event organization • Social media management (planning, creation, and monitoring) • Coordination with members and partners • Press relations coordination -
Communication AnalystFundação Dorina Nowill Para Cegos Oct 2022 - Dec 2023São Paulo, Brasil• Responsible for writing and creating texts, focusing on social media (Facebook, Instagram, and LinkedIn) and external communication• Content planning and writing for social media • Structuring and monitoring social media channels • Managing the social media content calendar • Writing texts for external campaigns (email marketing, forms, landing pages, etc.)• Scriptwriting for webinars and speeches for superintendents and senior management• Writing email marketing content for external audiences• Promoting internal materials related to the Institution's brand• Updating and managing mailing lists on the MailChimp platform• Engaging with internal departments to gather content• Writing general texts focused on external communication -
Holistic TherapistAutônomo Feb 2022 - Dec 2022• Brand creation, persona definition, and marketing strategy development• Market analysis and differentiated value proposition• Content creation (social media, newsletters, e-books, and educational content)• Therapeutic care for clientsMy purpose was to help women on their journey of self-discovery and reconnection with themselves through holistic therapies and feminine knowledge.
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Content Marketing And BrandingCarla Filippo Consultoria Jan 2020 - Sep 2022• Content and copy creation for social media and blogs• Branding (logo creation, visual identity, and brand guidelines)• Brandbook creation• Communication strategy development and brand channel management• Social media consulting and analysis• Social media managementMy goal with the consultancy was to help women entrepreneurs with small businesses develop their brands and boost their own businesses.
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Communication And Content ConsultantJusto Do Brasil Nov 2021 - Jan 2022• Content creation for CRM (email marketing and push notifications) • Product descriptions (catalog creation) • SEO analysis (using Ubersuggest platform) -
Visual MerchandiserPrimark Feb 2020 - Jul 2021Utretcht, Netherlands• Responsible for composing the store's visual merchandising areas based on the guidelines defined in the moodboard and brandbook for each collection• In charge of store communication, including the placement of promotional displays, product pricing, and general signage • Creation of store highlight areas: gondola positioning, product displays, and mannequins.• Mannequin setup, including outfit creation -
Assistente De VendasPrimark Apr 2019 - Feb 2020Utrecht E Região, Holanda
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Marketing AnalystOma Administração De Imóveis E Corretagem Ltda. Apr 2015 - Jun 2018• Planning and execution of marketing actions and campaigns • Alignment, management, and supervision of tools to implement branding guidelines by employees • Budget control and planning • Responsible for aligning and implementing visual identity elements, such as templates, logos, and brand tone of voice • Planning and execution of media plans, including website, press, Google, social media – Facebook, Instagram, and LinkedIn • Planning, negotiation, and organization of internal and external events • People management -
Marketing AssistantOma Administração De Imóveis E Corretagem Ltda. Oct 2014 - Apr 2015São Paulo E Região, Brasil• Responsible for monitoring routines, activities, and deadlines in the department • Social media management • Internal marketing (endomarketing) • Standardization of the company's visual identity • Implementation of social and sustainability programs for clients
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Marketing InternshipAgência Estado May 2013 - Oct 2014São Paulo, Brasil• Responsible for the control and selection of promotional items • Support in organizing and executing events • Assistance in creating informational and promotional materials -
Auxiliar De MarketingOma Condomínios May 2012 - Apr 2013
Carla Filippo Skills
Carla Filippo Education Details
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Advertising
Frequently Asked Questions about Carla Filippo
What company does Carla Filippo work for?
Carla Filippo works for Aflorar
What is Carla Filippo's role at the current company?
Carla Filippo's current role is Coordenadora de comunicação.
What schools did Carla Filippo attend?
Carla Filippo attended Anhembi Morumbi University.
What skills is Carla Filippo known for?
Carla Filippo has skills like Planejamento De Marketing, Marketing Social, Social Media, Planejamento De Eventos, Salesforce.com, Illustrator, Microsoft Powerpoint, Photoshop, Team Leadership, Adobe Photoshop, Advertising, Endomarketing.
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