Hi there – I’m Carla. Voice actor by day, podcaster by night, communications expert by trade.I have been fortunate to have had a wide variety of communications and marketing experience in my career. Most recently, I worked in Audience Development with Pacific Content where we created podcasts for brands. As an AD, I researched, developed and enacted marketing and promotions plans to find and engage the right audience for the brand's goals and measure and report success through multiple metrics.I am also a busy and successful voiceover entrepreneur. In addition to acting and producing audio content, I am also responsible for all client relationship management, marketing and business development.Before this I worked in legacy media. I ended my broadcasting career as the Director of Listener Engagement and Assistant Program Director for a cluster of 6 radio stations. This involved leading a large team of creative professionals, developing and implementing marketing strategies for internal and external clients and single handedly guiding the direction and voice of the stations, including responsibility for growing our social media presence the ground up. I also got to work extensively with community stakeholders to support their community initiatives.Before that I was Creative Director for one of the busiest radio ad departments in BC. And before that I wrote commercial copy, liaised with the public at all sizes of events and yes, was even a radio announcer and news desker. And before that I held a variety of service industry positions which continue to influence my work ethic and belief that we are all in the service business - whether that is serving the public or delivering result to clients, coworkers and management.