• Developed the value proposition and new brand construction project of a Higher Education Institution, which was quickly recognized by major players in the industry, generating a rate of 90% of students employed already in the second semester of study.• Responsible for the “Silicon Trip” (educational mission to the Silicon Valley, CA), establishing strategic partnerships with companies such as Google, Mozilla, Wikimedia Foundation, Walmart, among others, providing a unique experience that has contributed to the students educational profile.• Managed the implementation and all activities of a contact center, developing speeches and trainings to the customer service team, generating an increase of the service capacity, and also significant growth in conversion rate of qualified leads.• Planned, implemented and coordinated the Inbound Marketing Project, digital strategy based on content and relationship, which enabled reduction of investments and independence of search engines on the internet, attracting qualified audience, more adherent to the company's offer.• Created and coordinated relationship efforts with the target audience, through talks with opinion leaders, presentations, workshops, newsletters, events, fairs, in order to support marketing campaigns.• Effectively managed a coalition of different partners such as PR, webdesigner, publicity agency, digital agency, IT team, in order to develop and promote an integrated campaign On and Off line.

• Managed the project to supply software kits to more than 3,000 public schools in the state of São Paulo. • Coordinated the project “Aluno Monitor” which involved the creation and management of a web plataform to provide training and IT tutorials for more than 9,000 public school students, and Off line training for 300 Education leaders of Sao Paulo State public sector, in partnership with the University of São Paulo. • Ensure marketing campaigns are tailored to achieve best possible results in marketplace.• Perform product and solution demonstrations.

• Responsible for the relationship with foreign suppliers: Portugal, Hungary, UK, France, Canada, US, among others. • Experience in dealing with public biddings, and management of foreign trade operations.

• Organization and programming the schedule of meetings and international travels, including assistance to expatriates. • Coordination of corporate events.