Carl Davies

Carl Davies Email and Phone Number

Founder and Managing Director @ RevM
Woking, GB
Carl Davies's Location
Woking, England, United Kingdom, United Kingdom
Carl Davies's Contact Details
About Carl Davies

A digital leader, revenue-driven senior marketer and technologist. Successful in creating global sales, marketing and communication strategies to grow revenue and enhance brand awareness in technology markets. A dynamic and driven professional, who is passionate about transforming sales and marketing, through scalable operations, technology, integration, and data-driven approaches.Decisive and results orientated, with a strong sales focus, able to adapt the marketing approach to suit diverse markets and audiences across multiple technology portfolios. Enthusiastic and imaginative, with the ability to define and lead change while addressing challenges head-on.Career highlights:• Repositioned, rebranded and re-established the credibility of two global technology brands, delivered innovative B2B marketing campaigns, dramatically influencing pipeline growth.• Defined and implemented a global sales management framework and integrated pipeline discipline across sales and marketing, encompassing analysis, requirements, training, and technology, including CRM, marketing automation tools, data migration and reporting.• Successfully managed a high volume B2C customer service/sales operations team (130 FTE).• Implemented and integrated a wide variety of CRM, sales and marketing automation systems to drive efficiencies through data-driven, and integrated sales and marketing approaches.• Transformed digital and social media marketing aligned to buyer and influencer habits, measured with an ROI model to demonstrate the value of B2B social media. Specialties: Global Marketing StrategyMarket Strategy / PlanningDigital MarketingMarketing CampaignsCRM / Data ManagementHubSpot CertifiedInbound Marketing CertifiedInbound Sales CertifiedSalesforceAnalytics / ReportingLead GenerationChannel MarketingProduct Management / Product MarketingBranding / CreativeTechnology ProductsCloud / SaaS Project ManagementBSS and OSSTelecoms, Cable, and Satellite / CSPs

Carl Davies's Current Company Details
RevM

Revm

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Founder and Managing Director
Woking, GB
Website:
revm.co
Employees:
5
Carl Davies Work Experience Details
  • Revm
    Founder And Managing Director
    Revm
    Woking, Gb
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  • Revm
    Founder & Managing Director
    Revm Jan 2017 - Present
    London / Woking
    A growth-driven business Leader, Chief Marketing Technologist, CRM & Pipeline Specialist, Sales & Marketing Specialist, Website & Content Marketing Expert, and HubSpot Guru.I created RevM to help business leaders solve a fundamental challenge; how do you reveal the value and contribution of your marketing, aligned to sales, and put it at the centre of business revenue growth. We call this Revenue-Driven Marketing.We work with business owners who are passionate about growth, but who struggle to generate enough of the right-fit marketing leads for their sales teams, and who are frustrated by the number of sales leads that convert into revenue to hit their sales goals. Specialising in growth-driven approaches across online/digital and offline channels we create marketing, sales outreach and communications strategies, to deliver sales and marketing campaigns which leverage inbound website data-driven content marketing, intelligent sales outreach, sales lead to revenue/pipeline frameworks, CRM, and marketing automation technology. We help your business by:- Optimising your CRM and Sales Pipeline in HubSpot.- Attracting more visitors to your website with SEO optimised website configuration, content and pages.- Converting more leads on your website through personalisation.- Designing and building fantastic websites which generate leads.- Managing your social media, blogs, advertising, and email campaigns.- Developing targeted marketing campaigns to nurture your prospects/leads.- Managing your inbound marketing strategy.- Designing and developing an effective and mobile optimised website.- Tracking and measuring your entire sales and marketing in one place.With experience comes an understanding of how marketing automation and sales CRM platforms can add value and drive more revenue. Official HubSpot Solution Partner.
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  • Telefonix Voice & Data
    Consultant Chief Marketing Officer
    Telefonix Voice & Data Jan 2017 - Dec 2018
    Farnham, Surrey, United Kingdom
  • Happy Finish
    Chief Marketing Officer
    Happy Finish Jul 2015 - Dec 2016
    London, Portland (Usa), Mumbai, Shanghai
    Global and digitally focused CMO responsible for all aspects of marketing, communications, and sales operations management. Positioning of the business for future growth in the creative technology, virtual reality and augmented reality business. • Implemented a data-driven content marketing strategy, a first for the organisation, combined with a technology approach wholly transforming sales and marketing efforts, delivering tangible pipeline contribution and brand awareness.• Transformation of marketing disciplines from a pure broadcast social media and web marketing model to a full marketing model, resulting in a 50% increase in response rates.• Defined, implemented and owned the global sales management framework, lead to cash process and integrated pipeline discipline across sales and marketing, encompassing analysis, training, and technology, utilising the HubSpot CRM, Marketing Automation and Web Platform.• Transformation of company-wide business practices including sales management, recruitment, business operations and event management, including 4 nonperforming websites into a highly rated and search ranking web presence which now portrays the brand.
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  • Bae Systems Applied Intelligence
    Global Marketing Director
    Bae Systems Applied Intelligence Jun 2013 - Jun 2015
    London / Americas / Emea / Apac
    Leader of the global marketing function for the technology portfolio within the Cyber and Financial Crime, and Analytics/Data Intelligence business, driving innovation and delivering new strategy across content creation, brand, creative, social and global campaigns. Fostered executive board level relationships, ensuring the marketing strategy was continually adapted to meet the demands of the fast-paced and competitive market.• Led the company-wide repositioning and rebranding programme to move the Detica business into the more desirable BAE Systems portfolio, including the migration of four websites into one.• Transformed digital and social media marketing from broadcast to an engaging model aligned to buyer and influencer habits, leveraging subject matter experts globally demonstrating ROI, resulting in a growth of 35% for Twitter, 95% for LinkedIn, and 210% for blog readership.• Ownership for marketing communications, product marketing, digital, creative and messaging across global marketing, ensuring all activity was targeted, measurable and demonstrating ROI. • Leveraged Marketo and Salesforce integration and data to effectively manage smart campaigns aligned to buyer segments, which drove industry analyst and media briefings, web, social media, blogs, case studies, webinars, paid ads, speaking slots, channel partners and events.
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  • Sigma Systems
    Global Marketing Director
    Sigma Systems Oct 2012 - Jun 2013
    London / Canada / Emea / Apac
    Owner of the EMEA and APAC marketing strategy, playing a key role on the regional leadership team, focused on driving new revenue and brand awareness across the technology portfolio.• Created the first of its kind differentiator based solution selling messaging within the organisation to position the brand into the OSS and Cloud technology markets. • Defined and implemented the first global lead management framework across sales and marketing, integrated with HubSpot Marketing Automation and Salesforce.com. • Developed a new wave of sales enablement, product marketing materials and thought leadership papers, leveraging market intelligence and client challenges. • Reinvigorated marketing by identifying buyer characteristics, uncovering client needs and value drivers needed for precise message targeting, through direct and channel partners.• Developed integrated marketing campaigns leveraging Eloqua, HubSpot and Salesforce, combining an innovative content marketing approach, maximising website, social media, blogs and editorials, case studies, webinars, and events, to build brand awareness and thought leadership.
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  • Convergys
    Global Director Of Marketing, Brand & Creative
    Convergys Sep 2011 - Oct 2012
    London / Cincinnati
    Leader and visionary of the global B2B marketing strategy for the cable, broadband and satellite vertical to drive revenue and brand awareness of the BSS and OSS technology portfolio. • Transformed the company-wide product marketing, brand and creative, messaging, social media and events across the vertical. Revitalising sales enablement and industry thought leadership based on product strategy, market conditions, competitive intelligence and client challenges.• Delivered $225m of pipeline through the marketing strategy to re-establish the brand and re-position Convergys in the market by developing a mix of integrated and innovative digital marketing campaigns, building brand awareness and driving thought leadership. • Created more than $48m of new sales in 2 years by delivering marketing campaign tactics including analyst, media and PR, website, social media and blogs, editorials and case studies, webinars, PPC, SEO, speaking engagements and events. Leveraging Microsoft Dynamics and Silverpop to manage customer campaigns to drive demand generation into the pipeline.Founded in 1993, NetCracker became a subsidiary of NEC Corporation in 2008 and acquired the Convergys (IM) Information Management division in May 2012.
  • Convergys
    Head Of Global Solution / Product Marketing
    Convergys Apr 2010 - Sep 2011
    London / Cincinnati
    Leader of the B2B global marketing and solution positioning across the technology portfolio for the cable, broadband and satellite vertical, driving the marketing plans and proposition development.• Created more than $60m of pipeline through lead generation campaigns, leveraging Microsoft Dynamics and Silverpop to manage the campaigns.• Pioneering driver of thought leadership and social media to amplify Convergys’ brand, a key factor in achieving $98m in year revenue for the vertical.• Re-established credibility of the brand in the market through analyst briefings, media interviews, blogs, articles, webinars, solution collateral, presentations, PPC, SEO, speaking slots and events.About Convergys (IM) Smart Revenue Solutions (BSS/OSS)Convergys, with more than 25 years experience and continuous R&D investment, is at the forefront of enabling global businesses to intelligently monetize their services. Convergys enables clients to drive revenue and profits through innovative billing, customer care and real-time charging and policy solutions, solving today’s business challenges and positioning providers to evolve to take on the future.
  • Convergys
    Global Marketing And Product Strategy
    Convergys Jan 2008 - Mar 2010
    London / Cincinnati
    Responsible for B2B market and solution strategy, positioned Convergys within the BSS and OSS technology market to support global growth. • Cross boundary working to develop the right strategic alignment and vertical solutions for market. • Developed a broad range of product/solution collateral, and case studies, leveraging market, industry, and product knowledge to position BSS & OSS solutions with clients and industry.• Client facing technology solutions visionary, strategist and SME for cable, broadband and satellite, providing strategic direction and thought leadership to clients, media and analysts.About Convergys (IM) Smart Revenue Solutions (BSS/OSS)Convergys, with more than 25 years experience and continuous R&D investment, is at the forefront of enabling global businesses to intelligently monetize their services. Convergys enables clients to drive revenue and profits through innovative billing, customer care and real-time charging and policy solutions, solving today’s business challenges and positioning providers to evolve to take on the future.
  • Balfour Beatty Plc
    Head Of Programmes
    Balfour Beatty Plc Nov 2001 - Dec 2007
    London, United Kingdom
    Managed the Business Portfolio, Programmes, IT Solutions Development and Implementation teams, planning the evolution of the technology solutions portfolio and R&D investment.• Created new organisational structure and capability from the ground up developing a successful team of 35 with full accountability throughout projects, assessing “develop or buy” decisions.• Delivered the strategy and managed the corporate intranet and client extranet, developing marketing campaigns to drive demand generation for revenue services offered.• Created, implemented and managed the company-wide Project Evaluation Board and Prince2 methodology to ensure that all business projects were validated and governed. Balfour Beatty WorkPlace was formerly known as Haden Building Management, a fully owned Operating Division of Balfour Beatty Plc.
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  • Ntl
    Senior Project Manager - Consumer Services
    Ntl Jun 1999 - Nov 2001
    London, United Kingdom
    Responsible for the full product and project lifecycle from business case, marketing, readiness, implementation and close, launching new consumer services to market and internal projects for new call centre’s, desktop technology, customer management, CRM and billing, enterprise IT, BSS/OSS implementations and migrations.• Market launch of new consumer products and services (telecoms, cable and broadband).• Led multiple programmes to deliver new call centre and desktop technology, enterprise IT and software implementations, together with BSS / OSS software implementations, migrations and changes.Company History:Barclay Knapp and George Blumenthal, the founders of the cellular network company Cellular Communications, Inc. (sold to Airtouch in 1996), established International CableTel in 1993. They founded CableTel in order to take advantage of the deregulation of the UK cable market. Initially, Cabletel acquired local cable-franchises covering Guildford, Northern Ireland and parts of Central Scotland and South Wales. In 1996 CableTel acquired National Transcommunications Limited (NTL), the privatised UK Independent Broadcasting Authority transmission-network.In 1998 CableTel adopted "NTL" as its new name.The company spent heavily on expanding its network and on acquisitions — including the consumer cable division of Cable and Wireless, bought for $10bn, and partly paid for with a $5.5bn investment from France Telecom.
  • Cmg
    Consultant - Crm Advanced Technology
    Cmg Mar 1998 - Jun 1999
    London / Europe
    Consultant within the CRM Advanced Technology Division working on a number of technology product launches, software and CRM projects for Mobile Operators, Retail Banks and Energy Utilities.Company History:Established in 1964, CMG plc - an international services and solutions Group that applies information and communication technologies to create added value for its customers.CMG supplied services and products in the finance, trade and industry, transport, telecommunications, energy and public sectors. The Company also provided managed information processing services, including networks, payroll and personnel.http://en.wikipedia.org/wiki/CMG_(company)CMG was acquired by Logica in 2002.
  • The Cable Corporation
    Project Manager (Contract Role)
    The Cable Corporation Jul 1997 - Mar 1998
    London, United Kingdom
    Responsible for the lifecycle management and execution of a project to market and deliver new communications and entertainment services.
  • Telewest Communications / United Artists International
    Customer Service & Sales Operations Manager
    Telewest Communications / United Artists International Dec 1990 - Jun 1997
    London, United Kingdom
    In my last role I was responsible for the management of the customer service and sales call centre operation, managing a team of 130 staff. Successfully managing marketing programs to launch new services to market, customer services, and sales administration, ensuring KPI’s were met, staff productivity maximised and processes optimised to support growth.Various roles in IT/Technology, Consumer Product Management, Projects & Operations. Systems lead and migration analyst, migrating more than 20 mission critical customer and sales management, billing and network provisioning systems to new systems.Company History:Originated in Croydon in 1984 under the name "Croydon Cable". In 1988 United Cable of Denver, US, acquired Croydon Cable. Franchises extended the company scope in Edinburgh and the south-west and south-east of England. In 1989 United Cable merged with United Artists Cable International. In 1991 United Artists merged with their largest shareholder TCI (now Liberty Media), to form the largest cable operator in the US. TCI and US West announced a joint venture, and in 1992 the joint venture company became Telewest Communications. In 1995 Telewest merged with SBC Communications, adding franchises in the Midlands and North West serving 1.3 million homes.

Carl Davies Skills

Telecommunications Product Management Crm Digital Marketing Management Business Development Program Management Integrated Marketing Marketing Strategy Enterprise Software Marketing Product Marketing Marketing Communications Social Media Marketing Customer Experience Solution Selling Project Management Customer Service Brand Development Leadership Customer Relationship Management Team Management Social Media Satellite Public Relations Strategic Planning

Frequently Asked Questions about Carl Davies

What company does Carl Davies work for?

Carl Davies works for Revm

What is Carl Davies's role at the current company?

Carl Davies's current role is Founder and Managing Director.

What is Carl Davies's email address?

Carl Davies's email address is ca****@****tty.com

What is Carl Davies's direct phone number?

Carl Davies's direct phone number is +4479808*****

What are some of Carl Davies's interests?

Carl Davies has interest in Children, Disaster And Humanitarian Relief, Health.

What skills is Carl Davies known for?

Carl Davies has skills like Telecommunications, Product Management, Crm, Digital Marketing, Management, Business Development, Program Management, Integrated Marketing, Marketing Strategy, Enterprise Software, Marketing, Product Marketing.

Who are Carl Davies's colleagues?

Carl Davies's colleagues are Stephen Newman, Jack Rushton.

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